Rascasse Audience Intelligence

Frida Kahlo Audience in Germany

A data profile of the people who buy, follow and care about Frida Kahlo in Germany — modelled from more than twelve digital signal sources. Frida Kahlo has an estimated audience of 2,254,335 people in Germany.

#1among Painter in Germany#218among Person in Germany#37in Arts & Culture

The average Frida Kahlo fan in Germany is 36.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Fonseca (singer), Extreme metal, Marina Abramović, with strongest over-indexing on Fonseca (singer) (46.2× the country average).

Demographically, the Frida Kahlo audience skews more female with an average age of 36.7, and over-indexes on personality traits such as Mindfulness, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Frida Kahlo fan in Germany is more female, around 36.7 years old, with strong Mindfulness tendencies and a notable affinity for Fonseca (singer).

Category: Arts & Culture · Type: Person · Subtype: Painter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Frida Kahlo profile in Germany.

Audience size
2.3M
in Germany
Gender
67.8%♀
32.2% male
Age
36.7
average years
Country rank
#2952
Person in Germany
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Frida Kahlo fans

67.8% are female, 32.2% are male, average age 36.7.

Fig. 02

Gender split

67.8%
Female
32.2%
Male
Demographic split for Frida Kahlo audience in Germany
MetricValue
Female67.8%
Male32.2%
Average age36.7
Estimated audience size2,254,335
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Frida Kahlo audience in Germany
Age bracketShare%
16-1925%
20-2921%
30-3920%
40-4920%
50+14%
Fig. 04

Worldwide distribution

8.6%

of the worldwide Frida Kahlo audience comes from Germany.

Worldwide audience distribution share by country for Frida Kahlo
CountryShare
United States17.8%
Mexico9.5%
France8.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Frida Kahlo audience in Germany is strongest.

Fig. 05

Top regions by affinity

Frida Kahlo fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~400K1.26×
02Sachsen~100K1.12×
03Berlin~100K1.12×
04Nordrhein-Westfalen~500K1.11×
05Rheinland-Pfalz~100K1.08×
06Bayern~400K1.02×
07Brandenburg~70K1.01×
08Hamburg~50K1.01×
09Hessen~200K1.00×
10Niedersachsen~200K0.97×
11Bremen~20K0.94×
12Thüringen~50K0.92×
13Saarland~20K0.91×
14Sachsen-Anhalt~50K0.90×
15Schleswig-Holstein~70K0.87×
16Mecklenburg-Vorpommern~40K0.87×
Fig. 06

Affinity by region

Affinity by region — Frida Kahlo, Germany
0.87×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Frida Kahlo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Frida Kahlo audience
#·InterestCategoryAffinity×
01Fonseca (singer)Music & Radio46.20×
02Marina AbramovićArts & Culture24.12×
03CarrosTravel & Leisure21.31×
04Ester ExpósitoMovies & TV16.55×
05Paris HiltonFashion & Accessoires15.39×
06MKMusic & Radio13.03×
07Yayoi KusamaArts & Culture12.87×
08Moda FemininaFashion & Accessoires12.29×
09Maquillaje ProfesionalBeauty & Wellness9.76×
10ShakiraMusic & Radio8.69×
11TicketmasterTravel & Leisure8.65×
12Extreme metalMusic & Radio8.48×
13Bad BunnyMusic & Radio6.43×
14Tattoo inkBeauty & Wellness6.29×
15Tattoos and Tattoo ArtFashion & Accessoires6.06×
16Body artBeauty & Wellness4.12×
17Harry PotterMovies & TV2.28×
18dB’sMusic & Radio2.19×
19MusicBusiness & Career1.60×
20EntertainmentMovies & TV1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Frida Kahlo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Frida Kahlo audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.77×
Urban LifestyleOPEN1.50×
IndividualismJOY1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Frida Kahlo audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.75×
Need for SecurityCONSERVATISM0.77×
DIY MentalityTHRILL0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Frida Kahlo have in Germany?

Frida Kahlo has an estimated audience of 2,254,335 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Frida Kahlo fans?

67.8% of Frida Kahlo fans are female, 32.2% are male, with an average age of 36.7 years.

03

Which brands do Frida Kahlo fans like most?

Frida Kahlo fans show strongest brand affinity for Fonseca (singer) (46.2×), Extreme metal (8.48×), and Marina Abramović (24.12×) over the country average.

04

Where do Frida Kahlo fans live in Germany?

Frida Kahlo fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~500K), Baden-Württemberg (reach ~400K), and Bayern (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Frida Kahlo fans also like?

Beyond Frida Kahlo itself, the audience over-indexes on Extreme metal (8.48×), Marina Abramović (24.12×), Moda Feminina (12.29×), and Yayoi Kusama (12.87×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Painter audiences in Germany

See Frida Kahlo audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Frida Kahlo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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