A data profile of the people who buy, follow and care about La Haine in Germany — modelled from more than twelve digital signal sources. La Haine has an estimated audience of 1,215,236 people in Germany.
The average La Haine fan in Germany is 41.7 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include Band of Brothers, American History X, Yvonne Strahovski, with strongest over-indexing on Band of Brothers (20× the country average).
Demographically, the La Haine audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Individualism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical La Haine fan in Germany is more female, around 41.7 years old, with strong Individualism tendencies and a notable affinity for Band of Brothers.
The key figures that characterise the La Haine profile in Germany.
64.8% are female, 35.2% are male, average age 41.7.
| Metric | Value |
|---|---|
| Female | 64.8% |
| Male | 35.2% |
| Average age | 41.7 |
| Estimated audience size | 1,215,236 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 13% | |
| 30-39 | 17% | |
| 40-49 | 24% | |
| 50+ | 27% |
of the worldwide La Haine audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 42.5% |
| Romania | 12.6% |
| Italy | 5.5% |
Where the La Haine audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~100K | 1.90× | |
| 02 | Hamburg | ~50K | 1.70× | |
| 03 | Hessen | ~100K | 1.19× | |
| 04 | Bremen | ~10K | 1.08× | |
| 05 | Nordrhein-Westfalen | ~300K | 1.06× | |
| 06 | Baden-Württemberg | ~200K | 1.05× | |
| 07 | Schleswig-Holstein | ~40K | 1.03× | |
| 08 | Sachsen | ~50K | 0.89× | |
| 09 | Bayern | ~200K | 0.88× | |
| 10 | Rheinland-Pfalz | ~50K | 0.86× | |
| 11 | Niedersachsen | ~100K | 0.83× | |
| 12 | Saarland | ~10K | 0.82× | |
| 13 | Brandenburg | ~30K | 0.78× | |
| 14 | Thüringen | ~20K | 0.76× | |
| 15 | Sachsen-Anhalt | ~20K | 0.73× | |
| 16 | Mecklenburg-Vorpommern | ~20K | 0.73× |
The strongest cross-interests of the La Haine audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | American History X | Movies & TV | 26.44× | ||
| 02 | Band of Brothers | Movies & TV | 20.00× | ||
| 03 | Yvonne Strahovski | Movies & TV | 20.00× | ||
| 04 | Whoopi Goldberg | Movies & TV | 20.00× | ||
| 05 | Gangs of New York | Movies & TV | 20.00× | ||
| 06 | YouTube Red | Movies & TV | 20.00× | ||
| 07 | Mary Shelley | Literature | 20.00× | ||
| 08 | Perry Mason (TV series) | Movies & TV | 20.00× | ||
| 09 | 24 (TV series) | Movies & TV | 14.98× | ||
| 10 | Nelson Müller | Food & Beverages | 14.68× | ||
| 11 | Point Break | Movies & TV | 14.20× | ||
| 12 | One Tree Hill (TV series) | Movies & TV | 8.23× | ||
| 13 | Schindler's List | Movies & TV | 7.53× | ||
| 14 | Junge Welt | News | 7.36× | ||
| 15 | Motor oil | Cars & Mobility | 6.76× | ||
| 16 | Michael Schumacher | Sports | 3.55× | ||
| 17 | Political science | Business & Career | 3.24× | ||
| 18 | Biology | Health | 3.11× | ||
| 19 | Müller (company) | Food & Beverages | 2.25× | ||
| 20 | Tagesschau | Movies & TV | 1.94× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 2.42× | |
| Spirituality | BALANCE | 1.61× | |
| Community Orientation | OPEN | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.69× | |
| Luxury Orientation | PREMIUM | 0.73× | |
| Design Affinity | PREMIUM | 0.74× |
La Haine has an estimated audience of 1,215,236 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
64.8% of La Haine fans are female, 35.2% are male, with an average age of 41.7 years.
La Haine fans show strongest brand affinity for Band of Brothers (20×), American History X (26.44×), and Yvonne Strahovski (20×) over the country average.
La Haine fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Baden-Württemberg (reach ~200K), and Bayern (reach ~200K). These three regions account for the largest share of the active audience.
Beyond La Haine itself, the audience over-indexes on American History X (26.44×), Yvonne Strahovski (20×), Whoopi Goldberg (20×), and 24 (TV series) (14.98×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for La Haine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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