A data profile of the people who buy, follow and care about The White Lotus in Germany — modelled from more than twelve digital signal sources. The White Lotus has an estimated audience of 701,300 people in Germany.
The average The White Lotus fan in Germany is 38.1 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Yvonne Strahovski, YouTube Red, Perry Mason (TV series), with strongest over-indexing on Yvonne Strahovski (370.8× the country average).
Demographically, the The White Lotus audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Sustainability, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical The White Lotus fan in Germany is more female, around 38.1 years old, with strong Sustainability tendencies and a notable affinity for Yvonne Strahovski.
The key figures that characterise the The White Lotus profile in Germany.
64.8% are female, 35.2% are male, average age 38.1.
| Metric | Value |
|---|---|
| Female | 64.8% |
| Male | 35.2% |
| Average age | 38.1 |
| Estimated audience size | 701,300 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 20% | |
| 30-39 | 18% | |
| 40-49 | 20% | |
| 50+ | 19% |
of the worldwide The White Lotus audience comes from Germany.
| Country | Share |
|---|---|
| United States | 17.6% |
| United Kingdom | 5.2% |
| France | 5.2% |
Where the The White Lotus audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~80K | 1.63× | |
| 02 | Hamburg | ~30K | 1.36× | |
| 03 | Hessen | ~100K | 1.17× | |
| 04 | Bremen | ~10K | 1.14× | |
| 05 | Nordrhein-Westfalen | ~300K | 1.09× | |
| 06 | Schleswig-Holstein | ~40K | 1.05× | |
| 07 | Bayern | ~200K | 1.03× | |
| 08 | Baden-Württemberg | ~200K | 0.98× | |
| 09 | Niedersachsen | ~100K | 0.96× | |
| 10 | Rheinland-Pfalz | ~50K | 0.96× | |
| 11 | Sachsen | ~50K | 0.89× | |
| 12 | Brandenburg | ~30K | 0.88× | |
| 13 | Saarland | ~10K | 0.87× | |
| 14 | Sachsen-Anhalt | ~20K | 0.80× | |
| 15 | Thüringen | ~20K | 0.77× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.65× |
The strongest cross-interests of the The White Lotus audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | YouTube Red | Movies & TV | 478.81× | ||
| 02 | Yvonne Strahovski | Movies & TV | 370.80× | ||
| 03 | Perry Mason (TV series) | Movies & TV | 314.05× | ||
| 04 | Ugly Betty | Movies & TV | 235.33× | ||
| 05 | Tiffany Haddish | Movies & TV | 198.84× | ||
| 06 | Margaret Atwood | Literature | 165.42× | ||
| 07 | Thom Yorke | Music & Radio | 152.05× | ||
| 08 | Arrested Development (TV series) | Movies & TV | 145.88× | ||
| 09 | Taraji P. Henson | Movies & TV | 140.29× | ||
| 10 | The Man in the High Castle (TV series) | Movies & TV | 116.59× | ||
| 11 | Big Little Lies (TV series) | Movies & TV | 98.24× | ||
| 12 | This Is Us (TV series) | Movies & TV | 95.94× | ||
| 13 | Katey Sagal | Movies & TV | 70.70× | ||
| 14 | Kristen Bell | Movies & TV | 66.75× | ||
| 15 | Gabrielle Union | Movies & TV | 64.22× | ||
| 16 | Big Fish | Movies & TV | 54.98× | ||
| 17 | Beverly Hills, 90210 | Movies & TV | 38.29× | ||
| 18 | Joaquin Phoenix | Movies & TV | 31.62× | ||
| 19 | Anthony Hopkins | Movies & TV | 22.51× | ||
| 20 | Person of Interest (TV series) | Movies & TV | 20.00× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.49× | |
| Spirituality | BALANCE | 1.47× | |
| Urban Lifestyle | OPEN | 1.47× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.75× | |
| DIY Mentality | THRILL | 0.76× | |
| Pet Ownership | JOY | 0.77× |
The White Lotus has an estimated audience of 701,300 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
64.8% of The White Lotus fans are female, 35.2% are male, with an average age of 38.1 years.
The White Lotus fans show strongest brand affinity for Yvonne Strahovski (370.8×), YouTube Red (478.81×), and Perry Mason (TV series) (314.05×) over the country average.
The White Lotus fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond The White Lotus itself, the audience over-indexes on YouTube Red (478.81×), Perry Mason (TV series) (314.05×), Taraji P. Henson (140.29×), and The Man in the High Castle (TV series) (116.59×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for The White Lotus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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