A data profile of the people who buy, follow and care about Leclerc Voyages in France — modelled from more than twelve digital signal sources. Leclerc Voyages has an estimated audience of 8,735,392 people in France.
The average Leclerc Voyages fan in France is 44.4 years old, more female, and lives primarily in Hauts-de-France.
The audience is concentrated in Hauts-de-France, Île-de-France, Auvergne-Rhône-Alpes.
Top brand affinities include Love & Sex, Christmas Gift, Christmas tree, with strongest over-indexing on Love & Sex (183.58× the country average).
Demographically, the Leclerc Voyages audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Travelling, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Leclerc Voyages fan in France is more female, around 44.4 years old, with strong Travelling tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Leclerc Voyages profile in France.
58.2% are female, 41.8% are male, average age 44.4.
| Metric | Value |
|---|---|
| Female | 58.2% |
| Male | 41.8% |
| Average age | 44.4 |
| Estimated audience size | 8,735,392 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 16% | |
| 30-39 | 19% | |
| 40-49 | 23% | |
| 50+ | 33% |
of the worldwide Leclerc Voyages audience comes from France.
| Country | Share |
|---|---|
| France | 97.9% |
| Belgium | 0.5% |
| Spain | 0.3% |
Where the Leclerc Voyages audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Normandy | ~700K | 1.77× | |
| 02 | Brittany | ~700K | 1.72× | |
| 03 | Pays de la Loire | ~800K | 1.62× | |
| 04 | Hauts-de-France | ~1M | 1.51× | |
| 05 | Grand Est | ~700K | 1.05× | |
| 06 | Bourgogne-Franche-Comté | ~300K | 0.98× | |
| 07 | Centre-Val de Loire | ~300K | 0.98× | |
| 08 | Nouvelle-Aquitaine | ~700K | 0.97× | |
| 09 | Auvergne-Rhône-Alpes | ~800K | 0.82× | |
| 10 | Île-de-France | ~800K | 0.54× | |
| 11 | Occitanie | ~400K | 0.53× | |
| 12 | Provence-Alpes-Côte d'Azur | ~200K | 0.33× | |
| 13 | Corsica | ~10K | 0.25× |
The strongest cross-interests of the Leclerc Voyages audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 183.58× | ||
| 02 | Selfridges | Shopping | 164.12× | ||
| 03 | Christmas Gift | Kids & Family | 24.11× | ||
| 04 | Christmas tree | Kids & Family | 20.63× | ||
| 05 | Girl power | Politics & Society | 11.71× | ||
| 06 | Breast Cancer awareness | Health | 10.13× | ||
| 07 | Kitchen garden | Home & Garden | 8.88× | ||
| 08 | Dentistry | Business & Career | 8.42× | ||
| 09 | Zoom lens | Technology & Electronics | 7.86× | ||
| 10 | Broadcasting of sports events | Movies & TV | 7.84× | ||
| 11 | Sustainable products | Politics & Society | 7.45× | ||
| 12 | Hormone | Health | 6.21× | ||
| 13 | Wildlife photography | Technology & Electronics | 3.39× | ||
| 14 | Livemusic | Music & Radio | 3.12× | ||
| 15 | Travel photography | Technology & Electronics | 2.98× | ||
| 16 | Fine-art photography | Technology & Electronics | 2.86× | ||
| 17 | Take-out | Food & Beverages | 2.21× | ||
| 18 | Beaches | Travel & Leisure | 2.05× | ||
| 19 | Kitchen | Home & Garden | 1.97× | ||
| 20 | TikTok | Internet & Social Media | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 2.85× | |
| Mindfulness | BALANCE | 2.37× | |
| Patriotism | CONSERVATISM | 2.33× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.96× | |
| Healthy Lifestyle | BALANCE | 0.97× | |
| Social Media Usage | JOY | 0.97× |
Leclerc Voyages's target market in France covers an estimated 8,735,392 people, concentrated in Hauts-de-France and Île-de-France.
58.2% of the Leclerc Voyages audience are female, 41.8% are male, with an average age of 44.4 years.
Leclerc Voyages fans show strongest brand affinity for Love & Sex (183.58×), Christmas Gift (24.11×), and Christmas tree (20.63×) over the country average.
Leclerc Voyages fans in France are most concentrated in Hauts-de-France (reach ~1M), Île-de-France (reach ~800K), and Auvergne-Rhône-Alpes (reach ~800K). These three regions account for the largest share of the active audience.
Beyond Leclerc Voyages itself, the audience over-indexes on Christmas Gift (24.11×), Christmas tree (20.63×), Kitchen garden (8.88×), and Dentistry (8.42×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Leclerc Voyages. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.