ICloud Audience in Germany
ICloud has an estimated audience of 3,658,342 people in Germany. 51.0% are female, 49.0% are male, average age 39.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dropbox (service), Google Drive, EDHEC Business School (Ecole des Hautes Etudes Commerciales du Nord), Legal name (business), Google Apps for Work.
The average ICloud fan in Germany is 39.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dropbox (service), Google Drive, EDHEC Business School (Ecole des Hautes Etudes Commerciales du Nord), with strongest over-indexing on Dropbox (service) (74.47× the country average). Demographically, the ICloud audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Design Affinity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Product · Subtype: Hosting
Demographics of ICloud fans
| Metric | Value |
|---|---|
| Female | 51.0% |
| Male | 49.0% |
| Average age | 39.0 |
| Estimated audience size | 3,658,342 |
Audience persona
The typical ICloud fan in Germany is balanced, around 39.0 years old, with strong Design Affinity tendencies and a notable affinity for Dropbox (service).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 914,395 | 1.14× |
| Bayern | 669,434 | 1.14× |
| Baden-Württemberg | 589,061 | 1.18× |
| Hessen | 369,844 | 1.33× |
| Niedersachsen | 365,076 | 1.03× |
| Berlin | 194,466 | 1.19× |
| Rheinland-Pfalz | 187,676 | 1.02× |
| Sachsen | 159,961 | 0.89× |
| Schleswig-Holstein | 126,030 | 0.96× |
| Brandenburg | 91,906 | 0.81× |
| Hamburg | 91,646 | 1.11× |
| Thüringen | 78,958 | 0.85× |
| Sachsen-Anhalt | 66,694 | 0.7× |
| Mecklenburg-Vorpommern | 48,408 | 0.69× |
| Saarland | 39,988 | 0.89× |
| Bremen | 33,444 | 1.07× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dropbox (service) | 74.47× | Technology & Electronics |
| Google Drive | 10.23× | Technology & Electronics |
| EDHEC Business School (Ecole des Hautes Etudes Commerciales du Nord) | 76.95× | Business & Career |
| Legal name (business) | 49.64× | |
| Google Apps for Work | 33.45× | Business & Career |
| Immowelt | 5.88× | Home & Garden |
| Random House | 34.47× | Literature |
| Office 365 | 8.39× | Technology & Electronics |
| Google Docs | 8.4× | Internet & Social Media |
| Polar | 25.72× | Sports |
| Business engineering | 79.3× | Business & Career |
| Vöslauer | 56.37× | Food & Beverages |
| Commercial property | 14.76× | Business & Career |
| Colliers International | 86.8× | Business & Career |
| apartment finder | 52.55× | Internet & Social Media |
| OYO Rooms | 88.28× | Travel & Leisure |
| QuickBooks | 49.66× | Home & Garden |
| PC/Computing | 47.23× | News |
| Small Business Funding | 51.11× | Business & Career |
| ImmoScout24 | 3× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.77 |
| Early Adopter Mentality | POWER | 1.59 |
| Price Sensitivity | PREMIUM | 1.52 |
| Career Orientation | POWER | 1.31 |
| Quality Awareness | PREMIUM | 1.26 |
| DIY Mentality | THRILL | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 11.7% |
| Japan | 7.4% |
| Brazil | 7.3% |
See ICloud audiences in other countries
More Hosting audiences in Germany
- Google Drive (5,103,404)
- Ionos (4,589,445)
- OneDrive (2,905,296)
- Dropbox (service) (2,253,552)
- Strato AG (1,697,818)
Frequently asked questions
How many fans does ICloud have in Germany?
ICloud has an estimated audience of 3,658,342 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of ICloud fans?
51.0% of ICloud fans are female, 49.0% are male, with an average age of 39.0 years.
Which brands do ICloud fans like most?
ICloud fans show strongest brand affinity for Dropbox (service) (74.47×), Google Drive (10.23×), and EDHEC Business School (Ecole des Hautes Etudes Commerciales du Nord) (76.95×) over the country average.
Where do ICloud fans live in Germany?
ICloud fans in Germany are most concentrated in Nordrhein-Westfalen (reach 914,395), Bayern (reach 669,434), and Baden-Württemberg (reach 589,061). These three regions account for the largest share of the active audience.
What other brands do ICloud fans also like?
Beyond ICloud itself, the audience over-indexes on Google Drive (10.23×), EDHEC Business School (Ecole des Hautes Etudes Commerciales du Nord) (76.95×), Legal name (business) (49.64×), and Google Apps for Work (33.45×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for ICloud. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.