Amigos Audience in United States

Amigos logo

Amigos has an estimated audience of 1,415,288 people in United States. 54.3% are female, 45.7% are male, average age 35.6. Top regions: Texas, Nebraska, Tennessee. Top brand affinities: Urban horticulture, UK garage, The Historian, Stamp collecting, Lulu 黃路梓茵.

The average Amigos fan in United States is 35.6 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Nebraska, Tennessee. Top brand affinities include Urban horticulture, UK garage, The Historian, with strongest over-indexing on Urban horticulture (14.54× the country average). Demographically, the Amigos audience skews balanced with an average age of 35.6, and over-indexes on personality traits such as LGBTQ+ Identity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Schlager

Demographics of Amigos fans

Demographic split for Amigos audience in United States
MetricValue
Female54.3%
Male45.7%
Average age35.6
Estimated audience size1,415,288

Audience persona

The typical Amigos fan in United States is balanced, around 35.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Urban horticulture.

Top regions in United States

Top regions ranked by reach for Amigos in United States
RegionReachAffinity
Texas154,6371.27×
Nebraska112,40715.84×
Tennessee92,9433.27×
California88,8640.57×
Florida59,3610.62×
Pennsylvania34,9250.73×
Illinois34,5160.73×
New York32,3060.41×
Georgia29,9840.69×
North Carolina28,1510.66×
Michigan26,0370.7×
Maryland23,2980.96×
Hawaii20,8553.43×
Iowa19,5731.68×
New Jersey17,5380.49×
Virginia17,4970.51×
Louisiana17,4090.95×
Missouri16,8250.74×
Ohio16,6530.38×
Massachusetts16,5580.59×
Arizona15,8800.55×
South Carolina14,7020.69×
Kansas13,1021.17×
Washington11,3390.4×
Alabama11,1120.56×
Indiana10,8500.42×
Arkansas10,7920.93×
Kentucky9,2480.52×
Colorado8,9490.4×
New Mexico8,5781.21×
Minnesota7,8820.39×
Oklahoma7,7300.49×
Connecticut6,9890.49×
Wisconsin6,9590.33×
Nevada6,0520.44×
Oregon5,6890.35×
Mississippi5,4880.47×
Utah4,8340.38×
Maine3,9870.79×
Rhode Island3,7180.83×
New Hampshire3,2710.59×
Washington, District of Columbia2,4210.57×
West Virginia2,3970.36×
Idaho2,2640.32×
Montana1,3680.35×
South Dakota1,1420.35×
Delaware1,1280.29×
North Dakota9010.31×
Alaska7900.26×
Wyoming7120.34×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Amigos audience
BrandAffinityCategory
Urban horticulture14.54×Home & Garden
UK garage15.08×Music & Radio
The Historian38.63×Literature
Stamp collecting6.52×Home & Garden
Lulu 黃路梓茵3.51×Movies & TV
GILT15.08×Shopping
Emperor Entertainment Group15.08×Business & Career
Home Delivery3.82×Food & Beverages
Product design2.03×Business & Career
Pro-Ject3.97×Music & Radio
Elsword15.08×Games
Wikia3.13×Internet & Social Media
Home equity1.8×Home & Garden
Google Photos2.27×Technology & Electronics
JDSU2.57×Business & Career
Kazuo Ishiguro14.8×Literature
Historic site3.02×Arts & Culture
Grinch2.67×Movies & TV
Monogram2.46×Home & Garden
Bank account1.56×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Amigos audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.89
Risk AppetiteTHRILL1.29
Community OrientationOPEN1.28
TraditionCONSERVATISM1.19
DIY MentalityTHRILL1.11
Luxury OrientationPREMIUM1.11

Worldwide distribution

Worldwide audience distribution share by country for Amigos
CountryShare
France35.5%
Brazil17.9%
United States8.2%

See Amigos audiences in other countries

More Schlager audiences in United States

Frequently asked questions

How many fans does Amigos have in United States?

Amigos has an estimated audience of 1,415,288 people in United States, concentrated in Texas and Nebraska.

What is the gender split and age of Amigos fans?

54.3% of Amigos fans are female, 45.7% are male, with an average age of 35.6 years.

Which brands do Amigos fans like most?

Amigos fans show strongest brand affinity for Urban horticulture (14.54×), UK garage (15.08×), and The Historian (38.63×) over the country average.

Where do Amigos fans live in United States?

Amigos fans in United States are most concentrated in Texas (reach 154,637), Nebraska (reach 112,407), and Tennessee (reach 92,943). These three regions account for the largest share of the active audience.

What other brands do Amigos fans also like?

Beyond Amigos itself, the audience over-indexes on UK garage (15.08×), The Historian (38.63×), Stamp collecting (6.52×), and Lulu 黃路梓茵 (3.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Amigos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.