Rascasse Audience Intelligence

Tombola (bingo company) Audience in Spain

A data profile of the people who buy, follow and care about Tombola (bingo company) in Spain — modelled from more than twelve digital signal sources. Tombola (bingo company) has an estimated audience of 3,769,823 people in Spain.

Tombola (bingo company) has an estimated audience of 3,769,823 people in Spain. 45.6% are female, 54.4% are male, average age 45.2. Top brand affinities: Loterías y Apuestas del Estado, Bwin, Mobile gambling, Betfair, Ladbrokes.

Top brand affinities include Loterías y Apuestas del Estado, Bwin, Mobile gambling, with strongest over-indexing on Loterías y Apuestas del Estado (29.88× the country average).

Demographically, the Tombola (bingo company) audience skews balanced with an average age of 45.2, and over-indexes on personality traits such as Need for Security, Convenience Orientation.

The typical Tombola (bingo company) fan in Spain is balanced, around 45.2 years old, with strong Need for Security tendencies and a notable affinity for Loterías y Apuestas del Estado.

Category: Games · Type: Video / Board Game · Subtype: Gambling

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tombola (bingo company) profile in Spain.

Audience size
3.8M
in Spain
Gender
45.6%
54.4% male
Age
45.2
average years
Country rank
#924
Video / Board Game in Spain
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tombola (bingo company) fans

45.6% are female, 54.4% are male, average age 45.2.

Fig. 02

Gender split

45.6%
Female
54.4%
Male
Demographic split for Tombola (bingo company) audience in Spain
MetricValue
Female45.6%
Male54.4%
Average age45.2
Estimated audience size3,769,823
Fig. 03

Age distribution

Ø 45.2
average years
Age distribution of the Tombola (bingo company) audience in Spain
Age bracketShare%
16-194%
20-2915%
30-3924%
40-4929%
50+28%
Fig. 04

Worldwide distribution

21.7%

of the worldwide Tombola (bingo company) audience comes from Spain.

Worldwide audience distribution share by country for Tombola (bingo company)
CountryShare
Italy60.3%
Spain21.7%
United Kingdom11.5%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tombola (bingo company) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tombola (bingo company) audience
#·InterestCategoryAffinity×
01Loterías y Apuestas del EstadoGames29.88×
02EuroMillionsGames21.45×
03BwinGames20.00×
04Paddy PowerGames20.00×
05SailGPSports20.00×
06BetfredGames16.98×
07Mobile gamblingGames14.19×
08LadbrokesGames13.25×
09LotteryGames12.13×
10BetssonGames11.19×
11Bet365Games10.31×
12PokerGames9.79×
13Major League SoccerSports9.30×
14BetfairGames8.48×
15LoteríaGames8.02×
16Sports bettingGames5.59×
17Celta de VigoSports4.91×
18GamblingGames3.21×
19La LigaSports2.26×
20Real Madrid C.F.Sports1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tombola (bingo company) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tombola (bingo company) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.98×
Convenience OrientationPREMIUM1.64×
Risk AppetiteTHRILL1.58×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tombola (bingo company) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.46×
MindfulnessBALANCE0.67×
Design AffinityPREMIUM0.70×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Spain who actively search for Tombola (bingo company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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