David Attenborough Audience in Germany
David Attenborough has an estimated audience of 441,670 people in Germany. 58.5% are female, 41.5% are male, average age 44.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Migros, Coop, Mid-century modern, English National Ballet, Pull&Bear.
The average David Attenborough fan in Germany is 44.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Migros, Coop, Mid-century modern, with strongest over-indexing on Migros (106.22× the country average). Demographically, the David Attenborough audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Individualism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of David Attenborough fans
| Metric | Value |
|---|---|
| Female | 58.5% |
| Male | 41.5% |
| Average age | 44.7 |
| Estimated audience size | 441,670 |
Audience persona
The typical David Attenborough fan in Germany is more female, around 44.7 years old, with strong Individualism tendencies and a notable affinity for Migros.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 99,828 | 1.03× |
| Bayern | 79,512 | 1.12× |
| Baden-Württemberg | 61,126 | 1.01× |
| Niedersachsen | 40,633 | 0.95× |
| Hessen | 38,281 | 1.14× |
| Berlin | 32,294 | 1.64× |
| Rheinland-Pfalz | 21,418 | 0.97× |
| Sachsen | 19,579 | 0.9× |
| Schleswig-Holstein | 16,053 | 1.01× |
| Hamburg | 12,623 | 1.26× |
| Brandenburg | 11,927 | 0.87× |
| Thüringen | 8,262 | 0.73× |
| Sachsen-Anhalt | 8,238 | 0.72× |
| Mecklenburg-Vorpommern | 6,607 | 0.78× |
| Bremen | 4,138 | 1.1× |
| Saarland | 4,124 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Migros | 106.22× | Shopping |
| Coop | 74.83× | Food & Beverages |
| Mid-century modern | 28.81× | Home & Garden |
| English National Ballet | 102.01× | Arts & Culture |
| Pull&Bear | 20× | Fashion & Accessoires |
| San Francisco Ballet | 92.07× | Arts & Culture |
| Swan Lake | 58.91× | Music & Radio |
| Tunic | 20× | Fashion & Accessoires |
| Birmingham Royal Ballet | 81.92× | Arts & Culture |
| Snapped | 18.29× | Movies & TV |
| REWE | 3.44× | Shopping |
| Paris Opera Ballet | 54.47× | Arts & Culture |
| Meg Ryan | 16.27× | Movies & TV |
| Jane Goodall | 12.8× | Pets & Animals |
| Meetup (website) | 36.59× | Internet & Social Media |
| Ballet company | 26.78× | |
| Sint Maarten | 61.8× | Travel & Leisure |
| The Fault in Our Stars (film) | 22.94× | Movies & TV |
| Kaufland | 2.94× | Shopping |
| Ballet technique | 29.29× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 2.77 |
| Early Adopter Mentality | POWER | 2.31 |
| Urban Lifestyle | OPEN | 2.17 |
| Travelling | THRILL | 2.13 |
| Community Orientation | OPEN | 2.11 |
| Sustainability | BALANCE | 2.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 41.8% |
| United States | 15.7% |
| Australia | 9.4% |
See David Attenborough audiences in other countries
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Frequently asked questions
How many fans does David Attenborough have in Germany?
David Attenborough has an estimated audience of 441,670 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of David Attenborough fans?
58.5% of David Attenborough fans are female, 41.5% are male, with an average age of 44.7 years.
Which brands do David Attenborough fans like most?
David Attenborough fans show strongest brand affinity for Migros (106.22×), Coop (74.83×), and Mid-century modern (28.81×) over the country average.
Where do David Attenborough fans live in Germany?
David Attenborough fans in Germany are most concentrated in Nordrhein-Westfalen (reach 99,828), Bayern (reach 79,512), and Baden-Württemberg (reach 61,126). These three regions account for the largest share of the active audience.
What other brands do David Attenborough fans also like?
Beyond David Attenborough itself, the audience over-indexes on Coop (74.83×), Mid-century modern (28.81×), English National Ballet (102.01×), and Pull&Bear (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for David Attenborough. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.