Holger Rune Audience in United States

Holger Rune logo

Holger Rune has an estimated audience of 935,710 people in United States. 36.6% are female, 63.4% are male, average age 36.5. Top regions: California, New York, Texas. Top brand affinities: Volcano, Hawaii, Dental hygienist, Hebe, Stamp collecting, Pro-Ject.

The average Holger Rune fan in United States is 36.5 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Volcano, Hawaii, Dental hygienist, Hebe, with strongest over-indexing on Volcano, Hawaii (61.09× the country average). Demographically, the Holger Rune audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Tennis

Demographics of Holger Rune fans

Demographic split for Holger Rune audience in United States
MetricValue
Female36.6%
Male63.4%
Average age36.5
Estimated audience size935,710

Audience persona

The typical Holger Rune fan in United States is more male, around 36.5 years old, with strong Risk Appetite tendencies and a notable affinity for Volcano, Hawaii.

Top regions in United States

Top regions ranked by reach for Holger Rune in United States
RegionReachAffinity
California170,2661.65×
New York101,5991.94×
Texas99,4001.24×
Florida86,1961.36×
Georgia48,6151.69×
Illinois40,8761.31×
New Jersey35,4161.49×
Pennsylvania34,0251.08×
North Carolina33,2691.18×
Ohio29,7861.03×
Massachusetts29,6801.61×
Virginia26,6121.17×
South Carolina20,6761.47×
Maryland20,0401.25×
Michigan19,8360.81×
Indiana19,3341.13×
Arizona18,9170.99×
Tennessee15,9320.85×
Washington15,6880.84×
Alabama13,7731.05×
Connecticut13,6411.45×
Minnesota13,4911.01×
Wisconsin13,2630.94×
Colorado12,4240.84×
Missouri12,0780.8×
Nevada12,0041.33×
Louisiana9,0200.75×
Kentucky8,6510.74×
Oregon8,4080.78×
Arkansas7,9931.04×
Oklahoma6,5800.63×
Utah6,3780.76×
Kansas5,9860.81×
Mississippi5,8190.75×
Iowa5,8030.75×
Washington, District of Columbia5,4121.92×
Rhode Island4,8021.61×
Hawaii4,0461.01×
Nebraska3,6270.77×
New Mexico3,4250.73×
New Hampshire3,1680.86×
Maine2,8940.86×
West Virginia2,2710.52×
Idaho2,1070.45×
Delaware2,0890.81×
Vermont1,2320.75×
Montana1,1320.44×
South Dakota1,0880.5×
North Dakota1,0110.53×
Alaska6600.33×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Holger Rune audience
BrandAffinityCategory
Volcano, Hawaii61.09×Travel & Leisure
Dental hygienist13.72×Health
Hebe12.95×Home & Garden
Stamp collecting7.01×Home & Garden
Pro-Ject5.94×Music & Radio
Penn & Teller11.42×Movies & TV
UK garage7.08×Music & Radio
The Historian17.88×Literature
Product design2.2×Business & Career
Nationality2.12×Politics & Society
Elsword15.85×Games
Lulu 黃路梓茵2.5×Movies & TV
University at Albany, SUNY20×Business & Career
Yoga Journal14.95×Sports
Mathcore6.41×Music & Radio
La Opinión5.61×News
JDSU2.39×Business & Career
Historic site3.14×Arts & Culture
Laneige3.97×Beauty & Wellness
Bully (2011 film)4.91×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Holger Rune audience
TraitClusterScore
Risk AppetiteTHRILL1.8
Luxury OrientationPREMIUM1.24
TravellingTHRILL1.22
TraditionCONSERVATISM1.2
Quality AwarenessPREMIUM1.2
Sports ActivityPOWER1.19

Worldwide distribution

Worldwide audience distribution share by country for Holger Rune
CountryShare
Denmark29.6%
United States12.4%
Italy9.0%

See Holger Rune audiences in other countries

More Tennis audiences in United States

Frequently asked questions

How many fans does Holger Rune have in United States?

Holger Rune has an estimated audience of 935,710 people in United States, concentrated in California and New York.

What is the gender split and age of Holger Rune fans?

36.6% of Holger Rune fans are female, 63.4% are male, with an average age of 36.5 years.

Which brands do Holger Rune fans like most?

Holger Rune fans show strongest brand affinity for Volcano, Hawaii (61.09×), Dental hygienist (13.72×), and Hebe (12.95×) over the country average.

Where do Holger Rune fans live in United States?

Holger Rune fans in United States are most concentrated in California (reach 170,266), New York (reach 101,599), and Texas (reach 99,400). These three regions account for the largest share of the active audience.

What other brands do Holger Rune fans also like?

Beyond Holger Rune itself, the audience over-indexes on Dental hygienist (13.72×), Hebe (12.95×), Stamp collecting (7.01×), and Pro-Ject (5.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Holger Rune. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.