Rascasse Audience Intelligence

Ruby Rose Audience in Germany

A data profile of the people who buy, follow and care about Ruby Rose in Germany — modelled from more than twelve digital signal sources. Ruby Rose has an estimated audience of 587,227 people in Germany.

The average Ruby Rose fan in Germany is 28.1 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include BONITA, Stuff (magazine), Hannah Murray, with strongest over-indexing on BONITA (181.01× the country average).

Demographically, the Ruby Rose audience skews more female with an average age of 28.1, and over-indexes on personality traits such as Design Affinity, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ruby Rose fan in Germany is more female, around 28.1 years old, with strong Design Affinity tendencies and a notable affinity for BONITA.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ruby Rose profile in Germany.

Audience size
587K
in Germany
Gender
70.7%
29.3% male
Age
28.1
average years
Country rank
#10292
Person in Germany
Fig. 01

Search interest · 12-month trend

+361%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ruby Rose fans

70.7% are female, 29.3% are male, average age 28.1.

Fig. 02

Gender split

70.7%
Female
29.3%
Male
Demographic split for Ruby Rose audience in Germany
MetricValue
Female70.7%
Male29.3%
Average age28.1
Estimated audience size587,227
Fig. 03

Age distribution

Ø 28.1
average years
Age distribution of the Ruby Rose audience in Germany
Age bracketShare%
16-1953%
20-2922%
30-3911%
40-498%
50+5%
Fig. 04

Worldwide distribution

5.6%

of the worldwide Ruby Rose audience comes from Germany.

Worldwide audience distribution share by country for Ruby Rose
CountryShare
United States34.7%
Brazil13.4%
United Kingdom5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ruby Rose audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ruby Rose fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.15×
02Sachsen-Anhalt~10K1.10×
03Brandenburg~10K1.09×
04Thüringen~9K1.06×
05Nordrhein-Westfalen~80K1.02×
06Niedersachsen~30K1.01×
07Hessen~30K1.00×
08Sachsen~20K1.00×
09Mecklenburg-Vorpommern~7K0.99×
10Bayern~60K0.98×
11Hamburg~8K0.97×
12Rheinland-Pfalz~20K0.96×
13Saarland~4K0.96×
14Schleswig-Holstein~10K0.95×
15Baden-Württemberg~40K0.91×
16Bremen~3K0.91×
Fig. 06

Affinity by region

Affinity by region — Ruby Rose, Germany
0.91×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ruby Rose audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ruby Rose audience
#·InterestCategoryAffinity×
01mr money mustacheInternet & Social Media212.01×
02BONITAFashion & Accessoires181.01×
03Love and Other DisastersMovies & TV121.88×
04IsadoraBeauty & Wellness100.86×
05Stuff (magazine)Technology & Electronics89.17×
06Hannah MurrayMusic & Radio84.72×
07PatchiFood & Beverages84.05×
08Mihaela RădulescuMovies & TV54.97×
09Balochistan, PakistanTravel & Leisure50.19×
10Face Off (TV series)Movies & TV45.20×
11Michelle KeeganMovies & TV39.38×
12BlushBeauty & Wellness37.41×
13ELF CosmeticsBeauty & Wellness31.42×
14Maserati QuattroporteCars & Mobility24.73×
15Peter HahnFashion & Accessoires20.00×
16JawlineBeauty & Wellness14.25×
17Makeup LessonsBeauty & Wellness12.17×
18Pennywise (band)Music & Radio11.40×
19Beauty & FashionBeauty & Wellness10.14×
20Health And BeautyBeauty & Wellness7.17×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ruby Rose audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ruby Rose audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.46×
Price SensitivityPREMIUM1.25×
ExtroversionTHRILL1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ruby Rose audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.51×
Career OrientationPOWER0.54×
DIY MentalityTHRILL0.62×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Ruby Rose have in Germany?

Ruby Rose has an estimated audience of 587,227 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Ruby Rose fans?

70.7% of Ruby Rose fans are female, 29.3% are male, with an average age of 28.1 years.

03

Which brands do Ruby Rose fans like most?

Ruby Rose fans show strongest brand affinity for BONITA (181.01×), Stuff (magazine) (89.17×), and Hannah Murray (84.72×) over the country average.

04

Where do Ruby Rose fans live in Germany?

Ruby Rose fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Ruby Rose fans also like?

Beyond Ruby Rose itself, the audience over-indexes on Stuff (magazine) (89.17×), Hannah Murray (84.72×), Mihaela Rădulescu (54.97×), and Patchi (84.05×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ruby Rose. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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