Rascasse Audience Intelligence

Simple Minds Audience in Germany

A data profile of the people who buy, follow and care about Simple Minds in Germany — modelled from more than twelve digital signal sources. Simple Minds has an estimated audience of 243,504 people in Germany.

#280among Band in Germany#4411among Person in Germany#2595in Music & Radio

The average Simple Minds fan in Germany is 44.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.

Top brand affinities include Billy Joel, Dune, Chris Rea, with strongest over-indexing on Billy Joel (35.74× the country average).

Demographically, the Simple Minds audience skews more male with an average age of 44.0, and over-indexes on personality traits such as Individualism, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Simple Minds fan in Germany is more male, around 44.0 years old, with strong Individualism tendencies and a notable affinity for Billy Joel.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Simple Minds profile in Germany.

Audience size
244K
in Germany
Gender
43.1%♀
56.9% male
Age
44.0
average years
Country rank
#20013
Person in Germany
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Simple Minds fans

43.1% are female, 56.9% are male, average age 44.0.

Fig. 02

Gender split

43.1%
Female
56.9%
Male
Demographic split for Simple Minds audience in Germany
MetricValue
Female43.1%
Male56.9%
Average age44.0
Estimated audience size243,504
Fig. 03

Age distribution

Ø 44.0
average years
Age distribution of the Simple Minds audience in Germany
Age bracketShare%
16-1916%
20-298%
30-3912%
40-4937%
50+27%
Fig. 04

Worldwide distribution

9.4%

of the worldwide Simple Minds audience comes from Germany.

Worldwide audience distribution share by country for Simple Minds
CountryShare
United Kingdom19.9%
Italy12.4%
United States10.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Simple Minds audience in Germany is strongest.

Fig. 05

Top regions by affinity

Simple Minds fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~8K1.41×
02Nordrhein-Westfalen~70K1.36×
03Schleswig-Holstein~10K1.32×
04Niedersachsen~30K1.24×
05Rheinland-Pfalz~10K1.12×
06Berlin~10K1.11×
07Bayern~40K1.09×
08Hessen~20K1.02×
09Bremen~2K0.99×
10Saarland~3K0.93×
11Brandenburg~7K0.91×
12Thüringen~5K0.81×
13Sachsen-Anhalt~5K0.78×
14Mecklenburg-Vorpommern~4K0.78×
15Sachsen~9K0.74×
16Baden-Württemberg~20K0.67×
Fig. 06

Affinity by region

Affinity by region — Simple Minds, Germany
0.67×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Simple Minds audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Simple Minds audience
#·InterestCategoryAffinity×
01NitsMusic & Radio50.25×
02Billy JoelMusic & Radio35.74×
03John FogertyMusic & Radio22.92×
04Billy IdolMusic & Radio21.16×
05JejudoTravel & Leisure19.64×
06Captain America (1990 film)Movies & TV19.29×
07RoxetteMusic & Radio18.21×
08Tom PettyMusic & Radio17.72×
09The GodfathersMusic & Radio17.54×
10Alanis MorissetteMusic & Radio14.64×
11Duran DuranMusic & Radio14.55×
12Chris ReaMusic & Radio12.51×
13Kodi (software)Technology & Electronics11.98×
14Joe CockerMusic & Radio10.98×
15JakoSports10.19×
16DuneMovies & TV9.92×
17Gianna NanniniMusic & Radio8.87×
18SmallvilleMovies & TV7.47×
19PeacemakerMovies & TV3.28×
20Arts and musicArts & Culture1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Simple Minds audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Simple Minds audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.26×
Urban LifestyleOPEN1.07×
MindfulnessBALANCE1.01×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Simple Minds audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.49×
Quality AwarenessPREMIUM0.53×
PatriotismCONSERVATISM0.54×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Simple Minds have in Germany?

Simple Minds has an estimated audience of 243,504 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Simple Minds fans?

43.1% of Simple Minds fans are female, 56.9% are male, with an average age of 44.0 years.

03

Which brands do Simple Minds fans like most?

Simple Minds fans show strongest brand affinity for Billy Joel (35.74×), Dune (9.92×), and Chris Rea (12.51×) over the country average.

04

Where do Simple Minds fans live in Germany?

Simple Minds fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~40K), and Niedersachsen (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Simple Minds fans also like?

Beyond Simple Minds itself, the audience over-indexes on Dune (9.92×), Chris Rea (12.51×), Jejudo (19.64×), and Nits (50.25×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Band audiences in Germany

See Simple Minds audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Simple Minds. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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