A data profile of the people who buy, follow and care about Fantasy movies in India — modelled from more than twelve digital signal sources. Fantasy movies has an estimated audience of 6,462,441 people in India.
The average Fantasy movies fan in India is 28.9 years old, more male, and lives primarily in Tamil Nadu.
The audience is concentrated in Tamil Nadu, Kerala, Maharashtra.
Top brand affinities include Codec, 24 Ghanta, Wonka, with strongest over-indexing on Codec (1.82× the country average).
Demographically, the Fantasy movies audience skews more male with an average age of 28.9, and over-indexes on personality traits such as Social Media Usage, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical Fantasy movies fan in India is more male, around 28.9 years old, with strong Social Media Usage tendencies and a notable affinity for Codec.
The key figures that characterise the Fantasy movies profile in India.
20.8% are female, 79.2% are male, average age 28.9.
| Metric | Value |
|---|---|
| Female | 20.8% |
| Male | 79.2% |
| Average age | 28.9 |
| Estimated audience size | 6,462,441 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 45% | |
| 20-29 | 29% | |
| 30-39 | 15% | |
| 40-49 | 7% | |
| 50+ | 5% |
of the worldwide Fantasy movies audience comes from India.
| Country | Share |
|---|---|
| United States | 20.5% |
| Italy | 6.8% |
| Japan | 4.2% |
Where the Fantasy movies audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kerala | ~300K | 3.14× | |
| 02 | Tamil Nadu | ~300K | 2.26× | |
| 03 | Manipur | ~10K | 1.20× | |
| 04 | Mizoram | ~5K | 1.20× | |
| 05 | Nagaland | ~5K | 1.09× | |
| 06 | Karnataka | ~200K | 1.06× | |
| 07 | Chhattisgarh | ~40K | 0.98× | |
| 08 | Uttarakhand | ~30K | 0.98× | |
| 09 | Arunachal Pradesh | ~4K | 0.98× | |
| 10 | Odisha | ~70K | 0.97× | |
| 11 | Assam | ~60K | 0.97× | |
| 12 | Meghalaya | ~7K | 0.97× | |
| 13 | Sikkim | ~3K | 0.97× | |
| 14 | Andhra Pradesh | ~70K | 0.93× | |
| 15 | Tripura | ~8K | 0.91× | |
| 16 | Himachal Pradesh | ~20K | 0.88× | |
| 17 | Goa | ~6K | 0.88× | |
| 18 | Jharkhand | ~50K | 0.87× | |
| 19 | West Bengal | ~200K | 0.82× | |
| 20 | Telangana | ~70K | 0.79× | |
| 21 | Jammu and Kashmir | ~20K | 0.79× | |
| 22 | Maharashtra | ~200K | 0.77× | |
| 23 | Uttar Pradesh | ~200K | 0.77× | |
| 24 | Madhya Pradesh | ~90K | 0.76× | |
| 25 | Punjab (region) | ~60K | 0.74× | |
| 26 | Gujarat | ~100K | 0.73× | |
| 27 | Rajasthan | ~100K | 0.73× | |
| 28 | Haryana | ~50K | 0.66× | |
| 29 | Bihar | ~80K | 0.64× |
The strongest cross-interests of the Fantasy movies audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Good Omens | Movies & TV | 2.55× | ||
| 02 | Reborn! | Literature | 2.52× | ||
| 03 | Wizard of Oz (character) | Movies & TV | 2.21× | ||
| 04 | Dark fantasy | Literature | 1.90× | ||
| 05 | Codec | Technology & Electronics | 1.82× | ||
| 06 | Carnival Row | Movies & TV | 1.77× | ||
| 07 | Videophone | Technology & Electronics | 1.75× | ||
| 08 | Wonka | Movies & TV | 1.74× | ||
| 09 | Fantastic Beasts | Movies & TV | 1.74× | ||
| 10 | ICC Test Championship | Sports | 1.68× | ||
| 11 | Bagad | Music & Radio | 1.66× | ||
| 12 | Khanom District | Travel & Leisure | 1.64× | ||
| 13 | ATN Bangla | Movies & TV | 1.61× | ||
| 14 | War of the Worlds (2005 film) | Movies & TV | 1.60× | ||
| 15 | Bihari languages | Politics & Society | 1.57× | ||
| 16 | Voicelessness | Health | 1.56× | ||
| 17 | Cycling shorts | Fashion & Accessoires | 1.55× | ||
| 18 | Ragini MMS | Movies & TV | 1.55× | ||
| 19 | 24 Ghanta | Movies & TV | 1.53× | ||
| 20 | Hapag-Lloyd | Travel & Leisure | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.88× | |
| Family Orientation | CONSERVATISM | 0.80× | |
| Need for Security | CONSERVATISM | 0.80× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.60× | |
| Design Affinity | PREMIUM | 0.61× | |
| Convenience Orientation | PREMIUM | 0.62× |
Fantasy movies has an estimated audience of 6,462,441 people in India, concentrated in Tamil Nadu and Kerala.
20.8% of Fantasy movies fans are female, 79.2% are male, with an average age of 28.9 years.
Fantasy movies fans show strongest brand affinity for Codec (1.82×), 24 Ghanta (1.53×), and Wonka (1.74×) over the country average.
Fantasy movies fans in India are most concentrated in Tamil Nadu (reach ~300K), Kerala (reach ~300K), and Maharashtra (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Fantasy movies itself, the audience over-indexes on 24 Ghanta (1.53×), Wonka (1.74×), Bihari languages (1.57×), and ICC Test Championship (1.68×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Fantasy movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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