St. Lucia Audience in United States

St. Lucia has an estimated audience of 3,281,424 people in United States. 49.6% are female, 50.4% are male, average age 34.0. Top brand affinities: Taron Egerton, Julian Casablancas, Freddy vs. Jason, Waterworld, Two Door Cinema Club.

Top brand affinities include Taron Egerton, Julian Casablancas, Freddy vs. Jason, with strongest over-indexing on Taron Egerton (155.04× the country average). Demographically, the St. Lucia audience skews balanced with an average age of 34.0, and over-indexes on personality traits such as Luxury Orientation, Indulgence.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of St. Lucia fans

Demographic split for St. Lucia audience in United States
MetricValue
Female49.6%
Male50.4%
Average age34.0
Estimated audience size3,281,424

Audience persona

The typical St. Lucia fan in United States is balanced, around 34.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Taron Egerton.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for St. Lucia audience
BrandAffinityCategory
Taron Egerton155.04×Movies & TV
Julian Casablancas90.57×Music & Radio
Freddy vs. Jason50.97×Movies & TV
Waterworld31.98×Movies & TV
Two Door Cinema Club79.17×Music & Radio
Disclosure (band)46.93×Music & Radio
Jamiroquai35.09×Music & Radio
Sofi Tukker59.93×Music & Radio
Kurt Cobain13.11×Music & Radio
Scott Eastwood20×Movies & TV
MGMT19.15×Music & Radio
RÜFÜS21.69×Music & Radio
Kia Sportage19.1×Cars & Mobility
Cage the Elephant31.34×Music & Radio
Smart Communications20.11×Technology & Electronics
LCD Soundsystem32.61×Music & Radio
Lukas Graham45.98×Music & Radio
The Hives47.01×Music & Radio
Tame Impala14.27×Music & Radio
Indeed.com3.07×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by St. Lucia audience
TraitClusterScore
Luxury OrientationPREMIUM2.13
IndulgenceJOY1.7
Early Adopter MentalityPOWER1.58
TraditionCONSERVATISM1.58
SustainabilityBALANCE1.52
LGBTQ+ IdentityOPEN1.5

Worldwide distribution

Worldwide audience distribution share by country for St. Lucia
CountryShare
United States61.4%
United Kingdom9.0%
Canada7.2%

See St. Lucia audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for St. Lucia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.