A data profile of the people who buy, follow and care about Mark Benecke in Germany — modelled from more than twelve digital signal sources. Mark Benecke has an estimated audience of 687,653 people in Germany.
The average Mark Benecke fan in Germany is 38.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include True crime, Hugendubel, Crime fiction, with strongest over-indexing on True crime (130.28× the country average).
Demographically, the Mark Benecke audience skews balanced with an average age of 38.5, and over-indexes on personality traits such as Community Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Mark Benecke fan in Germany is balanced, around 38.5 years old, with strong Community Orientation tendencies and a notable affinity for True crime.
The key figures that characterise the Mark Benecke profile in Germany.
49.7% are female, 50.3% are male, average age 38.5.
| Metric | Value |
|---|---|
| Female | 49.7% |
| Male | 50.3% |
| Average age | 38.5 |
| Estimated audience size | 687,653 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 21% | |
| 30-39 | 23% | |
| 40-49 | 22% | |
| 50+ | 15% |
of the worldwide Mark Benecke audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 89.7% |
| Austria | 4.4% |
| Switzerland | 2.7% |
Where the Mark Benecke audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Thüringen | ~20K | 1.60× | |
| 02 | Brandenburg | ~20K | 1.45× | |
| 03 | Sachsen | ~40K | 1.43× | |
| 04 | Sachsen-Anhalt | ~20K | 1.40× | |
| 05 | Mecklenburg-Vorpommern | ~10K | 1.15× | |
| 06 | Nordrhein-Westfalen | ~100K | 1.04× | |
| 07 | Berlin | ~20K | 1.01× | |
| 08 | Saarland | ~6K | 0.93× | |
| 09 | Niedersachsen | ~40K | 0.84× | |
| 10 | Rheinland-Pfalz | ~20K | 0.84× | |
| 11 | Schleswig-Holstein | ~20K | 0.79× | |
| 12 | Hessen | ~30K | 0.78× | |
| 13 | Bremen | ~4K | 0.78× | |
| 14 | Baden-Württemberg | ~50K | 0.71× | |
| 15 | Hamburg | ~9K | 0.70× | |
| 16 | Bayern | ~60K | 0.66× |
The strongest cross-interests of the Mark Benecke audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | True crime | Movies & TV | 130.28× | ||
| 02 | Crime fiction | Literature | 14.49× | ||
| 03 | The Big Lebowski | Movies & TV | 14.17× | ||
| 04 | Hugendubel | Shopping | 13.15× | ||
| 05 | Sebastian Fitzek | Literature | 10.64× | ||
| 06 | True Detective | Movies & TV | 8.51× | ||
| 07 | Goodreads | Literature | 7.44× | ||
| 08 | Detective fiction | Literature | 6.63× | ||
| 09 | Kaley Cuoco | Movies & TV | 6.07× | ||
| 10 | Massively multiplayer online role-playing games | Games | 5.75× | ||
| 11 | Young-adult fiction | Literature | 5.58× | ||
| 12 | Bookselling | Literature | 5.57× | ||
| 13 | FC St. Pauli | Sports | 4.93× | ||
| 14 | Robert Redford | Movies & TV | 4.46× | ||
| 15 | Pedro Pascal | Movies & TV | 4.41× | ||
| 16 | Non-fiction books | Literature | 4.14× | ||
| 17 | Reinhard Mey | Music & Radio | 4.08× | ||
| 18 | Der Tagesspiegel | News | 2.71× | ||
| 19 | Harry Potter | Movies & TV | 1.64× | ||
| 20 | Tagesschau | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.74× | |
| Patriotism | CONSERVATISM | 1.63× | |
| Sustainability | BALANCE | 1.40× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.91× | |
| Risk Appetite | THRILL | 0.97× | |
| Family Orientation | CONSERVATISM | 0.97× |
Mark Benecke has an estimated audience of 687,653 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
49.7% of Mark Benecke fans are female, 50.3% are male, with an average age of 38.5 years.
Mark Benecke fans show strongest brand affinity for True crime (130.28×), Hugendubel (13.15×), and Crime fiction (14.49×) over the country average.
Mark Benecke fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Mark Benecke itself, the audience over-indexes on Hugendubel (13.15×), Crime fiction (14.49×), True Detective (8.51×), and Bookselling (5.57×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Mark Benecke. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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