A data profile of the people who buy, follow and care about Jet Li in Germany — modelled from more than twelve digital signal sources. Jet Li has an estimated audience of 274,272 people in Germany.
The average Jet Li fan in Germany is 34.9 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Bruce Lee, Jackie Chan, Dolph Lundgren, with strongest over-indexing on Bruce Lee (100.15× the country average).
Demographically, the Jet Li audience skews more male with an average age of 34.9, and over-indexes on personality traits such as Sports Activity, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Jet Li fan in Germany is more male, around 34.9 years old, with strong Sports Activity tendencies and a notable affinity for Bruce Lee.
The key figures that characterise the Jet Li profile in Germany.
32.9% are female, 67.1% are male, average age 34.9.
| Metric | Value |
|---|---|
| Female | 32.9% |
| Male | 67.1% |
| Average age | 34.9 |
| Estimated audience size | 274,272 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 23% | |
| 30-39 | 22% | |
| 40-49 | 18% | |
| 50+ | 10% |
of the worldwide Jet Li audience comes from Germany.
| Country | Share |
|---|---|
| United States | 24.4% |
| Brazil | 6.3% |
| China | 4.0% |
Where the Jet Li audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~70K | 1.17× | |
| 02 | Sachsen-Anhalt | ~8K | 1.11× | |
| 03 | Rheinland-Pfalz | ~10K | 1.06× | |
| 04 | Bremen | ~2K | 1.06× | |
| 05 | Hessen | ~20K | 1.04× | |
| 06 | Saarland | ~3K | 1.03× | |
| 07 | Berlin | ~10K | 1.01× | |
| 08 | Thüringen | ~7K | 1.00× | |
| 09 | Baden-Württemberg | ~40K | 0.98× | |
| 10 | Niedersachsen | ~30K | 0.98× | |
| 11 | Hamburg | ~6K | 0.97× | |
| 12 | Brandenburg | ~8K | 0.96× | |
| 13 | Schleswig-Holstein | ~9K | 0.95× | |
| 14 | Mecklenburg-Vorpommern | ~5K | 0.91× | |
| 15 | Sachsen | ~10K | 0.89× | |
| 16 | Bayern | ~40K | 0.88× |
The strongest cross-interests of the Jet Li audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kendo | Sports | 127.14× | ||
| 02 | Kung Fu Hustle | Movies & TV | 112.23× | ||
| 03 | Bruce Lee | Movies & TV | 100.15× | ||
| 04 | Wuxia | Literature | 90.68× | ||
| 05 | Samuel L. Jackson | Movies & TV | 86.98× | ||
| 06 | Jackie Chan | Movies & TV | 84.68× | ||
| 07 | Nitro | Movies & TV | 84.68× | ||
| 08 | Dolph Lundgren | Movies & TV | 78.00× | ||
| 09 | White Chicks | Movies & TV | 74.61× | ||
| 10 | T'ai chi ch'uan | Sports | 69.52× | ||
| 11 | Aikido | Sports | 56.88× | ||
| 12 | Felix Lobrecht | Movies & TV | 47.02× | ||
| 13 | Felix Jaehn | Music & Radio | 47.02× | ||
| 14 | Martial arts film | Movies & TV | 46.56× | ||
| 15 | Chinese martial arts | Sports | 33.56× | ||
| 16 | DeviantArt | Internet & Social Media | 32.95× | ||
| 17 | Tom Hardy | Movies & TV | 29.39× | ||
| 18 | Lounge music | Music & Radio | 22.63× | ||
| 19 | Chuck Norris | Movies & TV | 20.00× | ||
| 20 | Jason Momoa | Movies & TV | 16.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 1.24× | |
| Patriotism | CONSERVATISM | 1.21× | |
| Mindfulness | BALANCE | 1.14× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.84× | |
| Creativity | OPEN | 0.88× | |
| Spirituality | BALANCE | 0.90× |
Jet Li has an estimated audience of 274,272 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
32.9% of Jet Li fans are female, 67.1% are male, with an average age of 34.9 years.
Jet Li fans show strongest brand affinity for Bruce Lee (100.15×), Jackie Chan (84.68×), and Dolph Lundgren (78×) over the country average.
Jet Li fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Jet Li itself, the audience over-indexes on Jackie Chan (84.68×), Dolph Lundgren (78×), Samuel L. Jackson (86.98×), and Felix Lobrecht (47.02×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Jet Li. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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