A data profile of the people who buy, follow and care about Sport bike in France — modelled from more than twelve digital signal sources. Sport bike has an estimated audience of 3,624,052 people in France.
Sport bike has an estimated audience of 3,624,052 people in France. 23.5% are female, 76.5% are male, average age 37.3. Top brand affinities: Motorcycle accessories, Touring motorcycle, Custom motorcycle, Motorcycle helmet, Cruiser (motorcycle).
Top brand affinities include Motorcycle accessories, Touring motorcycle, Custom motorcycle, with strongest over-indexing on Motorcycle accessories (16.78× the country average).
Demographically, the Sport bike audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Risk Appetite.
The typical Sport bike fan in France is more male, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Motorcycle accessories.
The key figures that characterise the Sport bike profile in France.
23.5% are female, 76.5% are male, average age 37.3.
| Metric | Value |
|---|---|
| Female | 23.5% |
| Male | 76.5% |
| Average age | 37.3 |
| Estimated audience size | 3,624,052 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 21% | |
| 30-39 | 17% | |
| 40-49 | 19% | |
| 50+ | 18% |
of the worldwide Sport bike audience comes from France.
| Country | Share |
|---|---|
| United States | 15.7% |
| Italy | 7.3% |
| Japan | 6.7% |
The strongest cross-interests of the Sport bike audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Touring motorcycle | Cars & Mobility | 19.26× | ||
| 02 | Cruiser (motorcycle) | Cars & Mobility | 18.80× | ||
| 03 | Motorcycle accessories | Cars & Mobility | 16.78× | ||
| 04 | Custom motorcycle | Cars & Mobility | 15.32× | ||
| 05 | Bobber (motorcycle) | Cars & Mobility | 14.76× | ||
| 06 | Motorcycle helmet | Cars & Mobility | 14.75× | ||
| 07 | Motor oil | Cars & Mobility | 12.52× | ||
| 08 | Dakar Rally | Sports | 10.86× | ||
| 09 | Chopper (motorcycle) | Cars & Mobility | 10.09× | ||
| 10 | Supermoto | Cars & Mobility | 9.78× | ||
| 11 | National Rugby League | Sports | 6.91× | ||
| 12 | Central heating | Home & Garden | 6.25× | ||
| 13 | Moped | Cars & Mobility | 6.23× | ||
| 14 | Ducati | Cars & Mobility | 6.16× | ||
| 15 | Brazil national football team | Sports | 5.96× | ||
| 16 | Extreme sport | Sports | 5.89× | ||
| 17 | Rallying | Sports | 5.83× | ||
| 18 | Suzuki | Cars & Mobility | 5.69× | ||
| 19 | MotoGP | Sports | 3.49× | ||
| 20 | Vehicles | Cars & Mobility | 2.00× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.00× | |
| Risk Appetite | THRILL | 2.63× | |
| Need for Security | CONSERVATISM | 1.71× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.64× | |
| Creativity | OPEN | 0.66× | |
| Quality Awareness | PREMIUM | 0.76× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Sport bike. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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