A data profile of the people who buy, follow and care about Take-out in India — modelled from more than twelve digital signal sources. Take-out has an estimated audience of 5,564,797 people in India.
The average Take-out fan in India is 32.2 years old, more male, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Uttar Pradesh, Gujarat.
The key figures that characterise the Take-out profile in India.
32.3% are female, 67.7% are male, average age 32.2.
| Metric | Value |
|---|---|
| Female | 32.3% |
| Male | 67.7% |
| Average age | 32.2 |
| Estimated audience size | 5,564,797 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 30% | |
| 30-39 | 20% | |
| 40-49 | 11% | |
| 50+ | 7% |
of the worldwide Take-out audience comes from India.
| Country | Share |
|---|---|
| United States | 22.3% |
| United Kingdom | 6.7% |
| Italy | 6.5% |
Where the Take-out audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Himachal Pradesh | ~30K | 1.55× | |
| 02 | Maharashtra | ~400K | 1.35× | |
| 03 | Haryana | ~90K | 1.31× | |
| 04 | Gujarat | ~200K | 1.22× | |
| 05 | Madhya Pradesh | ~100K | 1.18× | |
| 06 | Rajasthan | ~100K | 1.12× | |
| 07 | Tamil Nadu | ~100K | 1.08× | |
| 08 | Telangana | ~80K | 1.06× | |
| 09 | Punjab (region) | ~80K | 1.05× | |
| 10 | Andhra Pradesh | ~70K | 1.05× | |
| 11 | Chhattisgarh | ~40K | 1.04× | |
| 12 | Goa | ~6K | 1.03× | |
| 13 | Uttar Pradesh | ~300K | 1.02× | |
| 14 | Karnataka | ~100K | 1.01× | |
| 15 | Sikkim | ~2K | 1.01× | |
| 16 | Nagaland | ~4K | 0.98× | |
| 17 | West Bengal | ~200K | 0.97× | |
| 18 | Uttarakhand | ~30K | 0.97× | |
| 19 | Arunachal Pradesh | ~3K | 0.97× | |
| 20 | Manipur | ~7K | 0.95× | |
| 21 | Meghalaya | ~6K | 0.95× | |
| 22 | Mizoram | ~4K | 0.95× | |
| 23 | Jharkhand | ~40K | 0.93× | |
| 24 | Tripura | ~7K | 0.93× | |
| 25 | Jammu and Kashmir | ~20K | 0.91× | |
| 26 | Bihar | ~100K | 0.90× | |
| 27 | Assam | ~50K | 0.87× | |
| 28 | Odisha | ~50K | 0.81× | |
| 29 | Kerala | ~70K | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Take-out. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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