Thor (Marvel Comics) Audience in Germany
Thor (Marvel Comics) has an estimated audience of 629,131 people in Germany. 40.9% are female, 59.1% are male, average age 28.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Peacemaker, Superman, Iron Man (film), Spider-Man, Hulk (comics).
The average Thor (Marvel Comics) fan in Germany is 28.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Peacemaker, Superman, Iron Man (film), with strongest over-indexing on Peacemaker (24.78× the country average). Demographically, the Thor (Marvel Comics) audience skews more male with an average age of 28.8, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Fictional Character
Demographics of Thor (Marvel Comics) fans
| Metric | Value |
|---|---|
| Female | 40.9% |
| Male | 59.1% |
| Average age | 28.8 |
| Estimated audience size | 629,131 |
Audience persona
The typical Thor (Marvel Comics) fan in Germany is more male, around 28.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Peacemaker.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 149,086 | 1.08× |
| Bayern | 105,862 | 1.05× |
| Baden-Württemberg | 88,465 | 1.03× |
| Niedersachsen | 63,757 | 1.04× |
| Hessen | 53,921 | 1.12× |
| Rheinland-Pfalz | 32,488 | 1.03× |
| Sachsen | 30,692 | 0.99× |
| Berlin | 27,790 | 0.99× |
| Schleswig-Holstein | 22,718 | 1.01× |
| Brandenburg | 17,313 | 0.89× |
| Thüringen | 16,530 | 1.03× |
| Hamburg | 15,879 | 1.12× |
| Sachsen-Anhalt | 15,021 | 0.92× |
| Mecklenburg-Vorpommern | 10,541 | 0.88× |
| Saarland | 7,520 | 0.97× |
| Bremen | 4,555 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Peacemaker | 24.78× | Movies & TV |
| Superman | 14.02× | Movies & TV |
| Iron Man (film) | 38.12× | Movies & TV |
| Spider-Man | 26.07× | Movies & TV |
| Hulk (comics) | 48.69× | Literature |
| Supergirl | 21.44× | Movies & TV |
| Jenna Ortega | 14.25× | Movies & TV |
| Doctor Strange | 37.24× | Literature |
| X-Men | 35.18× | Movies & TV |
| Spider-Man 2 | 37.5× | Movies & TV |
| Daredevil (film) | 32.73× | Movies & TV |
| Loki (comics) | 45.3× | Literature |
| Black Panther (comics) | 42.33× | Literature |
| Black Panther (film) | 24.12× | Movies & TV |
| Wonder Woman | 12.61× | Movies & TV |
| Agents of S.H.I.E.L.D. | 37.35× | Movies & TV |
| Guardians of the Galaxy (2008 team) | 23.85× | Movies & TV |
| Marvel Legends | 31.35× | Movies & TV |
| Marvel: Future Fight | 39.96× | Games |
| Iron Man 3 | 39.06× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.46 |
| Sustainability | BALANCE | 1.32 |
| Pet Ownership | JOY | 1.32 |
| Early Adopter Mentality | POWER | 1.3 |
| Patriotism | CONSERVATISM | 1.3 |
| DIY Mentality | THRILL | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.0% |
| Japan | 7.0% |
| Brazil | 5.8% |
See Thor (Marvel Comics) audiences in other countries
More Literature audiences in Germany
- Bubbles (The Wire) (6,973,525)
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- Juliet (3,355,041)
- Mary Poppins (character) (2,168,568)
- J.D. (Scrubs) (2,141,750)
Frequently asked questions
How many fans does Thor (Marvel Comics) have in Germany?
Thor (Marvel Comics) has an estimated audience of 629,131 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Thor (Marvel Comics) fans?
40.9% of Thor (Marvel Comics) fans are female, 59.1% are male, with an average age of 28.8 years.
Which brands do Thor (Marvel Comics) fans like most?
Thor (Marvel Comics) fans show strongest brand affinity for Peacemaker (24.78×), Superman (14.02×), and Iron Man (film) (38.12×) over the country average.
Where do Thor (Marvel Comics) fans live in Germany?
Thor (Marvel Comics) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 149,086), Bayern (reach 105,862), and Baden-Württemberg (reach 88,465). These three regions account for the largest share of the active audience.
What other brands do Thor (Marvel Comics) fans also like?
Beyond Thor (Marvel Comics) itself, the audience over-indexes on Superman (14.02×), Iron Man (film) (38.12×), Spider-Man (26.07×), and Hulk (comics) (48.69×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Thor (Marvel Comics). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.