A data profile of the people who buy, follow and care about Talent show in Germany — modelled from more than twelve digital signal sources. Talent show has an estimated audience of 803,357 people in Germany.
The average Talent show fan in Germany is 36.4 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include DJ BoBo, Halloween costume, Mila Kunis, with strongest over-indexing on DJ BoBo (45.23× the country average).
Demographically, the Talent show audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Spirituality, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Talent show fan in Germany is more female, around 36.4 years old, with strong Spirituality tendencies and a notable affinity for DJ BoBo.
The key figures that characterise the Talent show profile in Germany.
58.3% are female, 41.7% are male, average age 36.4.
| Metric | Value |
|---|---|
| Female | 58.3% |
| Male | 41.7% |
| Average age | 36.4 |
| Estimated audience size | 803,357 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 14% |
of the worldwide Talent show audience comes from Germany.
| Country | Share |
|---|---|
| United States | 20.6% |
| Italy | 10.2% |
| Germany | 5.7% |
Where the Talent show audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~20K | 1.15× | |
| 02 | Bremen | ~8K | 1.14× | |
| 03 | Saarland | ~10K | 1.10× | |
| 04 | Sachsen | ~40K | 1.08× | |
| 05 | Thüringen | ~20K | 1.06× | |
| 06 | Mecklenburg-Vorpommern | ~20K | 1.06× | |
| 07 | Brandenburg | ~20K | 0.99× | |
| 08 | Bayern | ~100K | 0.98× | |
| 09 | Niedersachsen | ~80K | 0.97× | |
| 10 | Nordrhein-Westfalen | ~200K | 0.93× | |
| 11 | Rheinland-Pfalz | ~40K | 0.93× | |
| 12 | Schleswig-Holstein | ~30K | 0.93× | |
| 13 | Baden-Württemberg | ~100K | 0.90× | |
| 14 | Hamburg | ~20K | 0.88× | |
| 15 | Berlin | ~30K | 0.85× | |
| 16 | Hessen | ~50K | 0.84× |
The strongest cross-interests of the Talent show audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | DJ BoBo | Music & Radio | 45.23× | ||
| 02 | Halloween costume | Kids & Family | 37.36× | ||
| 03 | Glee (TV series) | Movies & TV | 23.99× | ||
| 04 | Jared Padalecki | Movies & TV | 20.00× | ||
| 05 | Blue Bloods (TV series) | Movies & TV | 20.00× | ||
| 06 | Victoria Justice | Movies & TV | 20.00× | ||
| 07 | Romantic music | Music & Radio | 20.00× | ||
| 08 | Once upon a time | Movies & TV | 20.00× | ||
| 09 | Whoopi Goldberg | Movies & TV | 19.35× | ||
| 10 | Ozarks | Movies & TV | 19.20× | ||
| 11 | Mila Kunis | Movies & TV | 18.14× | ||
| 12 | Snap! | Music & Radio | 17.94× | ||
| 13 | Robert Pattinson | Movies & TV | 17.04× | ||
| 14 | Rose Leslie | Movies & TV | 15.22× | ||
| 15 | Ronan Keating | Music & Radio | 15.13× | ||
| 16 | ALF (TV series) | Movies & TV | 13.68× | ||
| 17 | The Flash | Movies & TV | 13.61× | ||
| 18 | Nina Chuba | Music & Radio | 9.93× | ||
| 19 | Bonnie Tyler | Music & Radio | 7.86× | ||
| 20 | TikTok | Internet & Social Media | 2.30× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.54× | |
| Patriotism | CONSERVATISM | 1.42× | |
| Community Orientation | OPEN | 1.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.69× | |
| Sports Activity | POWER | 0.69× | |
| Luxury Orientation | PREMIUM | 0.69× |
Talent show has an estimated audience of 803,357 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
58.3% of Talent show fans are female, 41.7% are male, with an average age of 36.4 years.
Talent show fans show strongest brand affinity for DJ BoBo (45.23×), Halloween costume (37.36×), and Mila Kunis (18.14×) over the country average.
Talent show fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Talent show itself, the audience over-indexes on Halloween costume (37.36×), Mila Kunis (18.14×), Nina Chuba (9.93×), and Robert Pattinson (17.04×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Talent show. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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