Take-out Audience in France
Take-out has an estimated audience of 5,936,550 people in France. 56.0% are female, 44.0% are male, average age 41.8. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Top brand affinities: Mobile payment, Mobile banking, Investment strategy, Asset management, Revolut.
The average Take-out fan in France is 41.8 years old, more female, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Top brand affinities include Mobile payment, Mobile banking, Investment strategy, with strongest over-indexing on Mobile payment (17.47× the country average). Demographically, the Take-out audience skews more female with an average age of 41.8, and over-indexes on personality traits such as Travelling, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic
Demographics of Take-out fans
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 41.8 |
| Estimated audience size | 5,936,550 |
Audience persona
The typical Take-out fan in France is more female, around 41.8 years old, with strong Travelling tendencies and a notable affinity for Mobile payment.
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 1,762,014 | 1.66× |
| Auvergne-Rhône-Alpes | 825,802 | 1.18× |
| Hauts-de-France | 813,863 | 1.56× |
| Provence-Alpes-Côte d'Azur | 703,204 | 1.6× |
| Grand Est | 545,827 | 1.14× |
| Occitanie | 431,875 | 0.84× |
| Nouvelle-Aquitaine | 401,049 | 0.77× |
| Pays de la Loire | 240,060 | 0.73× |
| Normandy | 220,835 | 0.76× |
| Brittany | 204,010 | 0.7× |
| Bourgogne-Franche-Comté | 184,025 | 0.77× |
| Centre-Val de Loire | 147,936 | 0.66× |
| Corsica | 18,707 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mobile payment | 17.47× | Business & Career |
| Mobile banking | 20.57× | Business & Career |
| Investment strategy | 14.81× | Business & Career |
| Asset management | 20.14× | Business & Career |
| Revolut | 9.57× | Business & Career |
| Financial market | 13.72× | Business & Career |
| Passive income | 18.73× | Business & Career |
| Stock market | 12.57× | Business & Career |
| Five Guys | 16.3× | Food & Beverages |
| Day trading | 18.29× | Business & Career |
| Boursorama | 3.54× | Business & Career |
| Fried chicken | 15.98× | Food & Beverages |
| Stock exchange | 11.43× | Business & Career |
| Financial adviser | 22.2× | Business & Career |
| Burger King | 5.46× | Food & Beverages |
| Digital wallet | 10.34× | Internet & Social Media |
| Cheeseburger | 13.7× | Food & Beverages |
| Pizza Hut | 11.6× | Food & Beverages |
| Fast food restaurants | 7.81× | Food & Beverages |
| Chocolate cake | 9.95× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.81 |
| Design Affinity | PREMIUM | 1.6 |
| LGBTQ+ Identity | OPEN | 1.51 |
| Urban Lifestyle | OPEN | 1.47 |
| Sustainability | BALANCE | 1.38 |
| Quality Awareness | PREMIUM | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.3% |
| United Kingdom | 6.7% |
| Italy | 6.5% |
See Take-out audiences in other countries
More Food & Beverages audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
Frequently asked questions
How many fans does Take-out have in France?
Take-out has an estimated audience of 5,936,550 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
What is the gender split and age of Take-out fans?
56.0% of Take-out fans are female, 44.0% are male, with an average age of 41.8 years.
Which brands do Take-out fans like most?
Take-out fans show strongest brand affinity for Mobile payment (17.47×), Mobile banking (20.57×), and Investment strategy (14.81×) over the country average.
Where do Take-out fans live in France?
Take-out fans in France are most concentrated in Île-de-France (reach 1,762,014), Auvergne-Rhône-Alpes (reach 825,802), and Hauts-de-France (reach 813,863). These three regions account for the largest share of the active audience.
What other brands do Take-out fans also like?
Beyond Take-out itself, the audience over-indexes on Mobile banking (20.57×), Investment strategy (14.81×), Asset management (20.14×), and Revolut (9.57×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for Take-out. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.