Rascasse Audience Intelligence

Portal 2 Audience in United States

A data profile of the people who buy, follow and care about Portal 2 in United States — modelled from more than twelve digital signal sources. Portal 2 has an estimated audience of 369,116 people in United States.

#381among Video game in United States#639among Video / Board Game in United States#986in Games

The average Portal 2 fan in United States is 33.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Brink (video game), Edge (magazine), Phone Booth (film), with strongest over-indexing on Brink (video game) (198.13× the country average).

Demographically, the Portal 2 audience skews more male with an average age of 33.1, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Portal 2 fan in United States is more male, around 33.1 years old, with strong Patriotism tendencies and a notable affinity for Brink (video game).

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Portal 2 profile in United States.

Audience size
369K
in United States
Gender
31.7%♀
68.3% male
Age
33.1
average years
Country rank
#43373
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Portal 2 fans

31.7% are female, 68.3% are male, average age 33.1.

Fig. 02

Gender split

31.7%
Female
68.3%
Male
Demographic split for Portal 2 audience in United States
MetricValue
Female31.7%
Male68.3%
Average age33.1
Estimated audience size369,116
Fig. 03

Age distribution

Ø 33.1
average years
Age distribution of the Portal 2 audience in United States
Age bracketShare%
16-1938%
20-2921%
30-3916%
40-4911%
50+13%
Fig. 04

Worldwide distribution

26.6%

of the worldwide Portal 2 audience comes from United States.

Worldwide audience distribution share by country for Portal 2
CountryShare
United States26.6%
United Kingdom5.6%
Germany5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Portal 2 audience in United States is strongest.

Fig. 05

Top regions by affinity

Portal 2 fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~3K2.30×
02Utah~5K1.56×
03Washington~10K1.37×
04Oregon~6K1.33×
05Idaho~2K1.28×
06Montana~1K1.13×
07Virginia~10K1.12×
08Alaska<1K1.11×
09Colorado~6K1.09×
10Oklahoma~4K1.09×
11Missouri~6K1.08×
12Kansas~3K1.08×
13New Hampshire~2K1.06×
14Nevada~4K1.03×
15California~40K1.02×
16Arizona~8K1.02×
17Maine~1K1.02×
18Indiana~7K0.99×
19Maryland~6K0.99×
20Minnesota~5K0.99×
21Kentucky~5K0.99×
22Arkansas~3K0.99×
23Vermont<1K0.99×
24Massachusetts~7K0.98×
25Illinois~10K0.96×
26Michigan~9K0.96×
27Tennessee~7K0.94×
28Iowa~3K0.94×
29New Mexico~2K0.94×
30Texas~30K0.93×
31Ohio~10K0.93×
32Wisconsin~5K0.93×
33Connecticut~3K0.93×
34Rhode Island~1K0.92×
35South Dakota<1K0.92×
36West Virginia~2K0.91×
37North Dakota<1K0.91×
38Pennsylvania~10K0.89×
39Nebraska~2K0.89×
40Georgia~10K0.87×
41North Carolina~10K0.87×
42Hawaii~1K0.85×
43New York~20K0.84×
44Alabama~4K0.84×
45Florida~20K0.83×
46New Jersey~8K0.83×
47Louisiana~4K0.83×
48Delaware<1K0.82×
49South Carolina~4K0.81×
50Mississippi~2K0.79×
Fig. 06

Affinity by region

Affinity by region — Portal 2, United States
0.79×1.00×2.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Portal 2 audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Portal 2 audience
#·InterestCategoryAffinity×
01sniper ghost warriorGames315.02×
02Tom Clancy's Ghost Recon: Future SoldierGames302.81×
03Traffic RacerGames285.23×
04The Crew 2Games243.34×
05Phone Booth (film)Movies & TV240.57×
06Homefront (video game)Games235.81×
07Brink (video game)Games198.13×
08BlazBlueGames169.44×
09Castle CrashersGames167.76×
10The Secret WorldGames167.52×
11The Crew: MotorfestGames149.69×
12Euro Truck SimulatorGames149.67×
13Quake (series)Games144.21×
14Edge (magazine)Games130.99×
15Red vs. BlueMovies & TV115.93×
16Prototype (video game)Video / Board Game102.67×
17Stone Age (board game)Games93.76×
18HearthstoneGames80.03×
19Light gun shooterGames60.61×
20Traffic (2000 film)Movies & TV45.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Portal 2 audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Portal 2 audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.47×
Convenience OrientationPREMIUM1.47×
Price SensitivityPREMIUM1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Portal 2 audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.87×
CreativityOPEN0.89×
Quality AwarenessPREMIUM0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Portal 2 have in United States?

Portal 2 has an estimated audience of 369,116 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Portal 2 fans?

31.7% of Portal 2 fans are female, 68.3% are male, with an average age of 33.1 years.

03

Which brands do Portal 2 fans like most?

Portal 2 fans show strongest brand affinity for Brink (video game) (198.13×), Edge (magazine) (130.99×), and Phone Booth (film) (240.57×) over the country average.

04

Where do Portal 2 fans live in United States?

Portal 2 fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Portal 2 fans also like?

Beyond Portal 2 itself, the audience over-indexes on Edge (magazine) (130.99×), Phone Booth (film) (240.57×), sniper ghost warrior (315.02×), and Homefront (video game) (235.81×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Video game audiences in United States

See Portal 2 audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Portal 2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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