Guardians of the Galaxy (film) Audience in Germany

Guardians of the Galaxy (film) logo

Guardians of the Galaxy (film) has an estimated audience of 1,035,973 people in Germany. 40.2% are female, 59.8% are male, average age 33.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Nathan Fillion, David Harbour, Batman, Harry Potter, Bill Murray.

The average Guardians of the Galaxy (film) fan in Germany is 33.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Nathan Fillion, David Harbour, Batman, with strongest over-indexing on Nathan Fillion (20× the country average). Demographically, the Guardians of the Galaxy (film) audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Science Fiction & Fantasy

Demographics of Guardians of the Galaxy (film) fans

Demographic split for Guardians of the Galaxy (film) audience in Germany
MetricValue
Female40.2%
Male59.8%
Average age33.7
Estimated audience size1,035,973

Audience persona

The typical Guardians of the Galaxy (film) fan in Germany is more male, around 33.7 years old, with strong Patriotism tendencies and a notable affinity for Nathan Fillion.

Top regions in Germany

Top regions ranked by reach for Guardians of the Galaxy (film) in Germany
RegionReachAffinity
Nordrhein-Westfalen240,5471.06×
Bayern155,9360.94×
Baden-Württemberg127,6920.9×
Niedersachsen106,4231.06×
Hessen78,2600.99×
Rheinland-Pfalz54,1641.04×
Sachsen53,0831.04×
Berlin46,317
Schleswig-Holstein39,6511.07×
Brandenburg36,2351.13×
Sachsen-Anhalt28,4651.06×
Thüringen27,4761.04×
Hamburg21,2100.91×
Mecklenburg-Vorpommern19,1290.97×
Saarland11,8850.93×
Bremen7,6330.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Guardians of the Galaxy (film) audience
BrandAffinityCategory
Nathan Fillion20×Movies & TV
David Harbour15.01×Movies & TV
Batman4.91×Movies & TV
Harry Potter3.19×Movies & TV
Bill Murray17.71×Movies & TV
Tamron30.58×Technology & Electronics
Josh Duhamel20.31×Fashion & Accessoires
Chris Hemsworth11×Movies & TV
Superman3.96×Movies & TV
Ben Stiller13.71×Movies & TV
Jason Bateman18.37×Movies & TV
Joseph Gordon-Levitt17.9×Movies & TV
Rachel McAdams14.33×Movies & TV
Joel Kinnaman20×Movies & TV
Chris Pratt9.69×Movies & TV
Henry Cavill6.48×Movies & TV
Tom Welling10.61×Movies & TV
The Legend of Zelda7.49×Games
Robert Redford4.38×Movies & TV
James Cameron14.44×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Guardians of the Galaxy (film) audience
TraitClusterScore
PatriotismCONSERVATISM1.19
Early Adopter MentalityPOWER1.11
Social Media UsageJOY1.09
ExtroversionTHRILL1.09
TraditionCONSERVATISM1.04
DIY MentalityTHRILL1.02

Worldwide distribution

Worldwide audience distribution share by country for Guardians of the Galaxy (film)
CountryShare
United States42.0%
United Kingdom5.9%
Germany5.8%

See Guardians of the Galaxy (film) audiences in other countries

More Science Fiction & Fantasy audiences in Germany

Frequently asked questions

How many fans does Guardians of the Galaxy (film) have in Germany?

Guardians of the Galaxy (film) has an estimated audience of 1,035,973 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Guardians of the Galaxy (film) fans?

40.2% of Guardians of the Galaxy (film) fans are female, 59.8% are male, with an average age of 33.7 years.

Which brands do Guardians of the Galaxy (film) fans like most?

Guardians of the Galaxy (film) fans show strongest brand affinity for Nathan Fillion (20×), David Harbour (15.01×), and Batman (4.91×) over the country average.

Where do Guardians of the Galaxy (film) fans live in Germany?

Guardians of the Galaxy (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 240,547), Bayern (reach 155,936), and Baden-Württemberg (reach 127,692). These three regions account for the largest share of the active audience.

What other brands do Guardians of the Galaxy (film) fans also like?

Beyond Guardians of the Galaxy (film) itself, the audience over-indexes on David Harbour (15.01×), Batman (4.91×), Harry Potter (3.19×), and Bill Murray (17.71×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Guardians of the Galaxy (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.