Rascasse Audience Intelligence

St. Lucia Audience in Germany

A data profile of the people who buy, follow and care about St. Lucia in Germany — modelled from more than twelve digital signal sources. St. Lucia has an estimated audience of 282,333 people in Germany.

#241among Singer-songwriter in Germany#3882among Person in Germany#2301in Music & Radio

The average St. Lucia fan in Germany is 26.3 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include malwarebytes, Marlene Dietrich, Suzanne Vega, with strongest over-indexing on malwarebytes (133.43× the country average).

Demographically, the St. Lucia audience skews more female with an average age of 26.3, and over-indexes on personality traits such as Convenience Orientation, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical St. Lucia fan in Germany is more female, around 26.3 years old, with strong Convenience Orientation tendencies and a notable affinity for malwarebytes.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the St. Lucia profile in Germany.

Audience size
282K
in Germany
Gender
60.1%♀
39.9% male
Age
26.3
average years
Country rank
#18128
Person in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of St. Lucia fans

60.1% are female, 39.9% are male, average age 26.3.

Fig. 02

Gender split

60.1%
Female
39.9%
Male
Demographic split for St. Lucia audience in Germany
MetricValue
Female60.1%
Male39.9%
Average age26.3
Estimated audience size282,333
Fig. 03

Age distribution

Ø 26.3
average years
Age distribution of the St. Lucia audience in Germany
Age bracketShare%
16-1961%
20-2917%
30-3912%
40-498%
50+2%
Fig. 04

Worldwide distribution

5.1%

of the worldwide St. Lucia audience comes from Germany.

Worldwide audience distribution share by country for St. Lucia
CountryShare
United States57.6%
United Kingdom9.7%
Canada7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the St. Lucia audience in Germany is strongest.

Fig. 05

Top regions by affinity

St. Lucia fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~8K1.20×
02Nordrhein-Westfalen~70K1.19×
03Bayern~50K1.16×
04Berlin~10K1.12×
05Hessen~20K1.10×
06Baden-Württemberg~40K1.08×
07Rheinland-Pfalz~10K1.04×
08Schleswig-Holstein~10K0.99×
09Bremen~2K0.99×
10Niedersachsen~30K0.93×
11Sachsen~10K0.93×
12Thüringen~7K0.93×
13Brandenburg~8K0.92×
14Saarland~3K0.92×
15Mecklenburg-Vorpommern~5K0.87×
16Sachsen-Anhalt~6K0.79×
Fig. 06

Affinity by region

Affinity by region — St. Lucia, Germany
0.79×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the St. Lucia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for St. Lucia audience
#·InterestCategoryAffinity×
01malwarebytesTechnology & Electronics133.43×
02Suzanne VegaMusic & Radio69.86×
03MorcheebaMusic & Radio65.51×
04MGMTMusic & Radio28.93×
05Jeremy RennerMovies & TV28.66×
06Marlene DietrichMovies & TV20.00×
07BeckMusic & Radio20.00×
08Elizabeth TaylorMovies & TV20.00×
09Mini CountrymanCars & Mobility20.00×
10Kate BushMusic & Radio18.23×
11Jane FondaMovies & TV18.00×
12Dua LipaMusic & Radio14.85×
13Judy GarlandMovies & TV14.67×
14Sophia LorenMovies & TV14.66×
15Bee GeesMusic & Radio13.04×
16Humboldt University of BerlinBusiness & Career12.45×
17Bruce SpringsteenMusic & Radio10.83×
18Jack WhiteMovies & TV9.99×
19Winona RyderMovies & TV9.66×
20Bonnie TylerMusic & Radio9.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the St. Lucia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by St. Lucia audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.68×
TraditionCONSERVATISM1.64×
Family OrientationCONSERVATISM1.58×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by St. Lucia audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.84×
IndulgenceJOY0.88×
Sports ActivityPOWER0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does St. Lucia have in Germany?

St. Lucia has an estimated audience of 282,333 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of St. Lucia fans?

60.1% of St. Lucia fans are female, 39.9% are male, with an average age of 26.3 years.

03

Which brands do St. Lucia fans like most?

St. Lucia fans show strongest brand affinity for malwarebytes (133.43×), Marlene Dietrich (20×), and Suzanne Vega (69.86×) over the country average.

04

Where do St. Lucia fans live in Germany?

St. Lucia fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do St. Lucia fans also like?

Beyond St. Lucia itself, the audience over-indexes on Marlene Dietrich (20×), Suzanne Vega (69.86×), Jeremy Renner (28.66×), and Dua Lipa (14.85×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in Germany

See St. Lucia audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for St. Lucia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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