A data profile of the people who buy, follow and care about St. Lucia in United States — modelled from more than twelve digital signal sources. St. Lucia has an estimated audience of 3,203,209 people in United States.
The average St. Lucia fan in United States is 33.9 years old, balanced, and lives primarily in Texas.
The audience is concentrated in Texas, New York, Florida.
Top brand affinities include Taron Egerton, Disclosure (band), The Hives, with strongest over-indexing on Taron Egerton (149.01× the country average).
Demographically, the St. Lucia audience skews balanced with an average age of 33.9, and over-indexes on personality traits such as Indulgence, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical St. Lucia fan in United States is balanced, around 33.9 years old, with strong Indulgence tendencies and a notable affinity for Taron Egerton.
The key figures that characterise the St. Lucia profile in United States.
49.5% are female, 50.5% are male, average age 33.9.
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 33.9 |
| Estimated audience size | 3,203,209 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 23% | |
| 30-39 | 19% | |
| 40-49 | 14% | |
| 50+ | 11% |
of the worldwide St. Lucia audience comes from United States.
| Country | Share |
|---|---|
| United States | 57.6% |
| United Kingdom | 9.7% |
| Canada | 7.8% |
Where the St. Lucia audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~100K | 1.31× | |
| 02 | New York | ~200K | 1.30× | |
| 03 | North Carolina | ~100K | 1.28× | |
| 04 | Connecticut | ~40K | 1.27× | |
| 05 | Massachusetts | ~80K | 1.26× | |
| 06 | South Carolina | ~60K | 1.25× | |
| 07 | Nebraska | ~20K | 1.18× | |
| 08 | Washington, District of Columbia | ~10K | 1.18× | |
| 09 | New Jersey | ~100K | 1.17× | |
| 10 | Louisiana | ~50K | 1.16× | |
| 11 | New Hampshire | ~20K | 1.16× | |
| 12 | Virginia | ~90K | 1.15× | |
| 13 | Maryland | ~70K | 1.15× | |
| 14 | Missouri | ~60K | 1.14× | |
| 15 | Wisconsin | ~60K | 1.14× | |
| 16 | Alabama | ~50K | 1.13× | |
| 17 | Michigan | ~90K | 1.10× | |
| 18 | Mississippi | ~30K | 1.10× | |
| 19 | Pennsylvania | ~100K | 1.08× | |
| 20 | Illinois | ~100K | 1.08× | |
| 21 | Iowa | ~30K | 1.08× | |
| 22 | Tennessee | ~70K | 1.07× | |
| 23 | South Dakota | ~8K | 1.07× | |
| 24 | Maine | ~10K | 1.06× | |
| 25 | Vermont | ~6K | 1.06× | |
| 26 | Ohio | ~100K | 1.05× | |
| 27 | Delaware | ~10K | 1.05× | |
| 28 | North Dakota | ~7K | 1.05× | |
| 29 | Indiana | ~60K | 1.04× | |
| 30 | Kansas | ~30K | 1.04× | |
| 31 | Florida | ~200K | 1.03× | |
| 32 | Rhode Island | ~10K | 1.03× | |
| 33 | Kentucky | ~40K | 1.02× | |
| 34 | Arkansas | ~30K | 0.97× | |
| 35 | Colorado | ~50K | 0.94× | |
| 36 | Minnesota | ~40K | 0.94× | |
| 37 | Oklahoma | ~30K | 0.92× | |
| 38 | Texas | ~300K | 0.91× | |
| 39 | Montana | ~8K | 0.88× | |
| 40 | West Virginia | ~10K | 0.85× | |
| 41 | Utah | ~20K | 0.83× | |
| 42 | Idaho | ~10K | 0.76× | |
| 43 | Alaska | ~5K | 0.74× | |
| 44 | Arizona | ~50K | 0.68× | |
| 45 | Washington | ~40K | 0.66× | |
| 46 | Nevada | ~20K | 0.65× | |
| 47 | Hawaii | ~9K | 0.62× | |
| 48 | Oregon | ~20K | 0.60× | |
| 49 | New Mexico | ~10K | 0.59× | |
| 50 | California | ~200K | 0.57× |
The strongest cross-interests of the St. Lucia audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Taron Egerton | Movies & TV | 149.01× | ||
| 02 | Disclosure (band) | Music & Radio | 87.87× | ||
| 03 | Two Door Cinema Club | Music & Radio | 61.57× | ||
| 04 | Freddy vs. Jason | Movies & TV | 56.44× | ||
| 05 | The Hives | Music & Radio | 49.70× | ||
| 06 | Sofi Tukker | Music & Radio | 46.22× | ||
| 07 | Lukas Graham | Music & Radio | 36.01× | ||
| 08 | Smart Communications | Technology & Electronics | 34.45× | ||
| 09 | Julian Casablancas | Music & Radio | 32.76× | ||
| 10 | Jamiroquai | Music & Radio | 29.11× | ||
| 11 | Waterworld | Movies & TV | 26.20× | ||
| 12 | RÜFÜS | Music & Radio | 18.20× | ||
| 13 | MGMT | Music & Radio | 15.05× | ||
| 14 | Tame Impala | Music & Radio | 12.52× | ||
| 15 | stevie nicks | Music & Radio | 11.37× | ||
| 16 | Scott Eastwood | Movies & TV | 11.13× | ||
| 17 | Kurt Cobain | Music & Radio | 7.59× | ||
| 18 | Arrow | Movies & TV | 6.51× | ||
| 19 | Internet & Social Media | 2.24× | |||
| 20 | Alcoholic beverages | Food & Beverages | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.04× | |
| Patriotism | CONSERVATISM | 2.04× | |
| Tradition | CONSERVATISM | 1.57× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.75× | |
| DIY Mentality | THRILL | 0.87× | |
| Family Orientation | CONSERVATISM | 0.88× |
St. Lucia has an estimated audience of 3,203,209 people in United States, concentrated in Texas and New York.
49.5% of St. Lucia fans are female, 50.5% are male, with an average age of 33.9 years.
St. Lucia fans show strongest brand affinity for Taron Egerton (149.01×), Disclosure (band) (87.87×), and The Hives (49.7×) over the country average.
St. Lucia fans in United States are most concentrated in Texas (reach ~300K), New York (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond St. Lucia itself, the audience over-indexes on Disclosure (band) (87.87×), The Hives (49.7×), Freddy vs. Jason (56.44×), and Smart Communications (34.45×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for St. Lucia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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