Religion Audience in United Kingdom
Religion has an estimated audience of 13,886,495 people in United Kingdom. 62.6% are female, 37.4% are male, average age 41.4. Top regions: England, Wales, Scotland. Top brand affinities: Dune, Sporting Life (British newspaper), Nottingham Forest, Claudia Winkleman, Boylesports.
The average Religion fan in United Kingdom is 41.4 years old, more female, and lives primarily in England. The audience is concentrated in England, Wales, Scotland. Top brand affinities include Dune, Sporting Life (British newspaper), Nottingham Forest, with strongest over-indexing on Dune (1.84× the country average). Demographically, the Religion audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Mindfulness, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Religion fans
| Metric | Value |
|---|---|
| Female | 62.6% |
| Male | 37.4% |
| Average age | 41.4 |
| Estimated audience size | 13,886,495 |
Audience persona
The typical Religion fan in United Kingdom is more female, around 41.4 years old, with strong Mindfulness tendencies and a notable affinity for Dune.
Top regions in United Kingdom
| Region | Reach | Affinity |
|---|---|---|
| England | 10,414,872 | 0.84× |
| Wales | 1,545,764 | 1.95× |
| Scotland | 1,510,718 | 1.21× |
| South East | 1,031,441 | 0.55× |
| Yorkshire and the Humber | 785,634 | 0.7× |
| East of England | 757,954 | 0.6× |
| Northern Ireland | 720,460 | 1.69× |
| West Midlands | 524,278 | 0.88× |
| South West | 520,489 | 0.46× |
| East Midlands | 442,625 | 0.45× |
| North West | 359,105 | 0.24× |
| North East | 298,366 | 0.55× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dune | 1.84× | Movies & TV |
| Sporting Life (British newspaper) | 1.74× | Sports |
| Nottingham Forest | 1.62× | Sports |
| Claudia Winkleman | 1.63× | Movies & TV |
| Boylesports | 1.58× | Games |
| The Sun Football | 1.5× | Sports |
| Jack O'Connell (actor) | 2.57× | Movies & TV |
| Marcus Rashford | 1.83× | Sports |
| Talksport | 1.53× | Sports |
| Ana de Armas | 1.55× | Movies & TV |
| Tabletop role-playing game | 1.69× | Games |
| Portsmouth F.C. | 1.65× | Sports |
| Gary Lineker | 1.64× | Sports |
| Jamie Vardy | 1.87× | Sports |
| American Golf | 1.57× | Sports |
| Plymouth Argyle F.C. | 1.52× | Sports |
| England national rugby league team | 1.62× | Sports |
| Justin Rose | 1.64× | Sports |
| Earthquake (comedian) | 1.68× | Movies & TV |
| Swindon Advertiser | 1.67× | News |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.33 |
| Indulgence | JOY | 1.06 |
| Extroversion | THRILL | 1.04 |
| Luxury Orientation | PREMIUM | 1.04 |
| Convenience Orientation | PREMIUM | 1.03 |
| Social Media Usage | JOY | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.8% |
| Brazil | 5.2% |
| Italy | 5.0% |
See Religion audiences in other countries
More Field of study audiences in United Kingdom
- Music (37,354,190)
- Politics and social issues (31,314,765)
- Education (21,421,708)
- Architecture (19,259,500)
- Entrepreneurship (19,071,073)
Frequently asked questions
How many fans does Religion have in United Kingdom?
Religion has an estimated audience of 13,886,495 people in United Kingdom, concentrated in England and Wales.
What is the gender split and age of Religion fans?
62.6% of Religion fans are female, 37.4% are male, with an average age of 41.4 years.
Which brands do Religion fans like most?
Religion fans show strongest brand affinity for Dune (1.84×), Sporting Life (British newspaper) (1.74×), and Nottingham Forest (1.62×) over the country average.
Where do Religion fans live in United Kingdom?
Religion fans in United Kingdom are most concentrated in England (reach 10,414,872), Wales (reach 1,545,764), and Scotland (reach 1,510,718). These three regions account for the largest share of the active audience.
What other brands do Religion fans also like?
Beyond Religion itself, the audience over-indexes on Sporting Life (British newspaper) (1.74×), Nottingham Forest (1.62×), Claudia Winkleman (1.63×), and Boylesports (1.58×) compared to the United Kingdom average.
How to read this data
Audience size is the estimated number of people in United Kingdom who actively search for Religion. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.