A data profile of the people who buy, follow and care about Paula KOMMT in Germany — modelled from more than twelve digital signal sources. Paula KOMMT has an estimated audience of 387,196 people in Germany.
The average Paula KOMMT fan in Germany is 35.1 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Steven Seagal, PietSmiet, Jens Lehmann, with strongest over-indexing on Steven Seagal (152.33× the country average).
Demographically, the Paula KOMMT audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Community Orientation, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Paula KOMMT fan in Germany is more female, around 35.1 years old, with strong Community Orientation tendencies and a notable affinity for Steven Seagal.
The key figures that characterise the Paula KOMMT profile in Germany.
61.2% are female, 38.8% are male, average age 35.1.
| Metric | Value |
|---|---|
| Female | 61.2% |
| Male | 38.8% |
| Average age | 35.1 |
| Estimated audience size | 387,196 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 21% | |
| 30-39 | 18% | |
| 40-49 | 17% | |
| 50+ | 13% |
of the worldwide Paula KOMMT audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 81.4% |
| Austria | 7.2% |
| Switzerland | 4.6% |
Where the Paula KOMMT audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Saarland | ~8K | 1.55× | |
| 02 | Thüringen | ~10K | 1.18× | |
| 03 | Bayern | ~80K | 1.14× | |
| 04 | Baden-Württemberg | ~60K | 1.12× | |
| 05 | Mecklenburg-Vorpommern | ~8K | 1.06× | |
| 06 | Sachsen | ~20K | 1.01× | |
| 07 | Schleswig-Holstein | ~10K | 1.01× | |
| 08 | Rheinland-Pfalz | ~20K | 1.00× | |
| 09 | Niedersachsen | ~40K | 0.96× | |
| 10 | Nordrhein-Westfalen | ~90K | 0.95× | |
| 11 | Brandenburg | ~10K | 0.92× | |
| 12 | Sachsen-Anhalt | ~10K | 0.90× | |
| 13 | Bremen | ~3K | 0.89× | |
| 14 | Hessen | ~30K | 0.87× | |
| 15 | Hamburg | ~8K | 0.87× | |
| 16 | Berlin | ~10K | 0.78× |
The strongest cross-interests of the Paula KOMMT audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Steven Seagal | Movies & TV | 152.33× | ||
| 02 | PietSmiet | Games | 108.03× | ||
| 03 | Jens Lehmann | Sports | 65.68× | ||
| 04 | Beth Ditto | Music & Radio | 29.45× | ||
| 05 | Brie Larson | Movies & TV | 20.00× | ||
| 06 | Gabrielle Union | Movies & TV | 20.00× | ||
| 07 | Gossip (band) | Music & Radio | 19.86× | ||
| 08 | Austin Powers (film series) | Movies & TV | 19.29× | ||
| 09 | Sixx | Movies & TV | 18.98× | ||
| 10 | The Day After Tomorrow | Movies & TV | 15.80× | ||
| 11 | Robin Williams | Movies & TV | 11.94× | ||
| 12 | Oblivion (2013 film) | Movies & TV | 11.10× | ||
| 13 | Dakota Johnson | Movies & TV | 9.01× | ||
| 14 | Mila Kunis | Movies & TV | 8.31× | ||
| 15 | Gerard Butler | Movies & TV | 7.62× | ||
| 16 | Nature | Home & Garden | 2.07× | ||
| 17 | Deichmann | Shopping | 2.07× | ||
| 18 | Müller (company) | Food & Beverages | 1.96× | ||
| 19 | Tagesschau | Movies & TV | 1.89× | ||
| 20 | Family | Kids & Family | 1.65× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.39× | |
| Mindfulness | BALANCE | 1.38× | |
| Patriotism | CONSERVATISM | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.79× | |
| Luxury Orientation | PREMIUM | 0.83× | |
| Career Orientation | POWER | 0.85× |
Paula KOMMT has an estimated audience of 387,196 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
61.2% of Paula KOMMT fans are female, 38.8% are male, with an average age of 35.1 years.
Paula KOMMT fans show strongest brand affinity for Steven Seagal (152.33×), PietSmiet (108.03×), and Jens Lehmann (65.68×) over the country average.
Paula KOMMT fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~80K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Paula KOMMT itself, the audience over-indexes on PietSmiet (108.03×), Jens Lehmann (65.68×), Sixx (18.98×), and Robin Williams (11.94×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Paula KOMMT. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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