Mark Benecke Audience in Germany
Mark Benecke has an estimated audience of 554,041 people in Germany. 61.1% are female, 38.9% are male, average age 39.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dog breed, Progressive rock, Personalised Gifts, Stradivarius, Hang Seng Index.
The average Mark Benecke fan in Germany is 39.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dog breed, Progressive rock, Personalised Gifts, with strongest over-indexing on Dog breed (2.02× the country average). Demographically, the Mark Benecke audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Sustainability, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Mark Benecke fans
| Metric | Value |
|---|---|
| Female | 61.1% |
| Male | 38.9% |
| Average age | 39.4 |
| Estimated audience size | 554,041 |
Audience persona
The typical Mark Benecke fan in Germany is more female, around 39.4 years old, with strong Sustainability tendencies and a notable affinity for Dog breed.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 120,776 | 1× |
| Bayern | 62,867 | 0.71× |
| Baden-Württemberg | 54,060 | 0.72× |
| Niedersachsen | 45,930 | 0.85× |
| Sachsen | 37,768 | 1.39× |
| Hessen | 34,259 | 0.81× |
| Berlin | 24,997 | 1.01× |
| Rheinland-Pfalz | 24,184 | 0.87× |
| Thüringen | 24,041 | 1.7× |
| Brandenburg | 22,742 | 1.32× |
| Sachsen-Anhalt | 20,895 | 1.46× |
| Schleswig-Holstein | 15,713 | 0.79× |
| Mecklenburg-Vorpommern | 11,026 | 1.04× |
| Hamburg | 8,658 | 0.69× |
| Saarland | 6,252 | 0.92× |
| Bremen | 3,427 | 0.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 2.02× | Pets & Animals |
| Progressive rock | 2.41× | Music & Radio |
| Personalised Gifts | 2.04× | Home & Garden |
| Stradivarius | 1.51× | Shopping |
| Hang Seng Index | 5.59× | Business & Career |
| HODINKEE | 8.85× | Fashion & Accessoires |
| Cyfrowy Polsat | 5.81× | Movies & TV |
| Pleural effusion | 2.78× | Health |
| Grinch | 1.87× | Movies & TV |
| Oliver Kahn | 2.52× | Sports |
| Este, Veneto | 1.62× | Travel & Leisure |
| The Hollies (Official) | 4.04× | Music & Radio |
| The Nice Guys | 3.18× | Movies & TV |
| Staycation | 2.15× | Home & Garden |
| Home Delivery | 1.55× | Food & Beverages |
| Stamp collecting | 2.78× | Home & Garden |
| Graham Greene (actor) | 2.08× | |
| San Gil | 2.17× | Travel & Leisure |
| Buddy – The Buddy Holly Story | 2.48× | Music & Radio |
| Kazuo Ishiguro | 6.14× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.68 |
| Patriotism | CONSERVATISM | 1.37 |
| Urban Lifestyle | OPEN | 1.33 |
| LGBTQ+ Identity | OPEN | 1.3 |
| Mindfulness | BALANCE | 1.25 |
| Community Orientation | OPEN | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 90.5% |
| Austria | 3.7% |
| Switzerland | 2.4% |
See Mark Benecke audiences in other countries
More TV personality audiences in Germany
- Thomas Gottschalk (7,419,238)
- Markus Lanz (7,072,854)
- Simone Thomalla (3,912,773)
- Esther Sedlaczek (3,354,593)
- Simone Ballack (3,287,869)
Frequently asked questions
How many fans does Mark Benecke have in Germany?
Mark Benecke has an estimated audience of 554,041 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Mark Benecke fans?
61.1% of Mark Benecke fans are female, 38.9% are male, with an average age of 39.4 years.
Which brands do Mark Benecke fans like most?
Mark Benecke fans show strongest brand affinity for Dog breed (2.02×), Progressive rock (2.41×), and Personalised Gifts (2.04×) over the country average.
Where do Mark Benecke fans live in Germany?
Mark Benecke fans in Germany are most concentrated in Nordrhein-Westfalen (reach 120,776), Bayern (reach 62,867), and Baden-Württemberg (reach 54,060). These three regions account for the largest share of the active audience.
What other brands do Mark Benecke fans also like?
Beyond Mark Benecke itself, the audience over-indexes on Progressive rock (2.41×), Personalised Gifts (2.04×), Stradivarius (1.51×), and Hang Seng Index (5.59×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Mark Benecke. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.