Hayley Atwell Audience in Germany
Hayley Atwell has an estimated audience of 606,550 people in Germany. 54.2% are female, 45.8% are male, average age 26.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Product design, Minestrone, DEFCON (video game), Wacker Neuson, Hypertext.
The average Hayley Atwell fan in Germany is 26.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Product design, Minestrone, DEFCON (video game), with strongest over-indexing on Product design (1.6× the country average). Demographically, the Hayley Atwell audience skews balanced with an average age of 26.5, and over-indexes on personality traits such as LGBTQ+ Identity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Hayley Atwell fans
| Metric | Value |
|---|---|
| Female | 54.2% |
| Male | 45.8% |
| Average age | 26.5 |
| Estimated audience size | 606,550 |
Audience persona
The typical Hayley Atwell fan in Germany is balanced, around 26.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Product design.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 140,510 | 1.06× |
| Bayern | 99,090 | 1.02× |
| Baden-Württemberg | 81,464 | 0.98× |
| Niedersachsen | 62,335 | 1.06× |
| Hessen | 53,813 | 1.16× |
| Sachsen | 31,306 | 1.05× |
| Rheinland-Pfalz | 31,270 | 1.03× |
| Berlin | 28,459 | 1.05× |
| Schleswig-Holstein | 22,232 | 1.02× |
| Brandenburg | 17,977 | 0.96× |
| Sachsen-Anhalt | 15,629 | 0.99× |
| Thüringen | 15,034 | 0.97× |
| Hamburg | 12,588 | 0.92× |
| Mecklenburg-Vorpommern | 10,444 | 0.9× |
| Saarland | 6,642 | 0.89× |
| Bremen | 4,835 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Product design | 1.6× | Business & Career |
| Minestrone | 2.41× | Food & Beverages |
| DEFCON (video game) | 4.56× | Games |
| Wacker Neuson | 3.44× | Business & Career |
| Hypertext | 1.52× | Technology & Electronics |
| IPKO | 2.61× | Business & Career |
| Stamp collecting | 2.34× | Home & Garden |
| Pumuckl | 2.7× | Movies & TV |
| Graham Greene (actor) | 1.72× | |
| The Defender | 5.45× | Movies & TV |
| Bounce (film) | 3.61× | Movies & TV |
| Prozis | 1.54× | Shopping |
| Nielsen Corporation | 4.68× | Business & Career |
| Fitz Roy | 1.89× | |
| Rhodiola | 2.75× | Health |
| UK garage | 1.52× | Music & Radio |
| Expatriates in the United Arab Emirates | 8.72× | Business & Career |
| Cadzand | 4.62× | Travel & Leisure |
| Echorouk | 6.77× | News |
| Polizia di Stato | 2.18× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.79 |
| Travelling | THRILL | 1.44 |
| Individualism | JOY | 1.22 |
| Extroversion | THRILL | 1.22 |
| Urban Lifestyle | OPEN | 1.17 |
| Community Orientation | OPEN | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.5% |
| India | 7.3% |
| United Kingdom | 6.5% |
See Hayley Atwell audiences in other countries
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Frequently asked questions
How many fans does Hayley Atwell have in Germany?
Hayley Atwell has an estimated audience of 606,550 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Hayley Atwell fans?
54.2% of Hayley Atwell fans are female, 45.8% are male, with an average age of 26.5 years.
Which brands do Hayley Atwell fans like most?
Hayley Atwell fans show strongest brand affinity for Product design (1.6×), Minestrone (2.41×), and DEFCON (video game) (4.56×) over the country average.
Where do Hayley Atwell fans live in Germany?
Hayley Atwell fans in Germany are most concentrated in Nordrhein-Westfalen (reach 140,510), Bayern (reach 99,090), and Baden-Württemberg (reach 81,464). These three regions account for the largest share of the active audience.
What other brands do Hayley Atwell fans also like?
Beyond Hayley Atwell itself, the audience over-indexes on Minestrone (2.41×), DEFCON (video game) (4.56×), Wacker Neuson (3.44×), and Hypertext (1.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hayley Atwell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.