Rascasse Audience Intelligence

Loki (comics) Audience in Germany

A data profile of the people who buy, follow and care about Loki (comics) in Germany — modelled from more than twelve digital signal sources. Loki (comics) has an estimated audience of 288,613 people in Germany.

The average Loki (comics) fan in Germany is 27.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Thor (Marvel Comics), captain america, Oblivion (2013 film), with strongest over-indexing on Thor (Marvel Comics) (45.3× the country average).

Demographically, the Loki (comics) audience skews more male with an average age of 27.6, and over-indexes on personality traits such as Spirituality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Loki (comics) fan in Germany is more male, around 27.6 years old, with strong Spirituality tendencies and a notable affinity for Thor (Marvel Comics).

Category: Literature · Type: Book / Manga / Comic · Subtype: Comics

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Loki (comics) profile in Germany.

Audience size
289K
in Germany
Gender
44.2%
55.8% male
Age
27.6
average years
Country rank
#17830
Book / Manga / Comic in Germany
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Loki (comics) fans

44.2% are female, 55.8% are male, average age 27.6.

Fig. 02

Gender split

44.2%
Female
55.8%
Male
Demographic split for Loki (comics) audience in Germany
MetricValue
Female44.2%
Male55.8%
Average age27.6
Estimated audience size288,613
Fig. 03

Age distribution

Ø 27.6
average years
Age distribution of the Loki (comics) audience in Germany
Age bracketShare%
16-1955%
20-2920%
30-3914%
40-498%
50+3%
Fig. 04

Worldwide distribution

4.5%

of the worldwide Loki (comics) audience comes from Germany.

Worldwide audience distribution share by country for Loki (comics)
CountryShare
United States30.9%
India8.5%
Brazil6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Loki (comics) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Loki (comics) fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~20K1.10×
02Nordrhein-Westfalen~70K1.06×
03Hessen~20K1.06×
04Berlin~10K1.03×
05Thüringen~8K1.03×
06Schleswig-Holstein~10K1.02×
07Niedersachsen~30K1.00×
08Brandenburg~9K1.00×
09Bremen~2K1.00×
10Mecklenburg-Vorpommern~5K0.98×
11Bayern~50K0.97×
12Rheinland-Pfalz~10K0.96×
13Sachsen-Anhalt~7K0.96×
14Hamburg~6K0.95×
15Baden-Württemberg~40K0.93×
16Saarland~3K0.93×
Fig. 06

Affinity by region

Affinity by region — Loki (comics), Germany
0.93×1.00×1.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Loki (comics) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Loki (comics) audience
#·InterestCategoryAffinity×
01The Wolverine (film)Movies & TV79.19×
02captain americaMovies & TV45.97×
03Thor (Marvel Comics)Literature45.30×
04ThanosLiterature41.74×
05Agents of S.H.I.E.L.D.Movies & TV41.64×
06Oblivion (2013 film)Movies & TV20.00×
07Shailene WoodleyMovies & TV19.95×
08Rose LeslieMovies & TV17.46×
09Thor (film)Movies & TV16.82×
10Doctor StrangeLiterature16.72×
11Mila KunisMovies & TV14.72×
12Tom WellingMovies & TV12.68×
13Robert RedfordMovies & TV11.74×
14Millie Bobby BrownMovies & TV10.67×
15Winona RyderMovies & TV9.09×
16SupermanMovies & TV8.10×
17Margot RobbieMovies & TV6.75×
18RedditInternet & Social Media6.17×
19TransfermarktSports4.34×
20Harry PotterMovies & TV3.27×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Loki (comics) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Loki (comics) audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.09×
Social Media UsageJOY1.52×
Early Adopter MentalityPOWER1.48×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Loki (comics) audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.64×
TravellingTHRILL0.73×
IndulgenceJOY0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Loki (comics) have in Germany?

Loki (comics) has an estimated audience of 288,613 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Loki (comics) fans?

44.2% of Loki (comics) fans are female, 55.8% are male, with an average age of 27.6 years.

03

Which brands do Loki (comics) fans like most?

Loki (comics) fans show strongest brand affinity for Thor (Marvel Comics) (45.3×), captain america (45.97×), and Oblivion (2013 film) (20×) over the country average.

04

Where do Loki (comics) fans live in Germany?

Loki (comics) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Loki (comics) fans also like?

Beyond Loki (comics) itself, the audience over-indexes on captain america (45.97×), Oblivion (2013 film) (20×), Robert Redford (11.74×), and Thanos (41.74×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Loki (comics). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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