Rascasse Audience Intelligence

Worms (series) Audience in United States

A data profile of the people who buy, follow and care about Worms (series) in United States — modelled from more than twelve digital signal sources. Worms (series) has an estimated audience of 371,006 people in United States.

The average Worms (series) fan in United States is 42.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Portal 2, Steam, The Legend of Korra, with strongest over-indexing on Portal 2 (81.54× the country average).

Demographically, the Worms (series) audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Urban Lifestyle, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Worms (series) fan in United States is balanced, around 42.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for Portal 2.

Category: Games · Type: Video / Board Game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Worms (series) profile in United States.

Audience size
371K
in United States
Gender
54.4%
45.6% male
Age
42.6
average years
Country rank
#43268
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Worms (series) fans

54.4% are female, 45.6% are male, average age 42.6.

Fig. 02

Gender split

54.4%
Female
45.6%
Male
Demographic split for Worms (series) audience in United States
MetricValue
Female54.4%
Male45.6%
Average age42.6
Estimated audience size371,006
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Worms (series) audience in United States
Age bracketShare%
16-1918%
20-2914%
30-3913%
40-4922%
50+33%
Fig. 04

Worldwide distribution

14.7%

of the worldwide Worms (series) audience comes from United States.

Worldwide audience distribution share by country for Worms (series)
CountryShare
Germany15.7%
United States14.7%
Japan9.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Worms (series) audience in United States is strongest.

Fig. 05

Top regions by affinity

Worms (series) fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~2K1.26×
02Washington~9K1.17×
03Utah~4K1.15×
04Texas~40K1.12×
05Indiana~7K1.09×
06Oregon~5K1.09×
07Arkansas~3K1.09×
08Alaska<1K1.09×
09Kentucky~5K1.08×
10Kansas~3K1.08×
11Oklahoma~4K1.07×
12West Virginia~2K1.07×
13California~40K1.06×
14South Dakota<1K1.06×
15Pennsylvania~10K1.05×
16Louisiana~5K1.04×
17North Dakota<1K1.04×
18Idaho~2K1.03×
19Maine~1K1.03×
20Iowa~3K1.02×
21Mississippi~3K1.02×
22Georgia~10K1.01×
23North Carolina~10K1.01×
24Missouri~6K1.01×
25New Mexico~2K1.01×
26Vermont<1K1.01×
27Ohio~10K1.00×
28Virginia~9K1.00×
29Arizona~7K1.00×
30Hawaii~2K1.00×
31Michigan~9K0.99×
32Minnesota~5K0.97×
33Florida~20K0.96×
34South Carolina~5K0.95×
35Alabama~5K0.95×
36New York~20K0.94×
37New Jersey~9K0.94×
38Massachusetts~7K0.94×
39New Hampshire~1K0.94×
40Illinois~10K0.93×
41Wisconsin~5K0.93×
42Maryland~6K0.92×
43Nevada~3K0.92×
44Montana<1K0.92×
45Connecticut~3K0.91×
46Rhode Island~1K0.90×
47Colorado~5K0.89×
48Tennessee~6K0.88×
49Delaware<1K0.84×
50Washington, District of Columbia<1K0.80×
Fig. 06

Affinity by region

Affinity by region — Worms (series), United States
0.80×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Worms (series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Worms (series) audience
#·InterestCategoryAffinity×
01Portal 2Games81.54×
02The Legend of KorraMovies & TV52.52×
03SplatoonGames46.20×
04RaymanGames44.65×
05Dead IslandGames32.62×
06Mario PartyGames29.57×
07Borderlands (series)Games27.85×
08Dying LightGames25.83×
09Devil May CryGames21.07×
10Fear the Walking DeadMovies & TV17.78×
11Diablo (series)Games13.88×
12SteamGames12.00×
13Super MarioGames11.41×
14The Last of UsGames8.25×
15Micro CenterShopping7.60×
16RedditInternet & Social Media3.92×
17Burger KingFood & Beverages3.31×
18XInternet & Social Media2.13×
19Donald TrumpPolitics & Society2.09×
20CookingFood & Beverages1.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Worms (series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Worms (series) audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.74×
DIY MentalityTHRILL1.68×
IndulgenceJOY1.64×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Worms (series) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.67×
MindfulnessBALANCE0.74×
ExtroversionTHRILL0.74×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Worms (series) have in United States?

Worms (series) has an estimated audience of 371,006 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Worms (series) fans?

54.4% of Worms (series) fans are female, 45.6% are male, with an average age of 42.6 years.

03

Which brands do Worms (series) fans like most?

Worms (series) fans show strongest brand affinity for Portal 2 (81.54×), Steam (12×), and The Legend of Korra (52.52×) over the country average.

04

Where do Worms (series) fans live in United States?

Worms (series) fans in United States are most concentrated in California (reach ~40K), Texas (reach ~40K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Worms (series) fans also like?

Beyond Worms (series) itself, the audience over-indexes on Steam (12×), The Legend of Korra (52.52×), Reddit (3.92×), and Micro Center (7.6×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Worms (series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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