The Hitchhiker's Guide to the Galaxy Audience in Germany

The Hitchhiker's Guide to the Galaxy logo

The Hitchhiker's Guide to the Galaxy has an estimated audience of 196,938 people in Germany. 34.7% are female, 65.3% are male, average age 44.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Patrick Wilson (American actor), National Society of Accountants, Max von Sydow, Doug Jones (actor), Lotus Elise.

The average The Hitchhiker's Guide to the Galaxy fan in Germany is 44.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Patrick Wilson (American actor), National Society of Accountants, Max von Sydow, with strongest over-indexing on Patrick Wilson (American actor) (185.62× the country average). Demographically, the The Hitchhiker's Guide to the Galaxy audience skews more male with an average age of 44.8, and over-indexes on personality traits such as LGBTQ+ Identity, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Hitchhiker's Guide to the Galaxy fans

Demographic split for The Hitchhiker's Guide to the Galaxy audience in Germany
MetricValue
Female34.7%
Male65.3%
Average age44.8
Estimated audience size196,938

Audience persona

The typical The Hitchhiker's Guide to the Galaxy fan in Germany is more male, around 44.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Patrick Wilson (American actor).

Top regions in Germany

Top regions ranked by reach for The Hitchhiker's Guide to the Galaxy in Germany
RegionReachAffinity
Nordrhein-Westfalen80,6741.07×
Bayern60,8421.09×
Baden-Württemberg48,5261.03×
Niedersachsen34,7461.03×
Hessen31,3881.19×
Berlin22,9421.48×
Sachsen17,5121.03×
Rheinland-Pfalz16,9830.98×
Schleswig-Holstein13,4141.08×
Hamburg10,1601.3×
Brandenburg8,9790.84×
Thüringen7,2570.82×
Sachsen-Anhalt6,7160.75×
Mecklenburg-Vorpommern4,4840.68×
Saarland3,4730.82×
Bremen2,9350.99×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Hitchhiker's Guide to the Galaxy audience
BrandAffinityCategory
Patrick Wilson (American actor)185.62×Movies & TV
National Society of Accountants3929.8×Business & Career
Max von Sydow194.8×Movies & TV
Doug Jones (actor)199.54×Movies & TV
Lotus Elise88.74×Cars & Mobility
Amy Adams43.35×Movies & TV
Van Helsing (film)45.06×Movies & TV
Spaceballs44.76×Movies & TV
Alan Tudyk52.67×Movies & TV
Oblivion (2013 film)18.3×Movies & TV
Mars Attacks!50.35×Movies & TV
Fantasy movies10.6×Movies & TV
Dexter (TV series)16.35×Movies & TV
Moon (film)24.44×Movies & TV
ALF (TV series)30.91×Movies & TV
Good Place47.58×Movies & TV
Rick and Morty15.38×Movies & TV
Falling Skies49.8×Movies & TV
Slither (2006 film)55.43×Movies & TV
Hard science fiction91.45×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Hitchhiker's Guide to the Galaxy audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.34
Need for SecurityCONSERVATISM1.84
Pet OwnershipJOY1.7
PatriotismCONSERVATISM1.44
Risk AppetiteTHRILL1.42
Early Adopter MentalityPOWER1.4

Worldwide distribution

Worldwide audience distribution share by country for The Hitchhiker's Guide to the Galaxy
CountryShare
Germany17.7%
China13.2%
United States9.2%

See The Hitchhiker's Guide to the Galaxy audiences in other countries

More Movies & TV audiences in Germany

Frequently asked questions

How many fans does The Hitchhiker's Guide to the Galaxy have in Germany?

The Hitchhiker's Guide to the Galaxy has an estimated audience of 196,938 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of The Hitchhiker's Guide to the Galaxy fans?

34.7% of The Hitchhiker's Guide to the Galaxy fans are female, 65.3% are male, with an average age of 44.8 years.

Which brands do The Hitchhiker's Guide to the Galaxy fans like most?

The Hitchhiker's Guide to the Galaxy fans show strongest brand affinity for Patrick Wilson (American actor) (185.62×), National Society of Accountants (3929.8×), and Max von Sydow (194.8×) over the country average.

Where do The Hitchhiker's Guide to the Galaxy fans live in Germany?

The Hitchhiker's Guide to the Galaxy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 80,674), Bayern (reach 60,842), and Baden-Württemberg (reach 48,526). These three regions account for the largest share of the active audience.

What other brands do The Hitchhiker's Guide to the Galaxy fans also like?

Beyond The Hitchhiker's Guide to the Galaxy itself, the audience over-indexes on National Society of Accountants (3929.8×), Max von Sydow (194.8×), Doug Jones (actor) (199.54×), and Lotus Elise (88.74×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Hitchhiker's Guide to the Galaxy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.