A data profile of the people who buy, follow and care about Reality in France — modelled from more than twelve digital signal sources. Reality has an estimated audience of 2,784,192 people in France.
The average Reality fan in France is 39.9 years old, balanced, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Occitanie.
Top brand affinities include Love & Sex, Christmas Gift, Broadcasting of sports events, with strongest over-indexing on Love & Sex (195.71× the country average).
Demographically, the Reality audience skews balanced with an average age of 39.9, and over-indexes on personality traits such as Mindfulness, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Reality fan in France is balanced, around 39.9 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Reality profile in France.
51.7% are female, 48.3% are male, average age 39.9.
| Metric | Value |
|---|---|
| Female | 51.7% |
| Male | 48.3% |
| Average age | 39.9 |
| Estimated audience size | 2,784,192 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 19% | |
| 30-39 | 18% | |
| 40-49 | 20% | |
| 50+ | 24% |
of the worldwide Reality audience comes from France.
| Country | Share |
|---|---|
| United States | 28.9% |
| Italy | 5.5% |
| United Kingdom | 4.7% |
Where the Reality audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~600K | 1.25× | |
| 02 | Occitanie | ~300K | 1.12× | |
| 03 | Nouvelle-Aquitaine | ~300K | 1.08× | |
| 04 | Provence-Alpes-Côte d'Azur | ~200K | 1.06× | |
| 05 | Brittany | ~100K | 1.04× | |
| 06 | Auvergne-Rhône-Alpes | ~300K | 1.03× | |
| 07 | Pays de la Loire | ~200K | 1.00× | |
| 08 | Grand Est | ~200K | 0.97× | |
| 09 | Hauts-de-France | ~200K | 0.94× | |
| 10 | Centre-Val de Loire | ~100K | 0.94× | |
| 11 | Corsica | ~10K | 0.92× | |
| 12 | Normandy | ~100K | 0.91× | |
| 13 | Bourgogne-Franche-Comté | ~100K | 0.89× |
The strongest cross-interests of the Reality audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 195.71× | ||
| 02 | Selfridges | Shopping | 170.65× | ||
| 03 | Christmas Gift | Kids & Family | 28.96× | ||
| 04 | Myspace | Internet & Social Media | 20.00× | ||
| 05 | Winx Club | Movies & TV | 20.00× | ||
| 06 | Christmas tree | Kids & Family | 19.74× | ||
| 07 | Big Time Rush | Movies & TV | 18.83× | ||
| 08 | Broadcasting of sports events | Movies & TV | 18.70× | ||
| 09 | Dentistry | Business & Career | 16.97× | ||
| 10 | Zoom lens | Technology & Electronics | 14.64× | ||
| 11 | Kitchen garden | Home & Garden | 14.58× | ||
| 12 | Orient Express | Cars & Mobility | 13.17× | ||
| 13 | Hormone | Health | 12.45× | ||
| 14 | Breast Cancer awareness | Health | 12.11× | ||
| 15 | Girl power | Politics & Society | 11.57× | ||
| 16 | New Testament | Politics & Society | 10.04× | ||
| 17 | Single-lens reflex camera | Technology & Electronics | 8.28× | ||
| 18 | Improvisation | Music & Radio | 7.62× | ||
| 19 | Emmanuel Macron | Politics & Society | 2.77× | ||
| 20 | Real property | Home & Garden | 2.12× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.49× | |
| Spirituality | BALANCE | 1.56× | |
| Individualism | JOY | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.78× | |
| Price Sensitivity | PREMIUM | 0.79× | |
| Healthy Lifestyle | BALANCE | 0.81× |
Reality has an estimated audience of 2,784,192 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
51.7% of Reality fans are female, 48.3% are male, with an average age of 39.9 years.
Reality fans show strongest brand affinity for Love & Sex (195.71×), Christmas Gift (28.96×), and Broadcasting of sports events (18.7×) over the country average.
Reality fans in France are most concentrated in Île-de-France (reach ~600K), Auvergne-Rhône-Alpes (reach ~300K), and Occitanie (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Reality itself, the audience over-indexes on Christmas Gift (28.96×), Broadcasting of sports events (18.7×), Kitchen garden (14.58×), and Dentistry (16.97×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Reality. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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