Scott Eastwood Audience in United States

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Scott Eastwood has an estimated audience of 2,704,938 people in United States. 58.9% are female, 41.1% are male, average age 35.6. Top regions: California, Texas, Florida. Top brand affinities: Patti LuPone, Flickr, Photobucket, Kristin Chenoweth, Dominican Professional Baseball League.

The average Scott Eastwood fan in United States is 35.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Patti LuPone, Flickr, Photobucket, with strongest over-indexing on Patti LuPone (369.8× the country average). Demographically, the Scott Eastwood audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Social Media Usage, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Scott Eastwood fans

Demographic split for Scott Eastwood audience in United States
MetricValue
Female58.9%
Male41.1%
Average age35.6
Estimated audience size2,704,938

Audience persona

The typical Scott Eastwood fan in United States is more female, around 35.6 years old, with strong Social Media Usage tendencies and a notable affinity for Patti LuPone.

Top regions in United States

Top regions ranked by reach for Scott Eastwood in United States
RegionReachAffinity
California306,1441.03×
Texas262,8071.13×
Florida168,5560.92×
New York108,1650.72×
Ohio84,9621.02×
North Carolina84,6001.04×
Illinois83,0420.92×
Pennsylvania79,4060.87×
Georgia78,0260.94×
Michigan70,3510.99×
Arizona65,1181.18×
Tennessee64,9011.2×
Virginia57,3480.87×
Indiana52,9701.07×
Missouri52,2221.2×
Washington51,1290.94×
New Jersey50,6150.74×
Colorado44,5191.04×
Alabama43,9351.16×
South Carolina42,1431.04×
Kentucky40,1561.18×
Wisconsin39,5750.97×
Oklahoma38,7411.29×
Louisiana38,3151.1×
Massachusetts37,8540.71×
Minnesota36,6070.94×
Maryland35,0530.75×
Oregon31,0291×
Utah28,3351.17×
Mississippi27,4791.23×
Arkansas27,0751.21×
Nevada25,5740.98×
Kansas24,2871.14×
Iowa23,6901.06×
Connecticut21,3490.79×
Idaho18,1871.34×
New Mexico15,5591.15×
West Virginia13,7971.1×
Nebraska13,7281.01×
Hawaii10,2420.88×
Montana9,3741.25×
New Hampshire9,1250.86×
Maine7,8880.81×
South Dakota6,6141.06×
Rhode Island6,0960.71×
North Dakota5,9661.07×
Alaska5,7520.99×
Delaware5,4590.73×
Wyoming4,8881.22×
Washington, District of Columbia4,7800.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Scott Eastwood audience
BrandAffinityCategory
Patti LuPone369.8×Movies & TV
Flickr31.71×Internet & Social Media
Photobucket122.31×Internet & Social Media
Kristin Chenoweth37.7×Music & Radio
Dominican Professional Baseball League491.3×Sports
Viber43.08×Internet & Social Media
Jamal Musiala99.31×Sports
Jérôme Boateng197.56×Sports
JOOP!106.35×Fashion & Accessoires
Mark Ronson46.19×Music & Radio
Olympiacos F.C.86.59×Sports
Manny Pacquiao20×Sports
Parenthood20×Movies & TV
Suitsupply29.62×Fashion & Accessoires
Javi Martínez155.22×Sports
Giveaways18.29×Shopping
Los Angeles Lakers4.03×Sports
Master class7.2×Business & Career
Thomas Middleditch36.21×Movies & TV
Aesop14.81×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Scott Eastwood audience
TraitClusterScore
Social Media UsageJOY1.67
Luxury OrientationPREMIUM1.64
LGBTQ+ IdentityOPEN1.49
Family OrientationCONSERVATISM1.39
DIY MentalityTHRILL1.36
CreativityOPEN1.33

Worldwide distribution

Worldwide audience distribution share by country for Scott Eastwood
CountryShare
United States30.7%
Brazil9.4%
Germany6.1%

See Scott Eastwood audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Scott Eastwood have in United States?

Scott Eastwood has an estimated audience of 2,704,938 people in United States, concentrated in California and Texas.

What is the gender split and age of Scott Eastwood fans?

58.9% of Scott Eastwood fans are female, 41.1% are male, with an average age of 35.6 years.

Which brands do Scott Eastwood fans like most?

Scott Eastwood fans show strongest brand affinity for Patti LuPone (369.8×), Flickr (31.71×), and Photobucket (122.31×) over the country average.

Where do Scott Eastwood fans live in United States?

Scott Eastwood fans in United States are most concentrated in California (reach 306,144), Texas (reach 262,807), and Florida (reach 168,556). These three regions account for the largest share of the active audience.

What other brands do Scott Eastwood fans also like?

Beyond Scott Eastwood itself, the audience over-indexes on Flickr (31.71×), Photobucket (122.31×), Kristin Chenoweth (37.7×), and Dominican Professional Baseball League (491.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Scott Eastwood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.