Matt Smith (actor) Audience in Germany
Matt Smith (actor) has an estimated audience of 398,233 people in Germany. 33.9% are female, 66.1% are male, average age 37.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home construction, Moroccan riad, Artistic inspiration, Progressive rock, Home Office.
The average Matt Smith (actor) fan in Germany is 37.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home construction, Moroccan riad, Artistic inspiration, with strongest over-indexing on Home construction (2.61× the country average). Demographically, the Matt Smith (actor) audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Matt Smith (actor) fans
| Metric | Value |
|---|---|
| Female | 33.9% |
| Male | 66.1% |
| Average age | 37.8 |
| Estimated audience size | 398,233 |
Audience persona
The typical Matt Smith (actor) fan in Germany is more male, around 37.8 years old, with strong Design Affinity tendencies and a notable affinity for Home construction.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 94,794 | 1.09× |
| Bayern | 64,297 | 1× |
| Baden-Württemberg | 48,404 | 0.89× |
| Niedersachsen | 41,772 | 1.08× |
| Hessen | 32,377 | 1.07× |
| Rheinland-Pfalz | 21,180 | 1.06× |
| Berlin | 20,971 | 1.18× |
| Sachsen | 18,960 | 0.97× |
| Schleswig-Holstein | 14,831 | 1.04× |
| Brandenburg | 11,446 | 0.93× |
| Sachsen-Anhalt | 10,258 | 0.99× |
| Hamburg | 9,367 | 1.04× |
| Thüringen | 8,792 | 0.87× |
| Mecklenburg-Vorpommern | 6,945 | 0.91× |
| Saarland | 4,729 | 0.97× |
| Bremen | 3,114 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 2.61× | Home & Garden |
| Moroccan riad | 11.58× | Politics & Society |
| Artistic inspiration | 1.74× | Arts & Culture |
| Progressive rock | 2.15× | Music & Radio |
| Home Office | 1.58× | Business & Career |
| Join Me | 13.31× | Technology & Electronics |
| Personalised Gifts | 1.89× | Home & Garden |
| Klezmer | 15.36× | Music & Radio |
| Hobbs | 13.11× | Shopping |
| Eindhoven | 1.77× | Travel & Leisure |
| Mothercare | 1.51× | Kids & Family |
| Bank account | 2.15× | Business & Career |
| Cachorro | 2.56× | Pets & Animals |
| Lake Iseo | 3.6× | Travel & Leisure |
| Defenders of Wildlife | 15.87× | Pets & Animals |
| Superformance | 15.29× | Cars & Mobility |
| Este, Veneto | 1.51× | Travel & Leisure |
| Home Delivery | 1.69× | Food & Beverages |
| Figure painting (hobby) | 2.39× | Arts & Culture |
| Holy Spirit University of Kaslik | 12.48× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.41 |
| Sustainability | BALANCE | 1.37 |
| Early Adopter Mentality | POWER | 1.35 |
| Quality Awareness | PREMIUM | 1.3 |
| Luxury Orientation | PREMIUM | 1.29 |
| Travelling | THRILL | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.6% |
| United Kingdom | 13.1% |
| Germany | 5.8% |
See Matt Smith (actor) audiences in other countries
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Frequently asked questions
How many fans does Matt Smith (actor) have in Germany?
Matt Smith (actor) has an estimated audience of 398,233 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Matt Smith (actor) fans?
33.9% of Matt Smith (actor) fans are female, 66.1% are male, with an average age of 37.8 years.
Which brands do Matt Smith (actor) fans like most?
Matt Smith (actor) fans show strongest brand affinity for Home construction (2.61×), Moroccan riad (11.58×), and Artistic inspiration (1.74×) over the country average.
Where do Matt Smith (actor) fans live in Germany?
Matt Smith (actor) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 94,794), Bayern (reach 64,297), and Baden-Württemberg (reach 48,404). These three regions account for the largest share of the active audience.
What other brands do Matt Smith (actor) fans also like?
Beyond Matt Smith (actor) itself, the audience over-indexes on Moroccan riad (11.58×), Artistic inspiration (1.74×), Progressive rock (2.15×), and Home Office (1.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Matt Smith (actor). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.