Unbroken Audience in Germany
Unbroken has an estimated audience of 52,160 people in Germany. 75.0% are female, 25.0% are male, average age 47.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Wim Hof, Dog breed, Home construction, Progressive rock, Holbæk.
The average Unbroken fan in Germany is 47.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Wim Hof, Dog breed, Home construction, with strongest over-indexing on Wim Hof (46.24× the country average). Demographically, the Unbroken audience skews more female with an average age of 47.1, and over-indexes on personality traits such as Early Adopter Mentality, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Unbroken fans
| Metric | Value |
|---|---|
| Female | 75.0% |
| Male | 25.0% |
| Average age | 47.1 |
| Estimated audience size | 52,160 |
Audience persona
The typical Unbroken fan in Germany is more female, around 47.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Wim Hof.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 61,684 | 1× |
| Bayern | 40,403 | 0.89× |
| Baden-Württemberg | 32,980 | 0.86× |
| Niedersachsen | 29,087 | 1.06× |
| Hessen | 19,957 | 0.93× |
| Rheinland-Pfalz | 14,477 | 1.02× |
| Sachsen | 14,362 | 1.04× |
| Berlin | 10,884 | 0.86× |
| Schleswig-Holstein | 10,350 | 1.02× |
| Brandenburg | 9,843 | 1.12× |
| Sachsen-Anhalt | 9,242 | 1.26× |
| Thüringen | 8,509 | 1.18× |
| Mecklenburg-Vorpommern | 6,870 | 1.27× |
| Hamburg | 4,759 | 0.75× |
| Saarland | 3,169 | 0.91× |
| Bremen | 2,006 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wim Hof | 46.24× | Sports |
| Dog breed | 4.35× | Pets & Animals |
| Home construction | 1.7× | Home & Garden |
| Progressive rock | 2.62× | Music & Radio |
| Holbæk | 40.38× | Travel & Leisure |
| VfL Wolfsburg | 1.96× | Sports |
| Personalised Gifts | 1.57× | Home & Garden |
| Huizen | 4.21× | Travel & Leisure |
| Google Home | 3.83× | Technology & Electronics |
| MK | 1.94× | Music & Radio |
| Minestrone | 1.58× | Food & Beverages |
| Japanese domestic market | 2.74× | Politics & Society |
| Ireen Sheer | 1.66× | Music & Radio |
| DEFCON (video game) | 3.81× | Games |
| Lenny Henry | 8.92× | Movies & TV |
| Hauptschule | 3.83× | Kids & Family |
| Mohamed Salah | 1.77× | Sports |
| Mido (footballer) | 2.93× | Sports |
| Medieval fantasy | 5.04× | Literature |
| Hatten | 2.49× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.45 |
| Quality Awareness | PREMIUM | 1.41 |
| Need for Security | CONSERVATISM | 1.4 |
| Sustainability | BALANCE | 1.25 |
| Individualism | JOY | 1.17 |
| Family Orientation | CONSERVATISM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.5% |
| Italy | 10.5% |
| United Kingdom | 8.7% |
See Unbroken audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does Unbroken have in Germany?
Unbroken has an estimated audience of 52,160 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Unbroken fans?
75.0% of Unbroken fans are female, 25.0% are male, with an average age of 47.1 years.
Which brands do Unbroken fans like most?
Unbroken fans show strongest brand affinity for Wim Hof (46.24×), Dog breed (4.35×), and Home construction (1.7×) over the country average.
Where do Unbroken fans live in Germany?
Unbroken fans in Germany are most concentrated in Nordrhein-Westfalen (reach 61,684), Bayern (reach 40,403), and Baden-Württemberg (reach 32,980). These three regions account for the largest share of the active audience.
What other brands do Unbroken fans also like?
Beyond Unbroken itself, the audience over-indexes on Dog breed (4.35×), Home construction (1.7×), Progressive rock (2.62×), and Holbæk (40.38×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Unbroken. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.