Red vs. Blue Audience in United States

Red vs. Blue logo

Red vs. Blue has an estimated audience of 300,282 people in United States. 18.0% are female, 82.0% are male, average age 28.6. Top regions: California, Texas, Florida. Top brand affinities: Alice: Madness Returns, Dying Light, Uplay, Portal 2, Borderlands (series).

The average Red vs. Blue fan in United States is 28.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Alice: Madness Returns, Dying Light, Uplay, with strongest over-indexing on Alice: Madness Returns (571.93× the country average). Demographically, the Red vs. Blue audience skews more male with an average age of 28.6, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Red vs. Blue fans

Demographic split for Red vs. Blue audience in United States
MetricValue
Female18.0%
Male82.0%
Average age28.6
Estimated audience size300,282

Audience persona

The typical Red vs. Blue fan in United States is more male, around 28.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Alice: Madness Returns.

Top regions in United States

Top regions ranked by reach for Red vs. Blue in United States
RegionReachAffinity
California29,7890.9×
Texas27,4491.06×
Florida16,2700.8×
New York12,5700.75×
New Jersey12,1331.59×
Illinois9,4540.95×
Ohio9,0870.98×
Pennsylvania8,5630.85×
Georgia8,3310.9×
North Carolina8,1360.9×
Michigan7,9751.02×
Washington7,5411.25×
Virginia6,9770.95×
Arizona6,6701.09×
Indiana5,8491.07×
Missouri5,8191.2×
Tennessee5,5310.92×
Colorado5,0281.06×
Massachusetts4,6960.79×
Wisconsin4,3300.96×
Oregon4,2641.24×
Minnesota4,1980.98×
Maryland4,1970.81×
Oklahoma4,1711.25×
Kentucky4,1221.09×
Alabama3,8880.93×
Louisiana3,7900.98×
South Carolina3,7110.82×
Utah3,3791.26×
Kansas2,9741.26×
Iowa2,9681.2×
Nevada2,7470.95×
Arkansas2,7181.1×
Connecticut2,4940.83×
Mississippi1,9420.79×
Idaho1,8851.25×
Nebraska1,5541.03×
New Mexico1,5521.03×
West Virginia1,3900.99×
New Hampshire1,1020.93×
Hawaii1,0660.83×
Maine1,0280.96×
Montana9221.11×
Alaska8521.33×
South Dakota7471.08×
Rhode Island7350.77×
North Dakota6681.08×
Washington, District of Columbia5730.63×
Delaware5700.69×
Wyoming4801.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Red vs. Blue audience
BrandAffinityCategory
Alice: Madness Returns571.93×Games
Dying Light94.57×Games
Uplay198.88×Internet & Social Media
Portal 2132.38×Games
Borderlands (series)70.07×Games
Grand Chase105.91×Sports
ASRock134.72×Technology & Electronics
BenQ127.41×Technology & Electronics
Water cooling78.14×Technology & Electronics
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Watch Dogs44.45×Games
Western Digital60.32×Technology & Electronics
RWBY64.93×Movies & TV
Black Desert48.32×Games
GameSpot24.17×Games
Belkin39.03×Technology & Electronics
Microblogging12.67×Technology & Electronics
Final Fantasy15.41×Games
Singer-songwriter5.51×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Red vs. Blue audience
TraitClusterScore
Early Adopter MentalityPOWER1.71
ExtroversionTHRILL1.52
IndividualismJOY1.19
PatriotismCONSERVATISM1.11
Social Media UsageJOY1.05
LGBTQ+ IdentityOPEN1.01

Worldwide distribution

Worldwide audience distribution share by country for Red vs. Blue
CountryShare
United States54.2%
United Kingdom13.1%
Canada4.9%

See Red vs. Blue audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Red vs. Blue have in United States?

Red vs. Blue has an estimated audience of 300,282 people in United States, concentrated in California and Texas.

What is the gender split and age of Red vs. Blue fans?

18.0% of Red vs. Blue fans are female, 82.0% are male, with an average age of 28.6 years.

Which brands do Red vs. Blue fans like most?

Red vs. Blue fans show strongest brand affinity for Alice: Madness Returns (571.93×), Dying Light (94.57×), and Uplay (198.88×) over the country average.

Where do Red vs. Blue fans live in United States?

Red vs. Blue fans in United States are most concentrated in California (reach 29,789), Texas (reach 27,449), and Florida (reach 16,270). These three regions account for the largest share of the active audience.

What other brands do Red vs. Blue fans also like?

Beyond Red vs. Blue itself, the audience over-indexes on Dying Light (94.57×), Uplay (198.88×), Portal 2 (132.38×), and Borderlands (series) (70.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Red vs. Blue. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.