St. Lucia Audience in United States
St. Lucia has an estimated audience of 3,281,424 people in United States. 49.6% are female, 50.4% are male, average age 34.0. Top brand affinities: John Havlicek, UK garage, Dog breed, Staycation, Yahoo Sports Fantasy.
Top brand affinities include John Havlicek, UK garage, Dog breed, with strongest over-indexing on John Havlicek (70.45× the country average). Demographically, the St. Lucia audience skews balanced with an average age of 34.0, and over-indexes on personality traits such as Luxury Orientation, Indulgence.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of St. Lucia fans
| Metric | Value |
|---|---|
| Female | 49.6% |
| Male | 50.4% |
| Average age | 34.0 |
| Estimated audience size | 3,281,424 |
Audience persona
The typical St. Lucia fan in United States is balanced, around 34.0 years old, with strong Luxury Orientation tendencies and a notable affinity for John Havlicek.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| John Havlicek | 70.45× | Sports |
| UK garage | 16.19× | Music & Radio |
| Dog breed | 3.38× | Pets & Animals |
| Staycation | 7.48× | Home & Garden |
| Yahoo Sports Fantasy | 14.27× | |
| Home construction | 2.75× | Home & Garden |
| Cass County, Missouri | 17.39× | Travel & Leisure |
| Guy Fieri | 6.55× | Movies & TV |
| Product design | 3.3× | Business & Career |
| Fist of Legend | 39.34× | Movies & TV |
| Fantasy Football | 15.52× | Internet & Social Media |
| Elsword | 19.1× | Games |
| Pro-Ject | 4.71× | Music & Radio |
| Israel | 2.38× | Travel & Leisure |
| Celtic mythology | 8.48× | Arts & Culture |
| Hypatia | 13.8× | Politics & Society |
| Historic site | 3.64× | Arts & Culture |
| Gungor | 35.88× | Music & Radio |
| Home staging | 4.42× | Home & Garden |
| Coba | 33.73× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.13 |
| Indulgence | JOY | 1.7 |
| Early Adopter Mentality | POWER | 1.58 |
| Tradition | CONSERVATISM | 1.58 |
| Sustainability | BALANCE | 1.52 |
| LGBTQ+ Identity | OPEN | 1.5 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 61.4% |
| United Kingdom | 9.0% |
| Canada | 7.2% |
See St. Lucia audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
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- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for St. Lucia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.