A data profile of the people who buy, follow and care about Holger Rune in United States — modelled from more than twelve digital signal sources. Holger Rune has an estimated audience of 645,319 people in United States.
The average Holger Rune fan in United States is 37.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Ready Player One, Tennis Channel, Michigan Lottery, with strongest over-indexing on Ready Player One (122.63× the country average).
Demographically, the Holger Rune audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Risk Appetite, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Holger Rune fan in United States is more male, around 37.9 years old, with strong Risk Appetite tendencies and a notable affinity for Ready Player One.
The key figures that characterise the Holger Rune profile in United States.
40.1% are female, 59.9% are male, average age 37.9.
| Metric | Value |
|---|---|
| Female | 40.1% |
| Male | 59.9% |
| Average age | 37.9 |
| Estimated audience size | 645,319 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 20% | |
| 50+ | 19% |
of the worldwide Holger Rune audience comes from United States.
| Country | Share |
|---|---|
| Denmark | 23.9% |
| United States | 10.6% |
| Italy | 7.8% |
Where the Holger Rune audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~6K | 1.97× | |
| 02 | New York | ~100K | 1.82× | |
| 03 | Georgia | ~50K | 1.68× | |
| 04 | South Carolina | ~20K | 1.67× | |
| 05 | California | ~200K | 1.61× | |
| 06 | Massachusetts | ~30K | 1.55× | |
| 07 | Rhode Island | ~5K | 1.51× | |
| 08 | New Jersey | ~30K | 1.41× | |
| 09 | Connecticut | ~10K | 1.37× | |
| 10 | Alabama | ~20K | 1.34× | |
| 11 | Florida | ~80K | 1.30× | |
| 12 | Texas | ~100K | 1.29× | |
| 13 | Nevada | ~10K | 1.23× | |
| 14 | Illinois | ~40K | 1.22× | |
| 15 | Maryland | ~20K | 1.19× | |
| 16 | North Carolina | ~30K | 1.13× | |
| 17 | Virginia | ~30K | 1.13× | |
| 18 | Arkansas | ~9K | 1.12× | |
| 19 | Indiana | ~20K | 1.06× | |
| 20 | Hawaii | ~4K | 1.02× | |
| 21 | Pennsylvania | ~30K | 1.00× | |
| 22 | Ohio | ~30K | 0.99× | |
| 23 | Minnesota | ~10K | 0.99× | |
| 24 | Arizona | ~20K | 0.93× | |
| 25 | Wisconsin | ~10K | 0.92× | |
| 26 | Maine | ~3K | 0.90× | |
| 27 | Missouri | ~10K | 0.89× | |
| 28 | Mississippi | ~7K | 0.87× | |
| 29 | New Hampshire | ~3K | 0.87× | |
| 30 | Delaware | ~2K | 0.87× | |
| 31 | Vermont | ~1K | 0.86× | |
| 32 | Kentucky | ~10K | 0.85× | |
| 33 | Tennessee | ~20K | 0.83× | |
| 34 | Colorado | ~10K | 0.82× | |
| 35 | Kansas | ~6K | 0.82× | |
| 36 | Washington | ~20K | 0.81× | |
| 37 | Utah | ~7K | 0.81× | |
| 38 | Nebraska | ~4K | 0.81× | |
| 39 | Oregon | ~9K | 0.79× | |
| 40 | Iowa | ~6K | 0.79× | |
| 41 | New Mexico | ~4K | 0.78× | |
| 42 | Michigan | ~20K | 0.77× | |
| 43 | Louisiana | ~9K | 0.76× | |
| 44 | Oklahoma | ~8K | 0.76× | |
| 45 | North Dakota | ~1K | 0.74× | |
| 46 | Alaska | ~1K | 0.71× | |
| 47 | South Dakota | ~2K | 0.70× | |
| 48 | West Virginia | ~3K | 0.66× | |
| 49 | Montana | ~2K | 0.66× | |
| 50 | Idaho | ~3K | 0.59× |
The strongest cross-interests of the Holger Rune audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ready Player One | Movies & TV | 122.63× | ||
| 02 | Dominic Thiem | Sports | 90.81× | ||
| 03 | Tennis Channel | Sports | 49.57× | ||
| 04 | Alexander Zverev | Sports | 41.67× | ||
| 05 | Grigor Dimitrov | Sports | 41.54× | ||
| 06 | Tennis Warehouse | Shopping | 29.43× | ||
| 07 | David Beckham | Sports | 23.00× | ||
| 08 | Adam Levine | Music & Radio | 22.33× | ||
| 09 | Alan Jackson | Music & Radio | 20.27× | ||
| 10 | Novak Djokovic | Sports | 18.85× | ||
| 11 | Venus Williams | Sports | 18.78× | ||
| 12 | Steffi Graf | Sports | 16.05× | ||
| 13 | US Open (tennis) | Sports | 13.85× | ||
| 14 | The Championships, Wimbledon | Sports | 13.52× | ||
| 15 | Roland Garros | Sports | 13.40× | ||
| 16 | Michigan Lottery | Games | 12.60× | ||
| 17 | Badminton | Sports | 11.47× | ||
| 18 | Australian Open | Sports | 9.12× | ||
| 19 | Meijer | Shopping | 6.24× | ||
| 20 | Little Caesars | Food & Beverages | 5.36× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.71× | |
| Patriotism | CONSERVATISM | 1.54× | |
| Convenience Orientation | PREMIUM | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.71× | |
| DIY Mentality | THRILL | 0.79× | |
| Pet Ownership | JOY | 0.82× |
Holger Rune has an estimated audience of 645,319 people in United States, concentrated in California and Texas.
40.1% of Holger Rune fans are female, 59.9% are male, with an average age of 37.9 years.
Holger Rune fans show strongest brand affinity for Ready Player One (122.63×), Tennis Channel (49.57×), and Michigan Lottery (12.6×) over the country average.
Holger Rune fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Holger Rune itself, the audience over-indexes on Tennis Channel (49.57×), Michigan Lottery (12.6×), Alan Jackson (20.27×), and US Open (tennis) (13.85×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Holger Rune. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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