Rascasse Audience Intelligence

Red vs. Blue Audience in United States

A data profile of the people who buy, follow and care about Red vs. Blue in United States — modelled from more than twelve digital signal sources. Red vs. Blue has an estimated audience of 304,789 people in United States.

The average Red vs. Blue fan in United States is 28.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Alice: Madness Returns, Rooster Teeth, Dying Light, with strongest over-indexing on Alice: Madness Returns (647.16× the country average).

Demographically, the Red vs. Blue audience skews more male with an average age of 28.6, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Red vs. Blue fan in United States is more male, around 28.6 years old, with strong Patriotism tendencies and a notable affinity for Alice: Madness Returns.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Red vs. Blue profile in United States.

Audience size
305K
in United States
Gender
18.0%
82.0% male
Age
28.6
average years
Country rank
#47972
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Red vs. Blue viewers

18.0% are female, 82.0% are male, average age 28.6.

Fig. 02

Gender split

18.0%
Female
82.0%
Male
Demographic split for Red vs. Blue audience in United States
MetricValue
Female18.0%
Male82.0%
Average age28.6
Estimated audience size304,789
Fig. 03

Age distribution

Ø 28.6
average years
Age distribution of the Red vs. Blue audience in United States
Age bracketShare%
16-1951%
20-2924%
30-3910%
40-497%
50+8%
Fig. 04

Worldwide distribution

54.7%

of the worldwide Red vs. Blue audience comes from United States.

Worldwide audience distribution share by country for Red vs. Blue
CountryShare
United States54.7%
United Kingdom13.3%
Canada4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Red vs. Blue audience in United States is strongest.

Fig. 05

Top regions by affinity

Red vs. Blue fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~10K1.40×
02Alaska<1K1.30×
03Utah~3K1.26×
04Idaho~2K1.23×
05Oklahoma~4K1.21×
06Kansas~3K1.17×
07Washington~7K1.16×
08Oregon~4K1.16×
09Iowa~3K1.16×
10North Dakota<1K1.15×
11South Dakota<1K1.14×
12Missouri~5K1.13×
13Montana<1K1.12×
14Louisiana~4K1.11×
15Arkansas~3K1.10×
16Arizona~7K1.07×
17Kentucky~4K1.07×
18Indiana~6K1.06×
19Minnesota~5K1.06×
20Nebraska~2K1.05×
21West Virginia~1K1.04×
22New Mexico~2K1.03×
23Texas~30K1.02×
24Colorado~5K1.02×
25Michigan~8K0.98×
26New Hampshire~1K0.98×
27Wisconsin~4K0.97×
28Maine~1K0.97×
29Ohio~9K0.95×
30Vermont<1K0.95×
31Virginia~7K0.94×
32Alabama~4K0.93×
33Nevada~3K0.93×
34Tennessee~5K0.91×
35North Carolina~8K0.89×
36California~30K0.88×
37Georgia~8K0.88×
38Mississippi~2K0.88×
39Hawaii~1K0.88×
40Illinois~9K0.87×
41Rhode Island<1K0.87×
42Pennsylvania~8K0.83×
43Delaware<1K0.83×
44South Carolina~4K0.82×
45Connecticut~2K0.82×
46Massachusetts~5K0.78×
47Maryland~4K0.78×
48Florida~20K0.76×
49Washington, District of Columbia<1K0.73×
50New York~10K0.72×
Fig. 06

Affinity by region

Affinity by region — Red vs. Blue, United States
0.72×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Red vs. Blue audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Red vs. Blue audience
#·InterestCategoryAffinity×
01Alice: Madness ReturnsGames647.16×
02Rooster TeethBusiness & Career222.07×
03UplayInternet & Social Media163.48×
04ASRockTechnology & Electronics135.64×
05BenQTechnology & Electronics130.24×
06Portal 2Games115.93×
07Dying LightGames109.03×
08Borderlands (series)Games74.18×
09Seagate TechnologyTechnology & Electronics73.52×
10RWBYMovies & TV65.76×
11Water coolingTechnology & Electronics65.23×
12Western DigitalTechnology & Electronics65.01×
13Tom's HardwareTechnology & Electronics64.79×
14Watch DogsGames50.52×
15BelkinTechnology & Electronics33.64×
16Forza HorizonGames28.13×
17GameSpotGames18.35×
18NeweggShopping16.45×
19Assassin's CreedGames12.76×
20GameStopGames7.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Red vs. Blue audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Red vs. Blue audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.22×
IndividualismJOY2.20×
Early Adopter MentalityPOWER2.05×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Red vs. Blue audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.49×
Design AffinityPREMIUM0.56×
Luxury OrientationPREMIUM0.63×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Red vs. Blue have in United States?

Red vs. Blue has an estimated audience of 304,789 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Red vs. Blue viewers?

18.0% of Red vs. Blue fans are female, 82.0% are male, with an average age of 28.6 years.

03

Which brands do Red vs. Blue fans like most?

Red vs. Blue fans show strongest brand affinity for Alice: Madness Returns (647.16×), Rooster Teeth (222.07×), and Dying Light (109.03×) over the country average.

04

Where do Red vs. Blue fans live in United States?

Red vs. Blue fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Red vs. Blue fans also like?

Beyond Red vs. Blue itself, the audience over-indexes on Rooster Teeth (222.07×), Dying Light (109.03×), Borderlands (series) (74.18×), and Portal 2 (115.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Red vs. Blue. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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