Paul Klee Audience in Germany
Paul Klee has an estimated audience of 360,697 people in Germany. 61.1% are female, 38.9% are male, average age 40.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jackson Pollock, Mark Rothko, Diego Rivera, August Macke, Marcel Duchamp.
The average Paul Klee fan in Germany is 40.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jackson Pollock, Mark Rothko, Diego Rivera, with strongest over-indexing on Jackson Pollock (396.26× the country average). Demographically, the Paul Klee audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Urban Lifestyle, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Arts & Culture · Type: Person · Subtype: Painter
Demographics of Paul Klee fans
| Metric | Value |
|---|---|
| Female | 61.1% |
| Male | 38.9% |
| Average age | 40.6 |
| Estimated audience size | 360,697 |
Audience persona
The typical Paul Klee fan in Germany is more female, around 40.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for Jackson Pollock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 79,509 | 1.01× |
| Bayern | 65,413 | 1.13× |
| Baden-Württemberg | 44,156 | 0.9× |
| Niedersachsen | 32,183 | 0.92× |
| Berlin | 24,089 | 1.49× |
| Hessen | 23,937 | 0.87× |
| Sachsen | 20,061 | 1.13× |
| Rheinland-Pfalz | 14,829 | 0.82× |
| Brandenburg | 12,177 | 1.09× |
| Schleswig-Holstein | 11,599 | 0.9× |
| Sachsen-Anhalt | 9,535 | 1.02× |
| Thüringen | 9,091 | 0.99× |
| Hamburg | 9,053 | 1.11× |
| Mecklenburg-Vorpommern | 5,644 | 0.82× |
| Saarland | 3,651 | 0.82× |
| Bremen | 3,036 | 0.98× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jackson Pollock | 396.26× | Arts & Culture |
| Mark Rothko | 392.33× | Arts & Culture |
| Diego Rivera | 325.47× | Arts & Culture |
| August Macke | 202.05× | Arts & Culture |
| Marcel Duchamp | 359.47× | Arts & Culture |
| Georgia O'Keeffe | 149.29× | Arts & Culture |
| Musée Picasso | 373.01× | Arts & Culture |
| Spreadshirt | 43.33× | Fashion & Accessoires |
| Henri Matisse | 82.54× | Arts & Culture |
| Ballet shoe | 52.96× | Fashion & Accessoires |
| Gabriele Münter | 206.19× | Arts & Culture |
| Gerhard Richter | 27.2× | Arts & Culture |
| Gustav Klimt | 32.52× | Arts & Culture |
| Wassily Kandinsky | 52.49× | Arts & Culture |
| African Safari | 145.73× | Travel & Leisure |
| David Hockney | 56.62× | Arts & Culture |
| Flyeralarm | 11.69× | Home & Garden |
| Cotton On Kids | 117.45× | Shopping |
| Rowan Atkinson | 20× | Movies & TV |
| Roy Lichtenstein | 43.96× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.97 |
| Sustainability | BALANCE | 1.92 |
| Design Affinity | PREMIUM | 1.85 |
| Community Orientation | OPEN | 1.62 |
| Indulgence | JOY | 1.59 |
| Creativity | OPEN | 1.44 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 15.9% |
| United States | 13.4% |
| Switzerland | 10.3% |
See Paul Klee audiences in other countries
More Painter audiences in Germany
- Frida Kahlo (2,169,769)
- Leonardo da Vinci (1,645,322)
- El Greco (1,321,896)
- Michelangelo (1,085,371)
- Gerhard Richter (1,057,143)
Frequently asked questions
How many fans does Paul Klee have in Germany?
Paul Klee has an estimated audience of 360,697 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Paul Klee fans?
61.1% of Paul Klee fans are female, 38.9% are male, with an average age of 40.6 years.
Which brands do Paul Klee fans like most?
Paul Klee fans show strongest brand affinity for Jackson Pollock (396.26×), Mark Rothko (392.33×), and Diego Rivera (325.47×) over the country average.
Where do Paul Klee fans live in Germany?
Paul Klee fans in Germany are most concentrated in Nordrhein-Westfalen (reach 79,509), Bayern (reach 65,413), and Baden-Württemberg (reach 44,156). These three regions account for the largest share of the active audience.
What other brands do Paul Klee fans also like?
Beyond Paul Klee itself, the audience over-indexes on Mark Rothko (392.33×), Diego Rivera (325.47×), August Macke (202.05×), and Marcel Duchamp (359.47×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Paul Klee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.