Amigos Audience in France
Amigos has an estimated audience of 6,291,174 people in France. 50.1% are female, 49.9% are male, average age 38.9. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Top brand affinities: Helene Fischer, Christopher Nolan, David Lynch, Woody Allen, Stanley Kubrick.
The average Amigos fan in France is 38.9 years old, balanced, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Top brand affinities include Helene Fischer, Christopher Nolan, David Lynch, with strongest over-indexing on Helene Fischer (136.25× the country average). Demographically, the Amigos audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as Indulgence, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Schlager
Demographics of Amigos fans
| Metric | Value |
|---|---|
| Female | 50.1% |
| Male | 49.9% |
| Average age | 38.9 |
| Estimated audience size | 6,291,174 |
Audience persona
The typical Amigos fan in France is balanced, around 38.9 years old, with strong Indulgence tendencies and a notable affinity for Helene Fischer.
Amigos fans by region: top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | ~2M | 1.97× |
| Auvergne-Rhône-Alpes | ~700K | 0.95× |
| Hauts-de-France | ~600K | 1.17× |
| Grand Est | ~600K | 1.12× |
| Nouvelle-Aquitaine | ~500K | 0.82× |
| Provence-Alpes-Côte d'Azur | ~400K | 0.81× |
| Normandy | ~300K | 1.12× |
| Centre-Val de Loire | ~300K | 1.44× |
| Occitanie | ~300K | 0.59× |
| Pays de la Loire | ~300K | 0.74× |
| Bourgogne-Franche-Comté | ~200K | 0.92× |
| Brittany | ~200K | 0.66× |
| Corsica | ~20K | 0.72× |
Top brand affinities of Amigos fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Helene Fischer | 136.25× | Music & Radio |
| Christopher Nolan | 42.73× | Movies & TV |
| David Lynch | 24.09× | Movies & TV |
| Woody Allen | 27.25× | Movies & TV |
| Stanley Kubrick | 28.39× | Movies & TV |
| Intermarché | 4.95× | Shopping |
| Martin Scorsese | 21.96× | Movies & TV |
| David Fincher | 21.49× | Movies & TV |
| Kate Moss | 9.57× | Fashion & Accessoires |
| Chloë Grace Moretz | 9.9× | Movies & TV |
| Madison Beer | 5.79× | Music & Radio |
| Mango | 2.02× | Shopping |
| YouTube Music | 2.14× | Internet & Social Media |
| Vineyard | 2.03× | Food & Beverages |
| Erasmus+ | 7.34× | Business & Career |
| Quiz | 1.7× | Games |
| American Vintage | 2.88× | Fashion & Accessoires |
| Habitat | 1.65× | Shopping |
| Le Bon Marché | 1.55× | Shopping |
| Jean-Jacques Goldman | 1.59× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.06 |
| Social Media Usage | JOY | 0.6 |
| Extroversion | THRILL | 0.6 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 34.3% |
| Brazil | 19.7% |
| United States | 7.8% |
See Amigos audiences in other countries
More Schlager audiences in France
- Françoise Hardy (1,121,206)
- Jacques Brel (933,595)
- Helene Fischer (79,118)
- Tony Bennett (64,847)
- Andrea Berg (28,988)
Frequently asked questions
How many fans does Amigos have in France?
Amigos has an estimated audience of 6,291,174 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
What is the gender split and age of Amigos fans?
50.1% of Amigos fans are female, 49.9% are male, with an average age of 38.9 years.
Which brands do Amigos fans like most?
Amigos fans show strongest brand affinity for Helene Fischer (136.25×), Christopher Nolan (42.73×), and David Lynch (24.09×) over the country average.
Where do Amigos fans live in France?
Amigos fans in France are most concentrated in Île-de-France (reach ~2M), Auvergne-Rhône-Alpes (reach ~700K), and Hauts-de-France (reach ~600K). These three regions account for the largest share of the active audience.
What other brands do Amigos fans also like?
Beyond Amigos itself, the audience over-indexes on Christopher Nolan (42.73×), David Lynch (24.09×), Woody Allen (27.25×), and Stanley Kubrick (28.39×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for Amigos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.