Religion Audience in Spain
Religion has an estimated audience of 8,077,620 people in Spain. 63.5% are female, 36.5% are male, average age 42.3. Top regions: Community of Madrid, Catalonia, Andalusia. Top brand affinities: BBVA, Creative Commons, Beverages, Photography, El Mundo (Colombia).
The average Religion fan in Spain is 42.3 years old, more female, and lives primarily in Community of Madrid. The audience is concentrated in Community of Madrid, Catalonia, Andalusia. Top brand affinities include BBVA, Creative Commons, Beverages, with strongest over-indexing on BBVA (1.55× the country average). Demographically, the Religion audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Need for Security, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Religion fans
| Metric | Value |
|---|---|
| Female | 63.5% |
| Male | 36.5% |
| Average age | 42.3 |
| Estimated audience size | 8,077,620 |
Audience persona
The typical Religion fan in Spain is more female, around 42.3 years old, with strong Need for Security tendencies and a notable affinity for BBVA.
Top regions in Spain
| Region | Reach | Affinity |
|---|---|---|
| Community of Madrid | 1,754,325 | 1.29× |
| Catalonia | 1,608,192 | 1.1× |
| Andalusia | 1,536,587 | 0.97× |
| Comunidad Valenciana | 830,635 | 0.92× |
| Canary Islands | 413,013 | 1.02× |
| Castile and León | 412,485 | 1.17× |
| Basque Autonomous Country | 341,383 | 1.13× |
| Galicia | 337,316 | 0.89× |
| Region of Murcia | 311,105 | 1.12× |
| Castilla-La Mancha | 293,335 | 0.9× |
| Balearic Islands | 218,288 | 0.96× |
| Aragon | 197,742 | 0.93× |
| Principality of Asturias | 180,487 | 0.95× |
| Extremadura | 127,924 | 0.73× |
| Navarre | 105,004 | 1.04× |
| Cantabria | 92,292 | 0.91× |
| La Rioja | 51,182 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| BBVA | 1.55× | Business & Career |
| Creative Commons | 4.23× | Technology & Electronics |
| Beverages | 1.59× | Food & Beverages |
| Photography | 1.54× | Arts & Culture |
| El Mundo (Colombia) | 2.69× | News |
| Televisions | 1.54× | Technology & Electronics |
| TV | 1.64× | Movies & TV |
| Friends | 2.25× | Movies & TV |
| Pop music | 1.54× | Music & Radio |
| Argentina | 1.74× | Travel & Leisure |
| Loterías y Apuestas del Estado | 1.82× | Games |
| Wikipedia | 2.1× | Internet & Social Media |
| Libertad Digital | 1.61× | News |
| Colombia | 1.53× | Travel & Leisure |
| Portugal | 1.72× | Travel & Leisure |
| Gift | 1.68× | Shopping |
| Julio Iglesias | 1.65× | Music & Radio |
| Friendship | 1.64× | Kids & Family |
| La Caixa | 1.56× | Business & Career |
| London | 2.69× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.2 |
| Mindfulness | BALANCE | 1.08 |
| Spirituality | BALANCE | 0.99 |
| Design Affinity | PREMIUM | 0.99 |
| Social Media Usage | JOY | 0.98 |
| Creativity | OPEN | 0.93 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.8% |
| Brazil | 5.2% |
| Italy | 5.0% |
See Religion audiences in other countries
More Field of study audiences in Spain
- Music (25,479,471)
- Politics and social issues (18,124,549)
- Psychology (15,047,740)
- Education (14,931,332)
- Philosophy (13,201,802)
Frequently asked questions
How many fans does Religion have in Spain?
Religion has an estimated audience of 8,077,620 people in Spain, concentrated in Community of Madrid and Catalonia.
What is the gender split and age of Religion fans?
63.5% of Religion fans are female, 36.5% are male, with an average age of 42.3 years.
Which brands do Religion fans like most?
Religion fans show strongest brand affinity for BBVA (1.55×), Creative Commons (4.23×), and Beverages (1.59×) over the country average.
Where do Religion fans live in Spain?
Religion fans in Spain are most concentrated in Community of Madrid (reach 1,754,325), Catalonia (reach 1,608,192), and Andalusia (reach 1,536,587). These three regions account for the largest share of the active audience.
What other brands do Religion fans also like?
Beyond Religion itself, the audience over-indexes on Creative Commons (4.23×), Beverages (1.59×), Photography (1.54×), and El Mundo (Colombia) (2.69×) compared to the Spain average.
How to read this data
Audience size is the estimated number of people in Spain who actively search for Religion. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.