A data profile of the people who buy, follow and care about Thor (film) in Germany — modelled from more than twelve digital signal sources. Thor (film) has an estimated audience of 700,659 people in Germany.
The average Thor (film) fan in Germany is 30.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Guardians of the Galaxy (film), Superman, Harry Potter, with strongest over-indexing on Guardians of the Galaxy (film) (29.9× the country average).
Demographically, the Thor (film) audience skews balanced with an average age of 30.6, and over-indexes on personality traits such as Individualism, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Thor (film) fan in Germany is balanced, around 30.6 years old, with strong Individualism tendencies and a notable affinity for Guardians of the Galaxy (film).
The key figures that characterise the Thor (film) profile in Germany.
49.8% are female, 50.2% are male, average age 30.6.
| Metric | Value |
|---|---|
| Female | 49.8% |
| Male | 50.2% |
| Average age | 30.6 |
| Estimated audience size | 700,659 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 42% | |
| 20-29 | 23% | |
| 30-39 | 18% | |
| 40-49 | 12% | |
| 50+ | 5% |
of the worldwide Thor (film) audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 12.5% |
| France | 9.6% |
| Philippines | 5.4% |
Where the Thor (film) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Thüringen | ~20K | 1.12× | |
| 02 | Niedersachsen | ~80K | 1.11× | |
| 03 | Sachsen | ~40K | 1.11× | |
| 04 | Brandenburg | ~20K | 1.11× | |
| 05 | Sachsen-Anhalt | ~20K | 1.11× | |
| 06 | Mecklenburg-Vorpommern | ~10K | 1.10× | |
| 07 | Schleswig-Holstein | ~30K | 1.09× | |
| 08 | Nordrhein-Westfalen | ~200K | 1.03× | |
| 09 | Rheinland-Pfalz | ~30K | 0.99× | |
| 10 | Saarland | ~8K | 0.94× | |
| 11 | Baden-Württemberg | ~90K | 0.92× | |
| 12 | Bremen | ~5K | 0.91× | |
| 13 | Bayern | ~100K | 0.89× | |
| 14 | Hessen | ~50K | 0.89× | |
| 15 | Berlin | ~30K | 0.88× | |
| 16 | Hamburg | ~10K | 0.88× |
The strongest cross-interests of the Thor (film) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hayley Atwell | Movies & TV | 33.75× | ||
| 02 | Spider-Man 2 | Movies & TV | 31.27× | ||
| 03 | Thor: The Dark World | Movies & TV | 30.60× | ||
| 04 | Ant-Man (film) | Movies & TV | 30.30× | ||
| 05 | Thanos | Literature | 30.08× | ||
| 06 | Guardians of the Galaxy (2008 team) | Movies & TV | 30.06× | ||
| 07 | Guardians of the Galaxy (film) | Movies & TV | 29.90× | ||
| 08 | Idris Elba | Movies & TV | 26.86× | ||
| 09 | Doctor Strange | Literature | 26.60× | ||
| 10 | Tom Hiddleston | Movies & TV | 25.70× | ||
| 11 | Stellan Skarsgård | Movies & TV | 24.91× | ||
| 12 | Emily VanCamp | Movies & TV | 22.74× | ||
| 13 | Jeremy Renner | Movies & TV | 22.51× | ||
| 14 | Chris Hemsworth | Movies & TV | 20.88× | ||
| 15 | Fantastic Four | Literature | 16.17× | ||
| 16 | Natalie Portman | Movies & TV | 14.71× | ||
| 17 | Superman | Movies & TV | 9.56× | ||
| 18 | Jenna Ortega | Movies & TV | 8.47× | ||
| 19 | Stranger Things | Movies & TV | 7.20× | ||
| 20 | Harry Potter | Movies & TV | 5.04× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 2.49× | |
| Mindfulness | BALANCE | 2.28× | |
| Pet Ownership | JOY | 1.87× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.56× | |
| Need for Security | CONSERVATISM | 0.78× | |
| Family Orientation | CONSERVATISM | 0.93× |
Thor (film) has an estimated audience of 700,659 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
49.8% of Thor (film) fans are female, 50.2% are male, with an average age of 30.6 years.
Thor (film) fans show strongest brand affinity for Guardians of the Galaxy (film) (29.9×), Superman (9.56×), and Harry Potter (5.04×) over the country average.
Thor (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Thor (film) itself, the audience over-indexes on Superman (9.56×), Harry Potter (5.04×), Chris Hemsworth (20.88×), and Guardians of the Galaxy (2008 team) (30.06×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Thor (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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