New York City Ballet Audience in Germany
New York City Ballet has an estimated audience of 230,375 people in Germany. 65.9% are female, 34.1% are male, average age 36.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Charles Barkley, Ludovico Einaudi, Livemusic, Franz Liszt, Luciano Pavarotti.
The average New York City Ballet fan in Germany is 36.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Charles Barkley, Ludovico Einaudi, Livemusic, with strongest over-indexing on Charles Barkley (161.12× the country average). Demographically, the New York City Ballet audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Sustainability, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Arts & Culture · Type: POI · Subtype: Charity
Demographics of New York City Ballet fans
| Metric | Value |
|---|---|
| Female | 65.9% |
| Male | 34.1% |
| Average age | 36.1 |
| Estimated audience size | 230,375 |
Audience persona
The typical New York City Ballet fan in Germany is more female, around 36.1 years old, with strong Sustainability tendencies and a notable affinity for Charles Barkley.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 35,515 | 0.7× |
| Bayern | 33,666 | 0.91× |
| Baden-Württemberg | 26,439 | 0.84× |
| Berlin | 16,994 | 1.65× |
| Hessen | 16,679 | 0.95× |
| Niedersachsen | 11,463 | 0.51× |
| Rheinland-Pfalz | 7,114 | 0.62× |
| Sachsen | 6,831 | 0.6× |
| Hamburg | 5,945 | 1.14× |
| Schleswig-Holstein | 5,673 | 0.69× |
| Thüringen | 5,544 | 0.94× |
| Sachsen-Anhalt | 5,385 | 0.9× |
| Brandenburg | 4,991 | 0.7× |
| Saarland | 4,932 | 1.74× |
| Mecklenburg-Vorpommern | 4,285 | 0.97× |
| Bremen | 4,180 | 2.12× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Charles Barkley | 161.12× | Sports |
| Ludovico Einaudi | 26.54× | Music & Radio |
| Livemusic | 6.33× | Music & Radio |
| Franz Liszt | 44.07× | Music & Radio |
| Luciano Pavarotti | 28.18× | Music & Radio |
| Charlie Parker | 64.29× | Music & Radio |
| Jonas Kaufmann | 17.81× | Music & Radio |
| Street dance | 11.22× | Sports |
| Art Collecting | 10.64× | Arts & Culture |
| Lang Lang (pianist) | 18.62× | Music & Radio |
| Harry Potter | 2.26× | Movies & TV |
| Art exhibition | 5.08× | Arts & Culture |
| Opera (web browser) | 10.7× | Internet & Social Media |
| Andrea Bocelli | 9.77× | Music & Radio |
| Annie Lennox | 14.54× | Music & Radio |
| Jazz dance | 11.72× | Sports |
| Richard Wagner | 18.01× | Music & Radio |
| Meghan Markle | 8.17× | Fashion & Accessoires |
| Bruce Springsteen | 6.83× | Music & Radio |
| Vegetable Gardening | 7.01× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.37 |
| Urban Lifestyle | OPEN | 2.18 |
| Sports Activity | POWER | 2.12 |
| Travelling | THRILL | 1.87 |
| Mindfulness | BALANCE | 1.82 |
| LGBTQ+ Identity | OPEN | 1.8 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.4% |
| Japan | 14.6% |
| Italy | 7.6% |
See New York City Ballet audiences in other countries
More Charity audiences in Germany
- Stiftung Warentest (2,042,868)
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- American Marketing Association (1,521,810)
- United Nations (1,415,011)
Frequently asked questions
How many fans does New York City Ballet have in Germany?
New York City Ballet has an estimated audience of 230,375 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of New York City Ballet fans?
65.9% of New York City Ballet fans are female, 34.1% are male, with an average age of 36.1 years.
Which brands do New York City Ballet fans like most?
New York City Ballet fans show strongest brand affinity for Charles Barkley (161.12×), Ludovico Einaudi (26.54×), and Livemusic (6.33×) over the country average.
Where do New York City Ballet fans live in Germany?
New York City Ballet fans in Germany are most concentrated in Nordrhein-Westfalen (reach 35,515), Bayern (reach 33,666), and Baden-Württemberg (reach 26,439). These three regions account for the largest share of the active audience.
What other brands do New York City Ballet fans also like?
Beyond New York City Ballet itself, the audience over-indexes on Ludovico Einaudi (26.54×), Livemusic (6.33×), Franz Liszt (44.07×), and Luciano Pavarotti (28.18×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for New York City Ballet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.