La Haine Audience in Germany

La Haine has an estimated audience of 1,215,236 people in Germany. 64.8% are female, 35.2% are male, average age 41.7. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Bell Helmets, Progressive rock, Combat sport, Home Office, Time (magazine).
The average La Haine fan in Germany is 41.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Bell Helmets, Progressive rock, Combat sport, with strongest over-indexing on Bell Helmets (20× the country average). Demographically, the La Haine audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Individualism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of La Haine fans
| Metric | Value |
|---|---|
| Female | 64.8% |
| Male | 35.2% |
| Average age | 41.7 |
| Estimated audience size | 1,215,236 |
Audience persona
The typical La Haine fan in Germany is more female, around 41.7 years old, with strong Individualism tendencies and a notable affinity for Bell Helmets.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 297,589 | 1.12× |
| Baden-Württemberg | 184,000 | 1.11× |
| Bayern | 178,784 | 0.92× |
| Hessen | 117,117 | 1.26× |
| Niedersachsen | 101,438 | 0.86× |
| Berlin | 99,818 | 1.84× |
| Rheinland-Pfalz | 54,634 | 0.9× |
| Sachsen | 50,010 | 0.84× |
| Schleswig-Holstein | 44,807 | 1.03× |
| Hamburg | 44,105 | 1.61× |
| Brandenburg | 29,006 | 0.77× |
| Thüringen | 22,475 | 0.73× |
| Sachsen-Anhalt | 21,737 | 0.69× |
| Mecklenburg-Vorpommern | 15,707 | 0.68× |
| Saarland | 12,198 | 0.82× |
| Bremen | 11,426 | 1.1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bell Helmets | 20× | Cars & Mobility |
| Progressive rock | 2.59× | Music & Radio |
| Combat sport | 1.95× | Sports |
| Home Office | 1.61× | Business & Career |
| Time (magazine) | 2.41× | News |
| Faun (band) | 4.62× | Music & Radio |
| Este, Veneto | 2.44× | Travel & Leisure |
| Haworth (company) | 13.41× | Home & Garden |
| Stradivarius | 1.51× | Shopping |
| Racing | 1.65× | Cars & Mobility |
| Solo climbing | 3.47× | Sports |
| Škoda Kodiaq | 1.76× | Cars & Mobility |
| Gloria | 3.84× | Music & Radio |
| Goose (band) | 5.89× | Pets & Animals |
| Mohamed Salah | 2.53× | Sports |
| Japanese domestic market | 2.95× | Politics & Society |
| Information sensitivity | 3.19× | Technology & Electronics |
| Cuba Gooding Jr. | 3.59× | Movies & TV |
| University of Koblenz and Landau | 10.72× | Business & Career |
| Bank account | 1.57× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 1.82 |
| LGBTQ+ Identity | OPEN | 1.54 |
| Pet Ownership | JOY | 1.52 |
| Community Orientation | OPEN | 1.45 |
| Family Orientation | CONSERVATISM | 1.35 |
| Healthy Lifestyle | BALANCE | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 43.0% |
| Romania | 12.7% |
| Italy | 5.6% |
See La Haine audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does La Haine have in Germany?
La Haine has an estimated audience of 1,215,236 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of La Haine fans?
64.8% of La Haine fans are female, 35.2% are male, with an average age of 41.7 years.
Which brands do La Haine fans like most?
La Haine fans show strongest brand affinity for Bell Helmets (20×), Progressive rock (2.59×), and Combat sport (1.95×) over the country average.
Where do La Haine fans live in Germany?
La Haine fans in Germany are most concentrated in Nordrhein-Westfalen (reach 297,589), Baden-Württemberg (reach 184,000), and Bayern (reach 178,784). These three regions account for the largest share of the active audience.
What other brands do La Haine fans also like?
Beyond La Haine itself, the audience over-indexes on Progressive rock (2.59×), Combat sport (1.95×), Home Office (1.61×), and Time (magazine) (2.41×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for La Haine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.