Manny Pacquiao Audience in United States

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Manny Pacquiao has an estimated audience of 3,103,600 people in United States. 28.2% are female, 71.8% are male, average age 34.2. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Lulu 黃路梓茵, NBC10 Philadelphia, Cam Ward, Elsword.

The average Manny Pacquiao fan in United States is 34.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Lulu 黃路梓茵, NBC10 Philadelphia, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Manny Pacquiao audience skews more male with an average age of 34.2, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Martial art

Demographics of Manny Pacquiao fans

Demographic split for Manny Pacquiao audience in United States
MetricValue
Female28.2%
Male71.8%
Average age34.2
Estimated audience size3,103,600

Audience persona

The typical Manny Pacquiao fan in United States is more male, around 34.2 years old, with strong Risk Appetite tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Manny Pacquiao in United States
RegionReachAffinity
California725,0652.12×
Texas385,9511.45×
Florida215,8001.03×
New York185,0611.07×
Illinois118,2881.14×
Virginia92,3771.22×
New Jersey91,9191.16×
Georgia90,8750.95×
Pennsylvania89,0220.85×
Washington86,6111.39×
Arizona84,6071.34×
North Carolina82,0010.88×
Ohio80,4080.84×
Massachusetts69,0821.13×
Nevada67,8782.26×
Michigan63,9860.79×
Maryland58,3031.09×
Indiana49,2650.87×
Hawaii47,2983.55×
Tennessee46,6510.75×
Colorado42,1100.86×
Louisiana39,0260.98×
Missouri36,5880.73×
Minnesota36,3040.82×
South Carolina35,6460.76×
Oregon34,1570.96×
Oklahoma33,3290.97×
Alabama32,5760.75×
Wisconsin32,0470.69×
Kentucky30,7560.79×
Connecticut27,1750.87×
Utah22,0420.79×
Arkansas21,5260.84×
Mississippi20,3760.8×
Kansas20,1910.83×
New Mexico18,0411.16×
Iowa17,3080.68×
Idaho12,7590.82×
Washington, District of Columbia12,6551.36×
Nebraska12,5030.8×
Alaska10,3781.56×
West Virginia9,5160.66×
Rhode Island8,3440.84×
Delaware7,6200.89×
New Hampshire6,6510.54×
Maine5,4810.49×
Montana4,9210.57×
North Dakota4,7540.75×
South Dakota4,2500.59×
Wyoming2,6930.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Manny Pacquiao audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Lulu 黃路梓茵7.61×Movies & TV
NBC10 Philadelphia20×Movies & TV
Cam Ward5.76×Sports
Elsword20×Games
Home construction1.55×Home & Garden
Urban Outfitters1.96×Shopping
Pro-Ject4.16×Music & Radio
Home staging4.08×Home & Garden
Nationality1.62×Politics & Society
Lake Iseo33.08×Travel & Leisure
The Journey (1959 film)13.07×Movies & TV
Goop3.75×Internet & Social Media
Panama2.31×Travel & Leisure
3D printing1.55×Technology & Electronics
UK garage3.15×Music & Radio
The Devil's Rejects5.85×Movies & TV
Historic site2.37×Arts & Culture
Wok3.59×Food & Beverages
Personality3.29×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Manny Pacquiao audience
TraitClusterScore
Risk AppetiteTHRILL1.3
Luxury OrientationPREMIUM1.29
PatriotismCONSERVATISM1.27
Pet OwnershipJOY1.21
Early Adopter MentalityPOWER1.15
Need for SecurityCONSERVATISM1.13

Worldwide distribution

Worldwide audience distribution share by country for Manny Pacquiao
CountryShare
United States47.1%
United Kingdom7.3%
Mexico6.8%

See Manny Pacquiao audiences in other countries

More Martial art audiences in United States

Frequently asked questions

How many fans does Manny Pacquiao have in United States?

Manny Pacquiao has an estimated audience of 3,103,600 people in United States, concentrated in California and Texas.

What is the gender split and age of Manny Pacquiao fans?

28.2% of Manny Pacquiao fans are female, 71.8% are male, with an average age of 34.2 years.

Which brands do Manny Pacquiao fans like most?

Manny Pacquiao fans show strongest brand affinity for Keene, New Hampshire (675×), Lulu 黃路梓茵 (7.61×), and NBC10 Philadelphia (20×) over the country average.

Where do Manny Pacquiao fans live in United States?

Manny Pacquiao fans in United States are most concentrated in California (reach 725,065), Texas (reach 385,951), and Florida (reach 215,800). These three regions account for the largest share of the active audience.

What other brands do Manny Pacquiao fans also like?

Beyond Manny Pacquiao itself, the audience over-indexes on Lulu 黃路梓茵 (7.61×), NBC10 Philadelphia (20×), Cam Ward (5.76×), and Elsword (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Manny Pacquiao. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.