Worms (series) Audience in Germany
Worms (series) has an estimated audience of 383,864 people in Germany. 51.0% are female, 49.0% are male, average age 41.8. Top regions: Rheinland-Pfalz, Baden-Württemberg, Hessen. Top brand affinities: Grappling, Moroccan riad, Katie Piper, The Client (1994 film), Gil Ofarim.
The average Worms (series) fan in Germany is 41.8 years old, balanced, and lives primarily in Rheinland-Pfalz. The audience is concentrated in Rheinland-Pfalz, Baden-Württemberg, Hessen. Top brand affinities include Grappling, Moroccan riad, Katie Piper, with strongest over-indexing on Grappling (10.77× the country average). Demographically, the Worms (series) audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game
Demographics of Worms (series) fans
| Metric | Value |
|---|---|
| Female | 51.0% |
| Male | 49.0% |
| Average age | 41.8 |
| Estimated audience size | 383,864 |
Audience persona
The typical Worms (series) fan in Germany is balanced, around 41.8 years old, with strong Patriotism tendencies and a notable affinity for Grappling.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Rheinland-Pfalz | 125,213 | 6.51× |
| Baden-Württemberg | 73,781 | 1.41× |
| Hessen | 56,068 | 1.92× |
| Nordrhein-Westfalen | 52,110 | 0.62× |
| Bayern | 34,103 | 0.55× |
| Niedersachsen | 16,363 | 0.44× |
| Berlin | 7,944 | 0.46× |
| Sachsen | 7,380 | 0.39× |
| Schleswig-Holstein | 5,118 | 0.37× |
| Saarland | 4,626 | 0.98× |
| Thüringen | 4,422 | 0.45× |
| Hamburg | 3,897 | 0.45× |
| Brandenburg | 3,894 | 0.33× |
| Sachsen-Anhalt | 3,542 | 0.36× |
| Mecklenburg-Vorpommern | 2,331 | 0.32× |
| Bremen | 1,451 | 0.44× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Grappling | 10.77× | Sports |
| Moroccan riad | 20× | Politics & Society |
| Katie Piper | 23.6× | Movies & TV |
| The Client (1994 film) | 10.74× | Movies & TV |
| Gil Ofarim | 1.62× | Music & Radio |
| The Nice Guys | 6.84× | Movies & TV |
| Gewinnspiele Markt | 6.7× | Internet & Social Media |
| Spielberg, Styria | 23.54× | Travel & Leisure |
| Handmade Gifts | 1.51× | Kids & Family |
| Esra Erol | 4.13× | Movies & TV |
| John Stuart Mill | 8.55× | Politics & Society |
| Hog Hunting | 3.25× | Sports |
| Google Home | 3.88× | Technology & Electronics |
| Este, Veneto | 1.62× | Travel & Leisure |
| Building insulation | 2.81× | Home & Garden |
| University of Koblenz and Landau | 12.35× | Business & Career |
| Graham Greene (actor) | 2.3× | |
| Home Delivery | 1.59× | Food & Beverages |
| Gran Torino | 2.57× | Movies & TV |
| Buddy – The Buddy Holly Story | 2.51× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.1 |
| Need for Security | CONSERVATISM | 1.73 |
| Indulgence | JOY | 1.36 |
| Price Sensitivity | PREMIUM | 1.18 |
| Family Orientation | CONSERVATISM | 1.11 |
| Luxury Orientation | PREMIUM | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 15.5% |
| United States | 14.7% |
| Japan | 9.6% |
See Worms (series) audiences in other countries
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Frequently asked questions
How many fans does Worms (series) have in Germany?
Worms (series) has an estimated audience of 383,864 people in Germany, concentrated in Rheinland-Pfalz and Baden-Württemberg.
What is the gender split and age of Worms (series) fans?
51.0% of Worms (series) fans are female, 49.0% are male, with an average age of 41.8 years.
Which brands do Worms (series) fans like most?
Worms (series) fans show strongest brand affinity for Grappling (10.77×), Moroccan riad (20×), and Katie Piper (23.6×) over the country average.
Where do Worms (series) fans live in Germany?
Worms (series) fans in Germany are most concentrated in Rheinland-Pfalz (reach 125,213), Baden-Württemberg (reach 73,781), and Hessen (reach 56,068). These three regions account for the largest share of the active audience.
What other brands do Worms (series) fans also like?
Beyond Worms (series) itself, the audience over-indexes on Moroccan riad (20×), Katie Piper (23.6×), The Client (1994 film) (10.74×), and Gil Ofarim (1.62×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Worms (series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.