Roosevelt Audience in United States

Roosevelt logo

Roosevelt has an estimated audience of 2,088,080 people in United States. 47.3% are female, 52.7% are male, average age 41.6. Top regions: California, Oklahoma, New York. Top brand affinities: Nationality, Governor of Michigan, Kendra Scott, Product design, Goop.

The average Roosevelt fan in United States is 41.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Oklahoma, New York. Top brand affinities include Nationality, Governor of Michigan, Kendra Scott, with strongest over-indexing on Nationality (4.98× the country average). Demographically, the Roosevelt audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Roosevelt fans

Demographic split for Roosevelt audience in United States
MetricValue
Female47.3%
Male52.7%
Average age41.6
Estimated audience size2,088,080

Audience persona

The typical Roosevelt fan in United States is balanced, around 41.6 years old, with strong Patriotism tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Roosevelt in United States
RegionReachAffinity
California229,116
Oklahoma164,6677.1×
New York156,4471.34×
Texas150,8630.84×
Florida101,1560.72×
Illinois94,6291.36×
Washington90,3052.16×
New Jersey50,5230.95×
Pennsylvania46,1250.66×
Ohio40,5640.63×
Colorado40,3601.23×
Arizona37,9450.89×
Georgia37,9410.59×
Virginia36,1370.71×
North Carolina32,9860.53×
Michigan32,2430.59×
Missouri28,7110.85×
Utah27,7391.48×
Massachusetts25,9300.63×
Louisiana24,5790.91×
Maryland23,9230.67×
Tennessee23,7590.57×
Indiana22,7840.6×
Minnesota20,8770.7×
Wisconsin19,4260.62×
Oregon17,0000.71×
Iowa16,9290.98×
Alabama16,7710.57×
South Carolina16,3930.52×
Wyoming16,1865.23×
Kentucky14,8240.57×
Arkansas14,0250.82×
Connecticut13,0990.63×
Kansas11,6050.71×
Nevada11,5660.57×
Mississippi11,0050.64×
Hawaii10,0181.12×
Idaho9,2050.88×
Washington, District of Columbia7,5301.2×
New Mexico7,0610.67×
Nebraska6,0210.58×
West Virginia5,7500.59×
South Dakota5,6961.18×
New Hampshire4,2930.52×
Maine4,2140.56×
North Dakota4,0090.93×
Montana3,7320.64×
Rhode Island3,4130.51×
Delaware2,4790.43×
Alaska2,1410.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Roosevelt audience
BrandAffinityCategory
Nationality4.98×Politics & Society
Governor of Michigan14.36×Politics & Society
Kendra Scott5.37×Fashion & Accessoires
Product design3.29×Business & Career
Goop7.93×Internet & Social Media
Progressive rock3.08×Music & Radio
Hipster13.21×Politics & Society
Google Home8.35×Technology & Electronics
Wok8.38×Food & Beverages
Home construction1.83×Home & Garden
Fairy godmother9.08×Literature
Hibachi9.57×Food & Beverages
Kenosha, Wisconsin13.43×Travel & Leisure
Historic site4.8×Arts & Culture
Panama4.13×Travel & Leisure
Grinch4.46×Movies & TV
Elsword17.95×Games
Combat sport1.75×Sports
headspace9.69×Health
Cherish (group)11.15×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Roosevelt audience
TraitClusterScore
PatriotismCONSERVATISM1.59
SpiritualityBALANCE1.45
ExtroversionTHRILL1.36
TravellingTHRILL1.36
Luxury OrientationPREMIUM1.3
Urban LifestyleOPEN1.28

Worldwide distribution

Worldwide audience distribution share by country for Roosevelt
CountryShare
United States40.0%
Germany6.7%
Brazil6.7%

See Roosevelt audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Roosevelt have in United States?

Roosevelt has an estimated audience of 2,088,080 people in United States, concentrated in California and Oklahoma.

What is the gender split and age of Roosevelt fans?

47.3% of Roosevelt fans are female, 52.7% are male, with an average age of 41.6 years.

Which brands do Roosevelt fans like most?

Roosevelt fans show strongest brand affinity for Nationality (4.98×), Governor of Michigan (14.36×), and Kendra Scott (5.37×) over the country average.

Where do Roosevelt fans live in United States?

Roosevelt fans in United States are most concentrated in California (reach 229,116), Oklahoma (reach 164,667), and New York (reach 156,447). These three regions account for the largest share of the active audience.

What other brands do Roosevelt fans also like?

Beyond Roosevelt itself, the audience over-indexes on Governor of Michigan (14.36×), Kendra Scott (5.37×), Product design (3.29×), and Goop (7.93×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Roosevelt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.