Lords Mobile Audience in Germany
Lords Mobile has an estimated audience of 347,070 people in Germany. 32.2% are female, 67.8% are male, average age 33.2. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Gewinnspiele Markt, Corona (band), Nebelung, Progressive rock, Jeremy Meeks.
The average Lords Mobile fan in Germany is 33.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Gewinnspiele Markt, Corona (band), Nebelung, with strongest over-indexing on Gewinnspiele Markt (38.26× the country average). Demographically, the Lords Mobile audience skews more male with an average age of 33.2, and over-indexes on personality traits such as Patriotism, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Video game
Demographics of Lords Mobile fans
| Metric | Value |
|---|---|
| Female | 32.2% |
| Male | 67.8% |
| Average age | 33.2 |
| Estimated audience size | 347,070 |
Audience persona
The typical Lords Mobile fan in Germany is more male, around 33.2 years old, with strong Patriotism tendencies and a notable affinity for Gewinnspiele Markt.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 85,063 | 1.12× |
| Baden-Württemberg | 50,636 | 1.07× |
| Bayern | 47,727 | 0.86× |
| Niedersachsen | 34,597 | 1.03× |
| Hessen | 29,725 | 1.12× |
| Sachsen | 17,434 | 1.02× |
| Berlin | 16,062 | 1.04× |
| Rheinland-Pfalz | 16,054 | 0.92× |
| Schleswig-Holstein | 13,530 | 1.09× |
| Brandenburg | 13,313 | 1.24× |
| Sachsen-Anhalt | 11,814 | 1.31× |
| Thüringen | 8,432 | 0.95× |
| Hamburg | 6,515 | 0.83× |
| Saarland | 3,991 | 0.94× |
| Mecklenburg-Vorpommern | 3,542 | 0.53× |
| Bremen | 2,764 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gewinnspiele Markt | 38.26× | Internet & Social Media |
| Corona (band) | 5.45× | Music & Radio |
| Nebelung | 20× | Pets & Animals |
| Progressive rock | 3.22× | Music & Radio |
| Jeremy Meeks | 13.92× | Fashion & Accessoires |
| Handmade Gifts | 2.69× | Kids & Family |
| Personalised Gifts | 2.5× | Home & Garden |
| Grappling | 2.61× | Sports |
| Motorhome stopover | 6.77× | Travel & Leisure |
| Knauf Insulation | 13.81× | Business & Career |
| Heuriger | 20× | Food & Beverages |
| Javier, Leyte | 18.86× | Travel & Leisure |
| Hope For Paws | 20× | Pets & Animals |
| Noirmoutier-en-l'Île | 20× | Travel & Leisure |
| WonderJeans | 10.8× | Fashion & Accessoires |
| Yeo Jin-goo | 14.82× | Movies & TV |
| Pot roast | 13.01× | Food & Beverages |
| E-mentoring | 8.38× | Business & Career |
| Zagreb | 2.65× | Travel & Leisure |
| Preacher (comics) | 4.29× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.4 |
| Price Sensitivity | PREMIUM | 1.18 |
| Sports Activity | POWER | 1.11 |
| Extroversion | THRILL | 1.01 |
| Luxury Orientation | PREMIUM | 0.99 |
| Indulgence | JOY | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 12.4% |
| India | 10.8% |
| Brazil | 7.7% |
See Lords Mobile audiences in other countries
More Video game audiences in Germany
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- Motorcycle club (4,627,357)
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- EA Sports FC (4,149,636)
- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does Lords Mobile have in Germany?
Lords Mobile has an estimated audience of 347,070 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Lords Mobile fans?
32.2% of Lords Mobile fans are female, 67.8% are male, with an average age of 33.2 years.
Which brands do Lords Mobile fans like most?
Lords Mobile fans show strongest brand affinity for Gewinnspiele Markt (38.26×), Corona (band) (5.45×), and Nebelung (20×) over the country average.
Where do Lords Mobile fans live in Germany?
Lords Mobile fans in Germany are most concentrated in Nordrhein-Westfalen (reach 85,063), Baden-Württemberg (reach 50,636), and Bayern (reach 47,727). These three regions account for the largest share of the active audience.
What other brands do Lords Mobile fans also like?
Beyond Lords Mobile itself, the audience over-indexes on Corona (band) (5.45×), Nebelung (20×), Progressive rock (3.22×), and Jeremy Meeks (13.92×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Lords Mobile. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.