The Big Lebowski Audience in Germany

The Big Lebowski logo

The Big Lebowski has an estimated audience of 305,113 people in Germany. 30.0% are female, 70.0% are male, average age 41.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Steve Buscemi, John Goodman, Jim Jarmusch, Jeff Bridges, Bruce Springsteen.

The average The Big Lebowski fan in Germany is 41.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Steve Buscemi, John Goodman, Jim Jarmusch, with strongest over-indexing on Steve Buscemi (179.84× the country average). Demographically, the The Big Lebowski audience skews more male with an average age of 41.7, and over-indexes on personality traits such as Community Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

Demographics of The Big Lebowski fans

Demographic split for The Big Lebowski audience in Germany
MetricValue
Female30.0%
Male70.0%
Average age41.7
Estimated audience size305,113

Audience persona

The typical The Big Lebowski fan in Germany is more male, around 41.7 years old, with strong Community Orientation tendencies and a notable affinity for Steve Buscemi.

Top regions in Germany

Top regions ranked by reach for The Big Lebowski in Germany
RegionReachAffinity
Nordrhein-Westfalen69,7981.05×
Bayern51,3691.05×
Baden-Württemberg37,6560.9×
Niedersachsen29,8691.01×
Hessen25,6581.1×
Berlin20,7461.52×
Sachsen15,8491.06×
Rheinland-Pfalz14,2400.93×
Schleswig-Holstein10,4320.95×
Hamburg8,8771.29×
Brandenburg8,0110.85×
Thüringen6,8830.89×
Sachsen-Anhalt5,8850.74×
Mecklenburg-Vorpommern4,3670.75×
Saarland3,4800.93×
Bremen2,5710.99×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Big Lebowski audience
BrandAffinityCategory
Steve Buscemi179.84×Movies & TV
John Goodman275.69×Movies & TV
Jim Jarmusch128.11×Movies & TV
Jeff Bridges48.77×Movies & TV
Bruce Springsteen8.47×Music & Radio
Thomann6.85×Shopping
Markus Lanz4.95×Movies & TV
Kathy Bates20×Movies & TV
Pulp Fiction12.32×Movies & TV
Jack Black11.76×Movies & TV
Spiegel Online2.69×News
Reservoir Dogs21.54×Movies & TV
Finch4.34×Music & Radio
Damian Hardung7.68×Movies & TV
Bob Dylan8.21×Music & Radio
Mark Benecke14.17×Movies & TV
Alice Weidel4.81×Politics & Society
Der Tagesspiegel3.77×News
Pennywise (band)10.84×Music & Radio
Friends3.07×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Big Lebowski audience
TraitClusterScore
Community OrientationOPEN2.61
Early Adopter MentalityPOWER1.42
Urban LifestyleOPEN1.25
IndividualismJOY1.15
IndulgenceJOY1.14
TravellingTHRILL1.14

Worldwide distribution

Worldwide audience distribution share by country for The Big Lebowski
CountryShare
United States47.7%
Germany6.4%
France5.8%

See The Big Lebowski audiences in other countries

More Comedy audiences in Germany

Frequently asked questions

How many fans does The Big Lebowski have in Germany?

The Big Lebowski has an estimated audience of 305,113 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of The Big Lebowski fans?

30.0% of The Big Lebowski fans are female, 70.0% are male, with an average age of 41.7 years.

Which brands do The Big Lebowski fans like most?

The Big Lebowski fans show strongest brand affinity for Steve Buscemi (179.84×), John Goodman (275.69×), and Jim Jarmusch (128.11×) over the country average.

Where do The Big Lebowski fans live in Germany?

The Big Lebowski fans in Germany are most concentrated in Nordrhein-Westfalen (reach 69,798), Bayern (reach 51,369), and Baden-Württemberg (reach 37,656). These three regions account for the largest share of the active audience.

What other brands do The Big Lebowski fans also like?

Beyond The Big Lebowski itself, the audience over-indexes on John Goodman (275.69×), Jim Jarmusch (128.11×), Jeff Bridges (48.77×), and Bruce Springsteen (8.47×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Big Lebowski. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.