Religion Audience in Germany

Religion has an estimated audience of 9,784,584 people in Germany. 56.9% are female, 43.1% are male, average age 38.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Transfermarkt, Tagesschau, Food and drink, Sports, Natural World.
The average Religion fan in Germany is 38.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Transfermarkt, Tagesschau, Food and drink, with strongest over-indexing on Transfermarkt (5.84× the country average). Demographically, the Religion audience skews more female with an average age of 38.2, and over-indexes on personality traits such as Mindfulness, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Religion fans
| Metric | Value |
|---|---|
| Female | 56.9% |
| Male | 43.1% |
| Average age | 38.2 |
| Estimated audience size | 9,784,584 |
Audience persona
The typical Religion fan in Germany is more female, around 38.2 years old, with strong Mindfulness tendencies and a notable affinity for Transfermarkt.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 2,533,730 | 1.18× |
| Bayern | 1,281,763 | 0.81× |
| Baden-Württemberg | 1,251,857 | 0.94× |
| Niedersachsen | 1,149,048 | 1.21× |
| Hessen | 785,687 | 1.05× |
| Rheinland-Pfalz | 476,039 | 0.97× |
| Sachsen | 416,225 | 0.87× |
| Berlin | 380,326 | 0.87× |
| Schleswig-Holstein | 340,854 | 0.97× |
| Brandenburg | 291,580 | 0.96× |
| Thüringen | 243,220 | 0.98× |
| Hamburg | 236,700 | 1.07× |
| Sachsen-Anhalt | 208,927 | 0.82× |
| Mecklenburg-Vorpommern | 163,754 | 0.88× |
| Bremen | 120,042 | 1.43× |
| Saarland | 117,881 | 0.98× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Transfermarkt | 5.84× | Sports |
| Tagesschau | 2.02× | Movies & TV |
| Food and drink | 1.55× | Food & Beverages |
| Sports | 1.62× | Sports |
| Natural World | 2.09× | Fashion & Accessoires |
| FIFA World Cup | 1.53× | Sports |
| UEFA Champions League | 1.57× | Sports |
| Wikipedia | 1.75× | Internet & Social Media |
| Sportschau | 1.83× | Sports |
| SV Werder Bremen | 1.56× | Sports |
| Real Madrid C.F. | 1.61× | Sports |
| Galatasaray S.K. | 1.68× | Sports |
| Kenneth Copeland | 19.7× | Politics & Society |
| 1.66× | Internet & Social Media | |
| Gmail | 1.54× | Internet & Social Media |
| Sport+ (France) | 2.76× | Sports |
| Tipico | 1.79× | Games |
| Competition | 1.75× | Business & Career |
| Finch | 1.87× | Music & Radio |
| FC Barcelona | 1.58× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.34 |
| Indulgence | JOY | 1.31 |
| Community Orientation | OPEN | 1.23 |
| Pet Ownership | JOY | 1.22 |
| Sports Activity | POWER | 1.17 |
| Tradition | CONSERVATISM | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.8% |
| Brazil | 5.2% |
| Italy | 5.0% |
See Religion audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Religion have in Germany?
Religion has an estimated audience of 9,784,584 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Religion fans?
56.9% of Religion fans are female, 43.1% are male, with an average age of 38.2 years.
Which brands do Religion fans like most?
Religion fans show strongest brand affinity for Transfermarkt (5.84×), Tagesschau (2.02×), and Food and drink (1.55×) over the country average.
Where do Religion fans live in Germany?
Religion fans in Germany are most concentrated in Nordrhein-Westfalen (reach 2,533,730), Bayern (reach 1,281,763), and Baden-Württemberg (reach 1,251,857). These three regions account for the largest share of the active audience.
What other brands do Religion fans also like?
Beyond Religion itself, the audience over-indexes on Tagesschau (2.02×), Food and drink (1.55×), Sports (1.62×), and Natural World (2.09×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Religion. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.