Tombola (bingo company) Audience in Germany
Tombola (bingo company) has an estimated audience of 261,982 people in Germany. 78.2% are female, 21.8% are male, average age 44.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Superformance, Progressive rock, Gil Ofarim, Katie Piper, Handmade Gifts.
The average Tombola (bingo company) fan in Germany is 44.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Superformance, Progressive rock, Gil Ofarim, with strongest over-indexing on Superformance (205.71× the country average). Demographically, the Tombola (bingo company) audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Gambling
Demographics of Tombola (bingo company) fans
| Metric | Value |
|---|---|
| Female | 78.2% |
| Male | 21.8% |
| Average age | 44.3 |
| Estimated audience size | 261,982 |
Audience persona
The typical Tombola (bingo company) fan in Germany is more female, around 44.3 years old, with strong Sustainability tendencies and a notable affinity for Superformance.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 64,460 | 1.12× |
| Bayern | 49,007 | 1.16× |
| Baden-Württemberg | 46,711 | 1.31× |
| Niedersachsen | 25,492 | 1× |
| Hessen | 24,525 | 1.23× |
| Rheinland-Pfalz | 14,038 | 1.07× |
| Berlin | 11,608 | 0.99× |
| Sachsen | 11,262 | 0.88× |
| Schleswig-Holstein | 8,217 | 0.87× |
| Thüringen | 6,764 | 1.01× |
| Brandenburg | 6,050 | 0.74× |
| Sachsen-Anhalt | 5,931 | 0.87× |
| Hamburg | 5,787 | 0.98× |
| Mecklenburg-Vorpommern | 3,969 | 0.79× |
| Saarland | 3,583 | 1.11× |
| Bremen | 1,900 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Superformance | 205.71× | Cars & Mobility |
| Progressive rock | 3.01× | Music & Radio |
| Gil Ofarim | 1.83× | Music & Radio |
| Katie Piper | 16.32× | Movies & TV |
| Handmade Gifts | 1.51× | Kids & Family |
| Este, Veneto | 1.82× | Travel & Leisure |
| Information sensitivity | 3.53× | Technology & Electronics |
| Anton Hofreiter | 3.54× | Politics & Society |
| Building insulation | 2.5× | Home & Garden |
| Lake Iseo | 3.11× | Travel & Leisure |
| Buddy – The Buddy Holly Story | 2.72× | Music & Radio |
| Chromebook | 3.48× | Technology & Electronics |
| Braine-l'Alleud | 16.32× | Travel & Leisure |
| Jaguar F-Pace | 2.87× | Cars & Mobility |
| Hatten | 2.37× | Travel & Leisure |
| IPKO | 2.43× | Business & Career |
| Keegan Bradley | 6.63× | Sports |
| San Gil | 1.55× | Travel & Leisure |
| Janitor | 2.22× | Home & Garden |
| Kapook | 10.15× | News |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.49 |
| Early Adopter Mentality | POWER | 1.44 |
| Convenience Orientation | PREMIUM | 1.43 |
| Spirituality | BALANCE | 1.23 |
| Risk Appetite | THRILL | 1.22 |
| Urban Lifestyle | OPEN | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 60.1% |
| Spain | 22.1% |
| United Kingdom | 11.4% |
See Tombola (bingo company) audiences in other countries
- Tombola (bingo company) — United States
- Tombola (bingo company) — United Kingdom
- Tombola (bingo company) — France
- Tombola (bingo company) — Italy
- Tombola (bingo company) — Spain
- Tombola (bingo company) — Brazil
- Tombola (bingo company) — Japan
- Tombola (bingo company) — South Korea
- Tombola (bingo company) — India
More Gambling audiences in Germany
Frequently asked questions
How many fans does Tombola (bingo company) have in Germany?
Tombola (bingo company) has an estimated audience of 261,982 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Tombola (bingo company) fans?
78.2% of Tombola (bingo company) fans are female, 21.8% are male, with an average age of 44.3 years.
Which brands do Tombola (bingo company) fans like most?
Tombola (bingo company) fans show strongest brand affinity for Superformance (205.71×), Progressive rock (3.01×), and Gil Ofarim (1.83×) over the country average.
Where do Tombola (bingo company) fans live in Germany?
Tombola (bingo company) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 64,460), Bayern (reach 49,007), and Baden-Württemberg (reach 46,711). These three regions account for the largest share of the active audience.
What other brands do Tombola (bingo company) fans also like?
Beyond Tombola (bingo company) itself, the audience over-indexes on Progressive rock (3.01×), Gil Ofarim (1.83×), Katie Piper (16.32×), and Handmade Gifts (1.51×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Tombola (bingo company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.