Roosevelt Audience in Germany

Roosevelt logo

Roosevelt has an estimated audience of 351,587 people in Germany. 51.0% are female, 49.0% are male, average age 39.4. Top brand affinities: Panama City, Antonio Conte, Kate Bush, Robin Williams, Chili pepper.

Top brand affinities include Panama City, Antonio Conte, Kate Bush, with strongest over-indexing on Panama City (62.41× the country average). Demographically, the Roosevelt audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Travelling, Design Affinity.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Roosevelt fans

Demographic split for Roosevelt audience in Germany
MetricValue
Female51.0%
Male49.0%
Average age39.4
Estimated audience size351,587

Audience persona

The typical Roosevelt fan in Germany is balanced, around 39.4 years old, with strong Travelling tendencies and a notable affinity for Panama City.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Roosevelt audience
BrandAffinityCategory
Panama City62.41×Travel & Leisure
Antonio Conte73.02×Sports
Kate Bush19.5×Music & Radio
Robin Williams12.07×Movies & TV
Chili pepper22.1×Food & Beverages
Rosamund Pike20×Movies & TV
Satire7.1×Literature
Martin Solveig90.16×Music & Radio
Mark Knopfler17.37×Music & Radio
German television comedy7.42×Movies & TV
Charlotte Gainsbourg20×Movies & TV
Country rap6.98×Music & Radio
Mexico7.71×Travel & Leisure
Syd Barrett20×Music & Radio
Grimes (musician)20×Music & Radio
Jack White6.63×Movies & TV
JACK & JONES15.3×Fashion & Accessoires
Allgäu5.79×Travel & Leisure
Bryan Ferry15.66×Music & Radio
Die Antwoord20×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Roosevelt audience
TraitClusterScore
TravellingTHRILL1.56
Design AffinityPREMIUM1.48
PatriotismCONSERVATISM1.41
Urban LifestyleOPEN1.29
Sports ActivityPOWER1.29
Early Adopter MentalityPOWER1.29

Worldwide distribution

Worldwide audience distribution share by country for Roosevelt
CountryShare
United States40.0%
Germany6.7%
Brazil6.7%

See Roosevelt audiences in other countries

More Singer-songwriter audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Roosevelt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.