Fantasy movies Audience in Germany

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Fantasy movies has an estimated audience of 5,563,272 people in Germany. 56.7% are female, 43.3% are male, average age 36.5. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: Harry Potter, Game of Thrones, Barbie, Stranger Things, Telegram.

The average Fantasy movies fan in Germany is 36.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include Harry Potter, Game of Thrones, Barbie, with strongest over-indexing on Harry Potter (2.12× the country average). Demographically, the Fantasy movies audience skews more female with an average age of 36.5, and over-indexes on personality traits such as Indulgence, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

Demographics of Fantasy movies fans

Demographic split for Fantasy movies audience in Germany
MetricValue
Female56.7%
Male43.3%
Average age36.5
Estimated audience size5,563,272

Audience persona

The typical Fantasy movies fan in Germany is more female, around 36.5 years old, with strong Indulgence tendencies and a notable affinity for Harry Potter.

Top regions in Germany

Top regions ranked by reach for Fantasy movies in Germany
RegionReachAffinity
Nordrhein-Westfalen1,116,2890.92×
Bayern977,0011.09×
Hessen800,9211.89×
Baden-Württemberg794,5021.05×
Niedersachsen442,4410.82×
Berlin415,1881.67×
Rheinland-Pfalz288,5161.04×
Sachsen237,8360.87×
Schleswig-Holstein163,8680.82×
Brandenburg129,4550.75×
Hamburg121,5250.97×
Thüringen98,0560.69×
Sachsen-Anhalt85,7090.59×
Bremen68,0911.43×
Mecklenburg-Vorpommern58,6300.55×
Saarland58,2840.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fantasy movies audience
BrandAffinityCategory
Harry Potter2.12×Movies & TV
Game of Thrones2.55×Movies & TV
Barbie2.29×Movies & TV
Stranger Things2.58×Movies & TV
Telegram3.25×Internet & Social Media
Superman2.05×Movies & TV
Scooby-Doo3.34×Movies & TV
Millie Bobby Brown2.99×Movies & TV
House of the Dragon2.41×Movies & TV
Peacemaker2.34×Movies & TV
The White Lotus2.03×Movies & TV
Anime and manga fandom2.36×Literature
Comics1.75×Literature
Tabletop role-playing game3.13×Games
Hugendubel2.09×Shopping
KPop Demon Hunters1.85×Movies & TV
Godzilla1.79×Movies & TV
Sydney Sweeney1.56×Movies & TV
Wonka1.93×Movies & TV
Kitten1.52×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fantasy movies audience
TraitClusterScore
IndulgenceJOY1.42
Pet OwnershipJOY1.23
Price SensitivityPREMIUM1.23
TraditionCONSERVATISM1.2
LGBTQ+ IdentityOPEN1.16
Early Adopter MentalityPOWER1.09

Worldwide distribution

Worldwide audience distribution share by country for Fantasy movies
CountryShare
United States20.5%
Italy6.8%
Japan4.2%

See Fantasy movies audiences in other countries

More Movie genre audiences in Germany

Frequently asked questions

How many fans does Fantasy movies have in Germany?

Fantasy movies has an estimated audience of 5,563,272 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Fantasy movies fans?

56.7% of Fantasy movies fans are female, 43.3% are male, with an average age of 36.5 years.

Which brands do Fantasy movies fans like most?

Fantasy movies fans show strongest brand affinity for Harry Potter (2.12×), Game of Thrones (2.55×), and Barbie (2.29×) over the country average.

Where do Fantasy movies fans live in Germany?

Fantasy movies fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,116,289), Bayern (reach 977,001), and Hessen (reach 800,921). These three regions account for the largest share of the active audience.

What other brands do Fantasy movies fans also like?

Beyond Fantasy movies itself, the audience over-indexes on Game of Thrones (2.55×), Barbie (2.29×), Stranger Things (2.58×), and Telegram (3.25×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Fantasy movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.