Rascasse Audience Intelligence

Holger Rune Audience in Germany

A data profile of the people who buy, follow and care about Holger Rune in Germany — modelled from more than twelve digital signal sources. Holger Rune has an estimated audience of 268,475 people in Germany.

#57among Tennis in Germany#4058among Person in Germany#1513in Sports

The average Holger Rune fan in Germany is 36.9 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Kevin Costner, Alexander Zverev, The Championships, Wimbledon, with strongest over-indexing on Kevin Costner (69.71× the country average).

Demographically, the Holger Rune audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Risk Appetite, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Holger Rune fan in Germany is more male, around 36.9 years old, with strong Risk Appetite tendencies and a notable affinity for Kevin Costner.

Category: Sports · Type: Person · Subtype: Tennis

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Holger Rune profile in Germany.

Audience size
268K
in Germany
Gender
34.5%♀
65.5% male
Age
36.9
average years
Country rank
#18791
Person in Germany
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Holger Rune fans

34.5% are female, 65.5% are male, average age 36.9.

Fig. 02

Gender split

34.5%
Female
65.5%
Male
Demographic split for Holger Rune audience in Germany
MetricValue
Female34.5%
Male65.5%
Average age36.9
Estimated audience size268,475
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Holger Rune audience in Germany
Age bracketShare%
16-1927%
20-2918%
30-3919%
40-4921%
50+15%
Fig. 04

Worldwide distribution

4.4%

of the worldwide Holger Rune audience comes from Germany.

Worldwide audience distribution share by country for Holger Rune
CountryShare
Denmark23.9%
United States10.6%
Italy7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Holger Rune audience in Germany is strongest.

Fig. 05

Top regions by affinity

Holger Rune fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~10K1.85×
02Schleswig-Holstein~20K1.60×
03Bayern~60K1.24×
04Niedersachsen~30K1.18×
05Baden-Württemberg~40K1.16×
06Rheinland-Pfalz~20K1.13×
07Nordrhein-Westfalen~70K1.11×
08Hessen~20K1.05×
09Berlin~10K1.02×
10Bremen~2K1.01×
11Saarland~3K0.95×
12Mecklenburg-Vorpommern~4K0.68×
13Brandenburg~5K0.63×
14Sachsen-Anhalt~4K0.57×
15Thüringen~4K0.55×
16Sachsen~7K0.54×
Fig. 06

Affinity by region

Affinity by region — Holger Rune, Germany
0.54×1.00×1.85×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Holger Rune audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Holger Rune audience
#·InterestCategoryAffinity×
01ATP World TourSports80.68×
02Kevin CostnerMovies & TV69.71×
03Table Tennis World CupSports56.34×
04Serena WilliamsSports39.75×
05The Championships, WimbledonSports29.43×
06Squash (sport)Sports27.98×
07Rafael NadalSports27.34×
08Roger FedererSports24.43×
09Alexander ZverevSports23.52×
10WE FashionFashion & Accessoires22.82×
11Justin EngelSports21.54×
12Women's Tennis AssociationSports15.09×
13TipicoGames6.62×
14Frauen-BundesligaSports6.52×
15VfL BochumSports6.39×
16PostbankBusiness & Career5.17×
17Borussia MönchengladbachSports4.07×
18TransfermarktSports3.76×
19FIFA World CupSports2.70×
20Borussia DortmundSports2.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Holger Rune audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Holger Rune audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.50×
SpiritualityBALANCE1.32×
Career OrientationPOWER1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Holger Rune audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.61×
CreativityOPEN0.66×
DIY MentalityTHRILL0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Holger Rune have in Germany?

Holger Rune has an estimated audience of 268,475 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Holger Rune fans?

34.5% of Holger Rune fans are female, 65.5% are male, with an average age of 36.9 years.

03

Which brands do Holger Rune fans like most?

Holger Rune fans show strongest brand affinity for Kevin Costner (69.71×), Alexander Zverev (23.52×), and The Championships, Wimbledon (29.43×) over the country average.

04

Where do Holger Rune fans live in Germany?

Holger Rune fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~60K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Holger Rune fans also like?

Beyond Holger Rune itself, the audience over-indexes on Alexander Zverev (23.52×), The Championships, Wimbledon (29.43×), Serena Williams (39.75×), and Table Tennis World Cup (56.34×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Tennis audiences in Germany

See Holger Rune audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Holger Rune. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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