Nitro Audience in Germany

Nitro has an estimated audience of 298,786 people in Germany. 44.1% are female, 55.9% are male, average age 31.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Kuopio, Kalidou Koulibaly, National Paralympic Committee, Clondalkin.
The average Nitro fan in Germany is 31.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Kuopio, Kalidou Koulibaly, with strongest over-indexing on Loincloth (29.57× the country average). Demographically, the Nitro audience skews more male with an average age of 31.5, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel · Subtype: Video game
Demographics of Nitro fans
| Metric | Value |
|---|---|
| Female | 44.1% |
| Male | 55.9% |
| Average age | 31.5 |
| Estimated audience size | 298,786 |
Audience persona
The typical Nitro fan in Germany is more male, around 31.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 74,563 | 1.14× |
| Bayern | 51,651 | 1.08× |
| Baden-Württemberg | 45,891 | 1.13× |
| Niedersachsen | 30,486 | 1.05× |
| Hessen | 24,402 | 1.07× |
| Rheinland-Pfalz | 17,742 | 1.19× |
| Sachsen | 15,026 | 1.03× |
| Berlin | 12,199 | 0.91× |
| Schleswig-Holstein | 10,264 | 0.96× |
| Brandenburg | 9,066 | 0.98× |
| Thüringen | 6,886 | 0.9× |
| Sachsen-Anhalt | 6,691 | 0.86× |
| Hamburg | 5,962 | 0.88× |
| Mecklenburg-Vorpommern | 4,994 | 0.88× |
| Saarland | 3,727 | 1.02× |
| Bremen | 2,393 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 29.57× | Fashion & Accessoires |
| Kuopio | 100.94× | Travel & Leisure |
| Kalidou Koulibaly | 95.43× | Sports |
| National Paralympic Committee | 23.32× | Sports |
| Clondalkin | 125× | Business & Career |
| Kouvola | 64.41× | Travel & Leisure |
| Dog breed | 2.04× | Pets & Animals |
| Progressive rock | 2.61× | Music & Radio |
| Valhalla Rising (film) | 19.43× | Movies & TV |
| Home construction | 1.57× | Home & Garden |
| Klis | 42.25× | Travel & Leisure |
| Katie Piper | 18.63× | Movies & TV |
| Israel | 2.82× | Travel & Leisure |
| Isola 2000 | 27.67× | Travel & Leisure |
| Howard Gardner | 34.35× | Literature |
| Cloppenburg | 5.7× | Travel & Leisure |
| Chromebook | 8.21× | Technology & Electronics |
| Google Photos | 3.57× | Technology & Electronics |
| KLIX (AM) | 3.09× | Music & Radio |
| Kikar HaShabbat | 40.06× | News |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.39 |
| Patriotism | CONSERVATISM | 1.36 |
| Tradition | CONSERVATISM | 1.34 |
| Social Media Usage | JOY | 1.12 |
| Extroversion | THRILL | 1.12 |
| Spirituality | BALANCE | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 74.5% |
| Switzerland | 6.6% |
See Nitro audiences in other countries
More Video game audiences in Germany
- Breaking news (10,473,628)
- Motorcycle club (4,627,357)
- World of Warcraft (4,431,017)
- EA Sports FC (4,149,636)
- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does Nitro have in Germany?
Nitro has an estimated audience of 298,786 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Nitro fans?
44.1% of Nitro fans are female, 55.9% are male, with an average age of 31.5 years.
Which brands do Nitro fans like most?
Nitro fans show strongest brand affinity for Loincloth (29.57×), Kuopio (100.94×), and Kalidou Koulibaly (95.43×) over the country average.
Where do Nitro fans live in Germany?
Nitro fans in Germany are most concentrated in Nordrhein-Westfalen (reach 74,563), Bayern (reach 51,651), and Baden-Württemberg (reach 45,891). These three regions account for the largest share of the active audience.
What other brands do Nitro fans also like?
Beyond Nitro itself, the audience over-indexes on Kuopio (100.94×), Kalidou Koulibaly (95.43×), National Paralympic Committee (23.32×), and Clondalkin (125×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Nitro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.